{"id":918,"date":"2021-06-28T23:55:02","date_gmt":"2021-06-28T14:55:02","guid":{"rendered":"https:\/\/mm-tips.com\/?p=918"},"modified":"2024-06-11T13:26:45","modified_gmt":"2024-06-11T04:26:45","slug":"kouri-de-tabunseki","status":"publish","type":"post","link":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/sales-promotion\/kouri-de-tabunseki\/","title":{"rendered":"\u5c0f\u58f2\u306b\u304a\u3051\u308b\u30c7\u30fc\u30bf\u5206\u6790\u306e\u5fc5\u8981\u6027\u3068\u5fc5\u8981\u306a\u30c7\u30fc\u30bf\u306e\u7a2e\u985e\u3068\u306f\uff1f"},"content":{"rendered":"<p>\u5c0f\u58f2\u5e97\u3092\u7d4c\u55b6\u3057\u3066\u3044\u308b\u3068\u3001\u58f2\u4e0a\u76ee\u6a19\u306b\u5bfe\u3057\u3066\u5b9f\u7e3e\u304c\u4f38\u3073\u60a9\u3080\u72b6\u6cc1\u306b\u9665\u308b\u3053\u3068\u3082\u3042\u308b\u3067\u3057\u3087\u3046\u3002<span class=\"marker-under\"><span class=\"bold\">\u58f2\u4e0a\u304c\u4f38\u3073\u306a\u3044\u3068\u304d\u306b\u91cd\u8981\u306a\u306e\u306f\u300c\u76ee\u6a19\u3092\u9054\u6210\u3067\u304d\u306a\u3044\u539f\u56e0\u306f\u4f55\u306a\u306e\u304b\u300d\u3092\u660e\u78ba\u306b\u3059\u308b\u3053\u3068<\/span><\/span>\u3067\u3059\u3002<\/p>\n<p>\u76ee\u6a19\u3092\u8a2d\u5b9a\u3057\u305f\u5f8c\u3001\u9032\u6357\u3084\u72b6\u6cc1\u3092\u78ba\u8a8d\u3057\u306a\u3044\u3067\u3084\u307f\u304f\u3082\u306b\u5e97\u8217\u904b\u55b6\u3092\u304a\u3053\u306a\u3046\u3060\u3051\u3067\u306f\u58f2\u4e0a\u304c\u4e0a\u304c\u3089\u306a\u3044\u539f\u56e0\u306e\u672c\u8cea\u3092\u63b4\u3080\u3053\u3068\u306f\u3067\u304d\u307e\u305b\u3093\u3002<span class=\"bold\">\u30c7\u30fc\u30bf\u5206\u6790\u3092\u304a\u3053\u306a\u3063\u3066\u300c\u76ee\u6a19\u306b\u5bfe\u3059\u308b\u9054\u6210\u5272\u5408\u300d\u3092\u628a\u63e1\u3057\u3001\u660e\u3089\u304b\u306b\u306a\u3063\u305f\u8ab2\u984c\u3084\u6539\u5584\u70b9\u306b\u3088\u3063\u3066\u3001\u904b\u55b6\u65b9\u6cd5\u306e\u30d6\u30e9\u30c3\u30b7\u30e5\u30a2\u30c3\u30d7\u3092\u3059\u308b<\/span>\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u305d\u3053\u3067\u4eca\u56de\u306e\u8a18\u4e8b\u3067\u306f\u3001\u5e97\u8217\u904b\u55b6\u306e\u898b\u76f4\u3057\u306b\u6b20\u304b\u305b\u306a\u3044\u300c\u30c7\u30fc\u30bf\u5206\u6790\u300d\u306b\u3064\u3044\u3066\u3001\u5c0f\u58f2\u5e97\u306b\u7126\u70b9\u3092\u5f53\u3066\u305f\u5185\u5bb9\u3067\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<p><a href=\"https:\/\/www.mapmarketing.co.jp\/lp\/store-development-tool01?grid=media-mm-blog_mokuji-cta&#038;utm_source=mm-blog&#038;utm_medium=referrer&#038;utm_campaign=mm-blog-mokuji-banner-kouri-de-tabunseki\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"\/mm-blog\/wp-content\/uploads\/2022\/09\/Pattern_01_728x90.png\" alt=\"\u5ba2\u5c64\u306e\u5909\u5316\u306b\u6c17\u3065\u3044\u305f\u3089\u3000\u65e2\u5b58\u5e97\u306e\u5546\u570f\u5206\u6790\u306b\"><\/a><\/p>\n<div id=\"toc_container\" class=\"no_bullets\"><p class=\"toc_title\">\u76ee\u6b21<\/p><ul class=\"toc_list\"><li><a href=\"#i\"><span