{"id":5581,"date":"2024-12-28T19:30:40","date_gmt":"2024-12-28T10:30:40","guid":{"rendered":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/bunseki-framework\/perception-map\/"},"modified":"2024-12-27T18:21:37","modified_gmt":"2024-12-27T09:21:37","slug":"perception-map","status":"publish","type":"post","link":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/bunseki-framework\/perception-map\/","title":{"rendered":"\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u3067\u9867\u5ba2\u306e\u8a8d\u8b58\u3092\u53ef\u8996\u5316\u3057\u3088\u3046\uff01\u4f5c\u308a\u65b93\u30b9\u30c6\u30c3\u30d7"},"content":{"rendered":"<p><span class=\"bold\">\u300c\u9867\u5ba2\u304c\u3069\u306e\u3088\u3046\u306b\u81ea\u793e\u306e\u30d6\u30e9\u30f3\u30c9\u3084\u5546\u54c1\u3092\u8a8d\u8b58\u3057\u3066\u3044\u308b\u306e\u304b\u628a\u63e1\u3057\u305f\u3044\u300d\u300c\u5e02\u5834\u5206\u6790\u3084\u9867\u5ba2\u5206\u6790\u306b\u53d6\u308a\u7d44\u3093\u3067\u3044\u308b\u3082\u306e\u306e\u3001\u3042\u307e\u308a\u52b9\u679c\u3092\u611f\u3058\u3089\u308c\u306a\u3044\u300d<\/span>\u3068\u3044\u3063\u305f\u60a9\u307f\u306f\u3001\u591a\u304f\u306e\u30d3\u30b8\u30cd\u30b9\u30de\u30f3\u304c\u76f4\u9762\u3059\u308b\u554f\u984c\u3067\u3059\u3002<\/p>\n<p>\u9867\u5ba2\u304b\u3089\u306e\u8a8d\u8b58\u3092\u6b63\u3057\u304f\u628a\u63e1\u3067\u304d\u308c\u3070\u3001\u5546\u54c1\u958b\u767a\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306a\u3069\u3055\u307e\u3056\u307e\u306a\u5206\u91ce\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u3089\u308c\u307e\u3059\u3002<span class=\"bold\">\u9867\u5ba2\u304c\u6301\u3064\u30d6\u30e9\u30f3\u30c9\u3084\u5546\u54c1\u306b\u5bfe\u3059\u308b\u30a4\u30e1\u30fc\u30b8\u3092\u7406\u89e3\u3059\u308b\u305f\u3081\u306b\u3001\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u3092\u4f7f\u3063\u305f\u5206\u6790<\/span>\u3092\u304a\u3053\u306a\u3044\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u4eca\u56de\u306f\u3001<span class=\"marker-under bold\">\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306e\u6982\u8981\u3084\u4f5c\u6210\u306e\u624b\u9806\u3001\u6d3b\u7528\u65b9\u6cd5<\/span>\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002\u30dd\u30b8\u30b7\u30e7\u30cb\u30f3\u30b0\u30de\u30c3\u30d7\u3068\u306e\u9055\u3044\u3082\u307e\u3068\u3081\u307e\u3057\u305f\u306e\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u5f79\u7acb\u3066\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p><a href=\"https:\/\/www.mapmarketing.co.jp\/lp\/store-development-tool01?grid=media-mm-blog_mokuji-cta&#038;utm_source=mm-blog&#038;utm_medium=referrer&#038;utm_campaign=mm-blog-mokuji-banner-perception-map\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"\/mm-blog\/wp-content\/uploads\/2022\/09\/Pattern_01_728x90.png\" alt=\"\u5ba2\u5c64\u306e\u5909\u5316\u306b\u6c17\u3065\u3044\u305f\u3089\u3000\u65e2\u5b58\u5e97\u306e\u5546\u570f\u5206\u6790\u306b\"><\/a><\/p>\n<div id=\"toc_container\" class=\"no_bullets\"><p class=\"toc_title\">\u76ee\u6b21<\/p><ul class=\"toc_list\"><li><a href=\"#i\"><span class=\"toc_number toc_depth_1\">1<\/span> \u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u3068\u306f\u3001\u9867\u5ba2\u304c\u8a8d\u8b58\u3059\u308b\u30d6\u30e9\u30f3\u30c9\u3084\u5546\u54c1\u3078\u306e\u30a4\u30e1\u30fc\u30b8\u306e\u3053\u3068<\/a><ul><li><a href=\"#i-2\"><span class=\"toc_number