class=\"toc_number toc_depth_1\">1<\/span> \u5c0f\u58f2\u696d\u306b\u304a\u3051\u308b\u30c7\u30fc\u30bf\u5206\u6790\u306e\u91cd\u8981\u6027\u3068\u306f\uff1f<\/a><\/li><li><a href=\"#KPI\"><span class=\"toc_number toc_depth_1\">2<\/span> \u5c0f\u58f2\u696d\u306e\u30c7\u30fc\u30bf\u5206\u6790\u3067\u91cd\u8981\u306a\u300cKPI\uff08\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\uff09\u300d<\/a><ul><li><a href=\"#KPI3\"><span class=\"toc_number toc_depth_2\">2.1<\/span> \u5c0f\u58f2\u696d\u3067\u62bc\u3055\u3048\u308b\u3079\u304dKPI\u306f3\u3064\u3042\u308b<\/a><\/li><li><a href=\"#KPI-2\"><span class=\"toc_number toc_depth_2\">2.2<\/span> KPI\u305d\u308c\u305e\u308c\u306e\u73fe\u72b6\u3068\u76ee\u6a19\u3092\u307e\u3068\u3081\u3088\u3046<\/a><\/li><\/ul><\/li><li><a href=\"#3\"><span class=\"toc_number toc_depth_1\">3<\/span> \u5c0f\u58f2\u696d\u3067\u91cd\u8981\u306a3\u3064\u306e\u30c7\u30fc\u30bf\u3092\u8abf\u3079\u308b\u65b9\u6cd5<\/a><ul><li><a href=\"#i-2\"><span class=\"toc_number toc_depth_2\">3.1<\/span> \u6765\u5e97\u5ba2\u6570\u3092\u8abf\u3079\u308b\u306b\u306f\uff1f<\/a><\/li><li><a href=\"#i-3\"><span class=\"toc_number toc_depth_2\">3.2<\/span> \u8cfc\u8cb7\u7387\u3092\u8abf\u3079\u308b\u306b\u306f\uff1f<\/a><\/li><li><a href=\"#i-4\"><span class=\"toc_number toc_depth_2\">3.3<\/span> \u5ba2\u5358\u4fa1\u306e\u8abf\u3079\u65b9\u3068\u306f\uff1f<\/a><\/li><\/ul><\/li><li><a href=\"#i-5\"><span class=\"toc_number toc_depth_1\">4<\/span> \u307e\u3068\u3081\uff1a\u5c0f\u58f2\u696d\u306e\u58f2\u4e0a\u30a2\u30c3\u30d7\u306f\u8a73\u7d30\u306a\u30c7\u30fc\u30bf\u5206\u6790\u306b\u304b\u304b\u3063\u3066\u3044\u308b<\/a><\/li><\/ul><\/div>\n<h2><span id=\"i\">\u5c0f\u58f2\u696d\u306b\u304a\u3051\u308b\u30c7\u30fc\u30bf\u5206\u6790\u306e\u91cd\u8981\u6027\u3068\u306f\uff1f<\/span><\/h2>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-921\" src=\"\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2021\/06\/kouri-de-tabunseki02-1.jpg\" alt=\"\" width=\"640\" height=\"427\" srcset=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2021\/06\/kouri-de-tabunseki02-1.jpg 640w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2021\/06\/kouri-de-tabunseki02-1-300x200.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>\u5c0f\u58f2\u696d\u3068\u4e00\u53e3\u306b\u3044\u3063\u3066\u3082\u3001\u696d\u754c\u5185\u306b\u306f\u30b9\u30fc\u30d1\u30fc\u30de\u30fc\u30b1\u30c3\u30c8\u3084\u30c9\u30e9\u30c3\u30b0\u30b9\u30c8\u30a2\u30fb\u30c7\u30a3\u30b9\u30ab\u30a6\u30f3\u30c8\u30b9\u30c8\u30a2\u306a\u3069\u3001\u3055\u307e\u3056\u307e\u306a\u5f62\u614b\u304c\u5b58\u5728\u3057\u307e\u3059\u3002<\/p>\n<p>\u3057\u304b\u3057\u3001\u591a\u304f\u306e\u5c0f\u58f2\u5e97\u306b\u5171\u901a\u3057\u3066\u3044\u308b\u306e\u304c\u300c\u58f2\u4e0a\u76ee\u6a19\u3084\u7d4c\u55b6\u76ee\u6a19\u3092\u7acb\u3066\u3066\u9054\u6210\u3092\u76ee\u6307\u3059\u300d\u3068\u3044\u3046\u7d4c\u55b6\u65b9\u6cd5\u3067\u3059\u3088\u306d\u3002\u30c7\u30fc\u30bf\u5206\u6790\u306f\u3001\u3053\u308c\u3089\u306e\u76ee\u6a19\u306b\u5bfe\u3057\u3066<span class=\"marker-under\"><span class=\"bold\">\u300c\u73fe\u5728\u3069\u306e\u304f\u3089\u3044\u9054\u6210\u3057\u3066\u3044\u308b\u304b\u300d\u300c\u4f55\u304c\u4e0d\u8db3\u3057\u3066\u3044\u3066\u9054\u6210\u7387\u304c\u60aa\u3044\u306e\u304b\u300d\u306a\u3069\u3092\u5177\u4f53\u7684\u306b\u3059\u308b\u305f\u3081\u306b\u5fc5\u8981\u4e0d\u53ef\u6b20\u306a\u5b58\u5728<\/span><\/span>\u3067\u3059\u3002<\/p>\n<p>\u305b\u3063\u304b\u304f\u76ee\u6a19\u3092\u7acb\u3066\u3066\u3082\u300c\u4eca\u3069\u306e\u304f\u3089\u3044\u9806\u8abf\u306a\u306e\u304b\u300d\u304c\u66d6\u6627\u3067\u306f\u3001\u76f4\u3059\u3079\u304d\u3068\u3053\u308d\u3084\u4f38\u3070\u3059\u3079\u304d\u3068\u3053\u308d\u3092\u628a\u63e1\u3067\u304d\u307e\u305b\u3093\u3002\u30c7\u30fc\u30bf\u5206\u6790\u306b\u3088\u3063\u3066\u65e5\u3005\u304a\u3053\u306a\u3063\u3066\u3044\u308b\u55b6\u696d\u306e\u6210\u679c\u3092<span class=\"bold\">\u300c\u6570\u5024\u300d\u3067\u8868\u3059\u3053\u3068\u3053\u305d\u304c\u3001\u8a08\u753b\u7684\u3067\u52b9\u7387\u7684\u306a\u5e97\u8217\u904b\u55b6\u306b\u7e4b\u304c\u308b<\/span>\u306e\u3067\u3059\u3002<br \/>\n\u307e\u305f\u3001\u84c4\u7a4d\u3057\u305f\u30c7\u30fc\u30bf\u3092\u5229\u7528\u3059\u308c\u3070\u3001\u58f2\u4e0a\u4e88\u6e2c\u3084\u5728\u5eab\u7ba1\u7406\u304c\u3057\u3084\u3059\u304f\u306a\u308a\u3001\u7121\u99c4\u306a\u30b3\u30b9\u30c8\u3092\u6291\u3048\u3066\u696d\u7e3e\u3092\u4e0a\u3052\u3066\u3044\u304f\u3053\u3068\u306b\u3082\u7e4b\u304c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<h2><span id=\"KPI\">\u5c0f\u58f2\u696d\u306e\u30c7\u30fc\u30bf\u5206\u6790\u3067\u91cd\u8981\u306a\u300cKPI\uff08\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\uff09\u300d<\/span><\/h2>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-922\" src=\"\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2021\/06\/kouri-de-tabunseki03-1.jpg\" alt=\"\" width=\"640\" height=\"427\" srcset=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2021\/06\/kouri-de-tabunseki03-1.jpg 640w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2021\/06\/kouri-de-tabunseki03-1-300x200.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>\u30c7\u30fc\u30bf\u5206\u6790\u3092\u52b9\u7387\u7684\u306b\u304a\u3053\u306a\u3046\u306b\u306f\u3001<span class=\"bold\">\u5e97\u8217\u904b\u55b6\u3067\u751f\u307e\u308c\u308b\u81a8\u5927\u306a\u30c7\u30fc\u30bf\u306e\u4e2d\u304b\u3089\u6700\u91cd\u8981\u9805\u76ee\u3092\u898b\u6975\u3081\u308b\u3053\u3068\u304c\u91cd\u8981<\/span>\u3067\u3059\u3002<br \/>\n\u305d\u306e\u969b\u306b\u5f79\u7acb\u3064\u3082\u306e\u304c<span class=\"marker-under\"><span class=\"bold\">\u300cKPI(\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19)\u300d<\/span><\/span>\u3067\u3059\u3002KPI\u3068\u306f\u3001\u5e97\u8217\u3067\u5b9a\u3081\u305f\u76ee\u6a19\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306b\u300c\u9032\u6357\u5ea6\u3092\u6e2c\u308b\u6570\u5024\u300d\u3092\u6307\u3057\u307e\u3059\u3002<br \/>\nKPI\u3092\u5b9a\u3081\u308b\u3053\u3068\u3067\u3001\u3069\u306e\u30c7\u30fc\u30bf\u3092\u96c6\u3081\u3069\u3093\u306a\u5206\u6790\u3092\u3059\u308c\u3070\u5e97\u8217\u904b\u55b6\u306b\u6d3b\u304b\u305b\u308b\u304b\u304c\u306f\u3063\u304d\u308a\u3059\u308b\u306e\u3067\u3059\u3002<\/p>\n<p>\u3067\u306f\u3001\u5c0f\u58f2\u5e97\u306b\u304a\u3044\u3066KPI\u306b\u5b9a\u3081\u3089\u308c\u308b\u6307\u6a19\u3068\u306f\u306a\u3093\u306a\u306e\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n<h3><span id=\"KPI3\">\u5c0f\u58f2\u696d\u3067\u62bc\u3055\u3048\u308b\u3079\u304dKPI\u306f3\u3064\u3042\u308b<\/span><\/h3>\n<p>\u5c0f\u58f2\u696d\u306b\u304a\u3044\u3066\u3001\u7279\u306b\u91cd\u8981\u3060\u3068\u3055\u308c\u308bKPI\u306f3\u3064\u3042\u308a\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u6765\u5e97\u5ba2\u6570<\/li>\n<li>\u8cfc\u8cb7\u7387<\/li>\n<li>\u5ba2\u5358\u4fa1<\/li>\n<\/ul>\n<p>\u3053\u308c\u304b\u3089\u5e97\u8217\u306e\u30c7\u30fc\u30bf\u5206\u6790\u3092\u59cb\u3081\u308b\u3068\u3044\u3046\u5834\u5408\u3001\u307e\u305a\u306f\u3053\u306e3\u3064\u306e\u30c7\u30fc\u30bf\u3092\u4f7f\u7528\u3057\u3066\u5206\u6790\u3057\u3066\u307f\u307e\u3057\u3087\u3046\u3002<br \/>\n\u3053\u306e\u4e2d\u3067\u7279\u306b\u610f\u8b58\u3057\u3066\u304a\u304d\u305f\u3044\u9805\u76ee\u304c\u300c\u8cfc\u8cb7\u7387\u300d\u3067\u3059\u3002\u5e97\u8217\u3067\u8cb7\u3044\u7269\u3092\u3057\u305f\u4eba\u306e\u5272\u5408\u3092\u793a\u3059\u8cfc\u8cb7\u7387\u306f\u3001\u300c\u58f2\u4e0a\u30a2\u30c3\u30d7\u300d\u300c\u8ca9\u4fc3\u52b9\u679c\u306e\u5411\u4e0a\u300d\u306a\u3069\u3055\u307e\u3056\u307e\u306a\u5206\u91ce\u306e\u76ee\u6a19\u9054\u6210\u5ea6\u3092\u6570\u5024\u5316\u3059\u308b\u969b\u306b\u5f79\u7acb\u3064\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3><span id=\"KPI-2\">KPI\u305d\u308c\u305e\u308c\u306e\u73fe\u72b6\u3068\u76ee\u6a19\u3092\u307e\u3068\u3081\u3088\u3046<\/span><\/h3>\n<p>KPI\u3092\u4f7f\u3063\u3066\u30c7\u30fc\u30bf\u5206\u6790\u3092\u3059\u308b\u5834\u5408\u3001\u307e\u305a\u73fe\u72b6\u3092\u307e\u3068\u3081\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<span class=\"marker-under\"><span class=\"bold\">\u6765\u5e97\u5ba2\u6570\u30fb\u8cfc\u8cb7\u7387\u30fb\u5ba2\u5358\u4fa1\u30c7\u30fc\u30bf\u3092\u898b\u76f4\u3057\u3066\u300c\u5e97\u8217\u306e\u73fe\u72b6\u300d\u3092\u628a\u63e1\u3059\u308b\u3053\u3068<\/span><\/span>\u3067\u3001\u8ab2\u984c\u3084\u76ee\u6a19\u304c\u8a2d\u5b9a\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<br \/>\n3\u3064\u306e\u30c7\u30fc\u30bf\u3067\u73fe\u72b6\u3092\u3064\u304b\u3093\u3060\u3089\u3001\u5e97\u8217\u306e\u76ee\u6a19\u5024\u3092\u5b9a\u3081\u307e\u3057\u3087\u3046\u3002\u76ee\u6a19\u3068\u73fe\u72b6\u3092\u6bd4\u3079\u3066\u4f55\u304c\u8db3\u308a\u306a\u3044\u304b\u3092\u5206\u6790\u3057\u3066\u3001\u6539\u5584\u3084\u898b\u76f4\u3057\u3092\u304a\u3053\u306a\u3044\u307e\u3059\u3002<\/p>\n<p>\u5b9a\u671f\u7684\u306b\u30c7\u30fc\u30bf\u5206\u6790\u3092\u3057\u76f4\u3057\u3066\u3001\u76ee\u6a19\u9054\u6210\u7387\u304c\u8a08\u753b\u901a\u308a\u304b\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002<br \/>\n\u8a08\u753b\u5f53\u521d\u306e\u76ee\u6a19\u304c\u72b6\u6cc1\u3068\u304b\u3051\u96e2\u308c\u3066\u3057\u307e\u3046\u5834\u5408\u3082\u3042\u308b\u306e\u3067\u3001\u90fd\u5ea6KPI\u3068\u76ee\u6a19\u306e\u30d6\u30e9\u30c3\u30b7\u30e5\u30a2\u30c3\u30d7\u3092\u3059\u308b\u3053\u3068\u3067\u904b\u55b6\u306e\u52b9\u7387\u3092\u9ad8\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n<h2><span id=\"3\">\u5c0f\u58f2\u696d\u3067\u91cd\u8981\u306a3\u3064\u306e\u30c7\u30fc\u30bf\u3092\u8abf\u3079\u308b\u65b9\u6cd5<\/span><\/h2>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-923\" src=\"\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2021\/06\/kouri-de-tabunseki04-1.jpg\" alt=\"\" width=\"640\" height=\"427\" srcset=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2021\/06\/kouri-de-tabunseki04-1.jpg 640w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2021\/06\/kouri-de-tabunseki04-1-300x200.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>\u5c0f\u58f2\u5e97\u306b\u304b\u304b\u308f\u3089\u305a\u3001\u30c7\u30fc\u30bf\u5206\u6790\u3092\u304a\u3053\u306a\u3046\u5834\u5408\u306b\u306f\u307e\u305a\u5206\u6790\u306e\u5143\u3068\u306a\u308b\u300c\u30c7\u30fc\u30bf\u300d\u3092\u96c6\u3081\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<br \/>\n\u5e97\u8217\u904b\u55b6\u306b\u95a2\u3059\u308b\u30c7\u30fc\u30bf\u306f\u3055\u307e\u3056\u307e\u3067\u3059\u304c\u3001\u307e\u305a\u306f\u5c0f\u58f2\u5e97\u306eKPI\u3067\u3042\u308b<span class=\"bold\">\u6765\u5e97\u5ba2\u6570\u30fb\u8cfc\u8cb7\u7387\u30fb\u5ba2\u5358\u4fa1<\/span>\u3092\u8abf\u3079\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<br \/>\n\u3053\u3053\u3067\u306f\u3001\u305d\u308c\u305e\u308c\u306e\u30c7\u30fc\u30bf\u53ce\u96c6\u6cd5\u3084\u4f7f\u7528\u3059\u308b\u30b7\u30b9\u30c6\u30e0\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h3><span id=\"i-2\">\u6765\u5e97\u5ba2\u6570\u3092\u8abf\u3079\u308b\u306b\u306f\uff1f<\/span><\/h3>\n<p><span class=\"bold\">\u6765\u5e97\u5ba2\u6570\u3092\u6e2c\u308b\u306b\u306f\u3001POS\u30ec\u30b8\u306e\u8a08\u6e2c\u30c7\u30fc\u30bf\u3092\u4f7f\u7528\u3059\u308b\u65b9\u6cd5\u304c\u4e00\u822c\u7684<\/span>\u3067\u3059\u3002\u3057\u304b\u3057\u3001\u3053\u306e\u8a08\u6e2c\u65b9\u6cd5\u306e\u5834\u5408\u300c\u30ec\u30b8\u3092\u901a\u904e\u3057\u3066\u5546\u54c1\u3092\u8cfc\u5165\u3057\u305f\u9867\u5ba2\u306e\u4eba\u6570\u300d\u3057\u304b\u30ab\u30a6\u30f3\u30c8\u3067\u304d\u307e\u305b\u3093\u3002<\/p>\n<p>\u4e2d\u306b\u306f\u300c\u5e97\u8217\u3084\u58f2\u5834\u306b\u5165\u3063\u305f\u3060\u3051\u3067\u5546\u54c1\u306e\u8cfc\u5165\u306b\u81f3\u3063\u3066\u3044\u306a\u3044\u9867\u5ba2\u300d\u3082\u3044\u308b\u3067\u3057\u3087\u3046\u3002<br \/>\n\u901a\u904e\u30fb\u6ede\u7559\u4eba\u6570\u3082\u30ab\u30a6\u30f3\u30c8\u3059\u308b\u306b\u306f\u3001\u300c\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u30ab\u30a6\u30f3\u30bf\u30fc\u300d\u300c\u30d4\u30fc\u30d7\u30eb\u30ab\u30a6\u30f3\u30bf\u30fc\u300d\u3068\u547c\u3070\u308c\u308b\u30b7\u30b9\u30c6\u30e0\u306e\u5c0e\u5165\u304c\u5fc5\u8981\u3067\u3059\u3002<br \/>\n\u3069\u3061\u3089\u3082\u30bb\u30f3\u30b5\u30fc\u306e\u7bc4\u56f2\u5185\u3092\u901a\u3063\u305f\u4eba\u3092\u6570\u3048\u308b\u30b7\u30b9\u30c6\u30e0\u3067\u3001\u300c\u5e97\u8217\u524d\u3092\u901a\u904e\u3057\u305f\u4eba\u306e\u6570\u300d\u3092\u30ab\u30a6\u30f3\u30c8\u3059\u308b\u3053\u3068\u3082\u53ef\u80fd\u3067\u3059\u3002<br \/>\n<span class=\"marker-under\"><span class=\"bold\">\u30ab\u30a6\u30f3\u30c8\u30b7\u30b9\u30c6\u30e0\u3092\u5c0e\u5165\u3057\u3066\u901a\u884c\u4eba\u3082\u542b\u3081\u305f\u7dcf\u6570\u304b\u3089\u6765\u5e97\u5ba2\u306e\u5272\u5408\u3092\u51fa\u3059\u3053\u3068\u3067\u3001\u3088\u308a\u7cbe\u5ea6\u306e\u9ad8\u3044\u6765\u5e97\u5ba2\u6570\u30c7\u30fc\u30bf\u304c\u4f5c\u6210\u3067\u304d\u308b<\/span><\/span>\u305f\u3081\u3001\u5e97\u8217\u904b\u55b6\u306e\u6539\u5584\u7b56\u3092\u63d0\u6848\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3><span id=\"i-3\">\u8cfc\u8cb7\u7387\u3092\u8abf\u3079\u308b\u306b\u306f\uff1f<\/span><\/h3>\n<p>\u8cfc\u8cb7\u7387\u3092\u8abf\u3079\u308b\u306b\u306f\u6765\u5e97\u5ba2\u6570\u30c7\u30fc\u30bf\u3092\u4f7f\u7528\u3057\u307e\u3059\u3002<span class=\"marker-under\"><span class=\"bold\">\u8cfc\u8cb7\u7387\u3068\u306f\u7c21\u5358\u306b\u3044\u3048\u3070\u300c\u6765\u5e97\u3057\u305f\u9867\u5ba2\u306e\u3046\u3061\u3001\u5546\u54c1\u3092\u8cfc\u5165\u3057\u305f\u9867\u5ba2\u306e\u5272\u5408\u300d\u3092\u8868\u3057\u305f\u6570\u5024<\/span><\/span>\u3067\u3059\u3002<\/p>\n<p>\u5272\u5408\u3092\u8abf\u3079\u308b\u3068\u304d\u306f\u4ee5\u4e0b\u306e\u8a08\u7b97\u5f0f\u3092\u4f7f\u7528\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<div class=\"success-box\"><span class=\"bold\">\u300c\u8cfc\u8cb7\u5ba2\u6570\u300d\u00f7\u300c\u6765\u5e97\u5ba2\u6570\u300d\uff1d\u300c\u8cfc\u8cb7\u7387\u300d<\/span><\/div>\n<p>\u3042\u308b1\u65e5\u306e\u6765\u5e97\u5ba2\u6570\u304c450\u4eba\u3067\u8cfc\u8cb7\u5ba2\u6570\u304c380\u4eba\u3060\u3068\u3059\u308b\u3068\u3001\u8cfc\u8cb7\u5ba2\u6570380\u4eba\u3092\u6765\u5e97\u5ba2\u6570450\u4eba\u3067\u5272\u308b\u306e\u3067\u3001\u305d\u306e\u65e5\u306e\u8cfc\u8cb7\u7387\u306f84.4%\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3><span id=\"i-4\">\u5ba2\u5358\u4fa1\u306e\u8abf\u3079\u65b9\u3068\u306f\uff1f<\/span><\/h3>\n<p>\u5ba2\u5358\u4fa1\u3068\u306f\u3001<span class=\"marker-under\"><span class=\"bold\">\u9867\u5ba21\u4eba\u3042\u305f\u308a\u3078\u306e\u8ca9\u58f2\u984d\u3092\u5e73\u5747\u5316\u3057\u305f\u3082\u306e<\/span><\/span>\u3067\u3059\u3002<br \/>\n\u9867\u5ba23\u4eba\u304c\u305d\u308c\u305e\u308c500\u5186\u30fb1,900\u5186\u30fb350\u5186\u306e\u8cb7\u3044\u7269\u3092\u3057\u305f\u5834\u5408\u3001\u5408\u8a08\u984d2,750\u5186\u30923\u7b49\u5206\u3057\u3066\u5ba2\u5358\u4fa1\u306f916\u5186(\u7aef\u6570\u5207\u308a\u6368\u3066)\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u8a08\u7b97\u5f0f\u306f\u3068\u3066\u3082\u5358\u7d14\u3067<span class=\"bold\">POS\u30ec\u30b8\u304b\u3089\u62bd\u51fa\u3067\u304d\u308b\u5e97\u8217\u58f2\u4e0a\u984d\u3068\u8cfc\u8cb7\u5ba2\u6570\u3067\u7b97\u51fa\u3067\u304d\u308b\u305f\u3081\u3001KPI\u306e\u4e2d\u3067\u306f\u4e00\u756a\u96c6\u3081\u3084\u3059\u3044\u30c7\u30fc\u30bf<\/span>\u3068\u3044\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u5177\u4f53\u7684\u306a\u8a08\u7b97\u5f0f\u306f<\/p>\n<div class=\"success-box bold\">\u300c\u5e97\u8217\u58f2\u4e0a\u984d\u300d\u00f7\u300c\u8cfc\u8cb7\u5ba2\u6570\u300d\uff1d\u300c\u5ba2\u5358\u4fa1\u300d<\/div>\n<p>\u3067\u3059\u3002<br \/>\n\u4f8b\u3048\u3070\u30011\u65e5\u306e\u58f2\u308a\u4e0a\u3052\u304c200\u4e07\u5186\u3067\u8cfc\u8cb7\u5ba2\u6570\u304c560\u4eba\u3060\u3063\u305f\u5834\u5408\u3001\u5ba2\u5358\u4fa1\u306f3,571\u5186\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<h2><span id=\"i-5\">\u307e\u3068\u3081\uff1a\u5c0f\u58f2\u696d\u306e\u58f2\u4e0a\u30a2\u30c3\u30d7\u306f\u8a73\u7d30\u306a\u30c7\u30fc\u30bf\u5206\u6790\u306b\u304b\u304b\u3063\u3066\u3044\u308b<\/span><\/h2>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-924\" src=\"\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2021\/06\/kouri-de-tabunseki05-1.jpg\" alt=\"\" width=\"640\" height=\"427\" srcset=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2021\/06\/kouri-de-tabunseki05-1.jpg 640w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2021\/06\/kouri-de-tabunseki05-1-300x200.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>\u30c7\u30fc\u30bf\u5206\u6790\u306b\u6163\u308c\u3066\u3044\u306a\u3044\u4eba\u306f\u3001\u8907\u96d1\u306a\u8a08\u7b97\u5f0f\u3084\u9ad8\u5ea6\u306a\u6570\u5024\u5206\u6790\u3092\u304a\u3053\u306a\u3046\u30cf\u30a4\u30ec\u30d9\u30eb\u306a\u696d\u52d9\u3068\u3044\u3046\u5370\u8c61\u3092\u6301\u3064\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002\u3057\u304b\u3057\u3001<span class=\"marker-under\"><span class=\"marker-under\">\u30c7\u30fc\u30bf\u5206\u6790\u3067\u5c0e\u304d\u51fa\u3055\u308c\u308b\u6570\u5024\u306f\u300c\u5e97\u8217\u306e\u4eca\u300d\u3092\u793a\u3059\u3001\u6700\u3082\u5206\u304b\u308a\u3084\u3059\u3044\u6307\u6a19<\/span><\/span>\u3067\u3059\u3002<\/p>\n<p>\u30c7\u30fc\u30bf\u5206\u6790\u306e\u624b\u6cd5\u306f\u6570\u591a\u304f\u3001\u5206\u6790\u624b\u6cd5\u3084\u53c2\u7167\u3059\u308b\u30c7\u30fc\u30bf\u304c\u76ee\u7684\u306b\u3088\u3063\u3066\u9055\u3044\u307e\u3059\u3002<span class=\"bold\">\u6700\u521d\u304b\u3089\u5168\u3066\u3092\u628a\u63e1\u3057\u3088\u3046\u3068\u305b\u305a\u306b\u3001\u307e\u305a\u306fKPI\u3092\u610f\u8b58\u3057\u3066\u5e97\u8217\u904b\u55b6\u306e\u6539\u5584\u306b\u76f4\u7d50\u3059\u308b\u5206\u6790\u304b\u3089\u59cb\u3081\u3066<\/span>\u307f\u307e\u3057\u3087\u3046\u3002<br \/>\n\u30c7\u30fc\u30bf\u5206\u6790\u3092\u6d3b\u7528\u3059\u308c\u3070\u3001\u305d\u308c\u307e\u3067\u66d6\u6627\u3060\u3063\u305f\u904b\u55b6\u306e\u6b20\u70b9\u3084\u5bfe\u7b56\u65b9\u6cd5\u3001\u601d\u308f\u306c\u58f2\u4e0a\u30a2\u30c3\u30d7\u306e\u30c1\u30e3\u30f3\u30b9\u304c\u898b\u3048\u3066\u304f\u308b\u306f\u305a\u3067\u3059\u3002<\/p>\n<div class=\"cfield\"><p><a href=\"https:\/\/www.mapmarketing.co.jp\/lp\/store-development-tool01?grid=media-mm-blog_bottom-cta&utm_source=mm-blog&utm_medium=referrer&utm_campaign=mm-blog-bottom-banner-kouri-de-tabunseki\" target=\"_blank\" rel=\"noopener\"><img src=\/mm-blog\/wp-content\/uploads\/2022\/09\/Pattern_01_780x260.png\" alt=\"\u5ba2\u5c64\u306e\u5909\u5316\u306b\u6c17\u3065\u3044\u305f\u3089\u3000\u65e2\u5b58\u5e97\u306e\u5546\u570f\u5206\u6790\u306b\"><\/a><\/p><\/div><span class=\"tags\">\u30bf\u30b0 :  <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/data-analysis\/\">\u30c7\u30fc\u30bf\u5206\u6790<\/a> <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/kori\/\">\u5c0f\u58f2<\/a><\/span>","protected":false},"excerpt":{"rendered":"<p>\u5c0f\u58f2\u5e97\u3092\u7d4c\u55b6\u3057\u3066\u3044\u308b\u3068\u3001\u58f2\u4e0a\u76ee\u6a19\u306b\u5bfe\u3057\u3066\u5b9f\u7e3e\u304c\u4f38\u3073\u60a9\u3080\u72b6\u6cc1\u306b\u9665\u308b\u3053\u3068\u3082\u3042\u308b\u3067\u3057\u3087\u3046\u3002\u58f2\u4e0a\u304c\u4f38\u3073\u306a\u3044\u3068\u304d\u306b\u91cd\u8981\u306a\u306e\u306f\u300c\u76ee\u6a19\u3092\u9054\u6210\u3067\u304d\u306a\u3044\u539f\u56e0\u306f\u4f55\u306a\u306e\u304b\u300d\u3092\u660e\u78ba\u306b\u3059\u308b\u3053\u3068\u3067\u3059\u3002 \u76ee\u6a19\u3092\u8a2d\u5b9a\u3057\u305f\u5f8c\u3001\u9032\u6357\u3084\u72b6&#8230; <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/sales-promotion\/kouri-de-tabunseki\/\">\u7d9a\u304d\u3092\u8aad\u3080<\/a><\/p>\n","protected":false},"author":1,"featured_media":920,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[3],"tags":[31,29],"class_list":["post-918","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sales-promotion","tag-data-analysis","tag-kori"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/posts\/918","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/comments?post=918"}],"version-history":[{"count":5,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/posts\/918\/revisions"}],"predecessor-version":[{"id":4238,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/posts\/918\/revisions\/4238"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/media\/920"}],"wp:attachment":[{"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/media?parent=918"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/categories?post=918"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/tags?post=918"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}