toc_depth_2\">1.1<\/span> \u30dd\u30b8\u30b7\u30e7\u30cb\u30f3\u30b0\u30de\u30c3\u30d7\u3068\u306e\u9055\u3044<\/a><\/li><\/ul><\/li><li><a href=\"#3\"><span class=\"toc_number toc_depth_1\">2<\/span> \u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u3092\u4f5c\u6210\u3059\u308b3\u30b9\u30c6\u30c3\u30d7<\/a><ul><li><a href=\"#1\"><span class=\"toc_number toc_depth_2\">2.1<\/span> \u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306e\u4f5c\u6210\u30b9\u30c6\u30c3\u30d71\uff1a\u8ef8\u3068\u3059\u308b\u8981\u7d20\u3092\u6c7a\u3081\u308b<\/a><\/li><li><a href=\"#2\"><span class=\"toc_number toc_depth_2\">2.2<\/span> \u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306e\u4f5c\u6210\u30b9\u30c6\u30c3\u30d72\uff1a\u9867\u5ba2\u306e\u8a8d\u8b58\u3092\u53ce\u96c6\u3059\u308b<\/a><\/li><li><a href=\"#3-2\"><span class=\"toc_number toc_depth_2\">2.3<\/span> \u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306e\u4f5c\u6210\u30b9\u30c6\u30c3\u30d73\uff1a\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u3092\u30de\u30c3\u30d4\u30f3\u30b0\u3059\u308b<\/a><\/li><\/ul><\/li><li><a href=\"#3-3\"><span class=\"toc_number toc_depth_1\">3<\/span> \u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306e\u6d3b\u7528\u65b9\u6cd53\u9078<\/a><ul><li><a href=\"#1-2\"><span class=\"toc_number toc_depth_2\">3.1<\/span> \u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306e\u6d3b\u7528\u65b9\u6cd51\uff1a\u9867\u5ba2\u8996\u70b9\u3067\u306e\u81ea\u793e\u306e\u7acb\u3061\u4f4d\u7f6e\u3092\u628a\u63e1\u3059\u308b<\/a><\/li><li><a href=\"#2-2\"><span class=\"toc_number toc_depth_2\">3.2<\/span> \u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306e\u6d3b\u7528\u65b9\u6cd52\uff1a\u7af6\u5408\u3068\u306e\u5dee\u5225\u5316\u30dd\u30a4\u30f3\u30c8\u3092\u767a\u898b\u3059\u308b<\/a><\/li><li><a href=\"#3-4\"><span class=\"toc_number toc_depth_2\">3.3<\/span> \u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306e\u6d3b\u7528\u65b9\u6cd53\uff1a\u30d6\u30e9\u30f3\u30c9\u306b\u5bfe\u3059\u308b\u9867\u5ba2\u306e\u4fa1\u5024\u89b3\u3092\u628a\u63e1\u3059\u308b<\/a><\/li><\/ul><\/li><li><a href=\"#i-3\"><span class=\"toc_number toc_depth_1\">4<\/span> \u307e\u3068\u3081\uff1a\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u3067\u9867\u5ba2\u8996\u70b9\u3067\u306e\u30a4\u30e1\u30fc\u30b8\u3092\u6349\u3048\u3088\u3046<\/a><\/li><\/ul><\/div>\n<h2><span id=\"i\">\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u3068\u306f\u3001\u9867\u5ba2\u304c\u8a8d\u8b58\u3059\u308b\u30d6\u30e9\u30f3\u30c9\u3084\u5546\u54c1\u3078\u306e\u30a4\u30e1\u30fc\u30b8\u306e\u3053\u3068<\/span><\/h2>\n<p><img decoding=\"async\" src=\"\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map02-.png\" alt=\"\" width=\"640\" height=\"426\" class=\"alignnone size-full wp-image-5582\" srcset=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map02-.png 640w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map02--300x200.png 300w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map02--240x160.png 240w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map02--90x60.png 90w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>\u300c\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u300d\u3068\u306f\u3001<span class=\"marker-under bold\">\u9867\u5ba2\u304c\u30d6\u30e9\u30f3\u30c9\u3084\u5546\u54c1\u306b\u62b1\u304f\u30a4\u30e1\u30fc\u30b8\u30922\u8ef8\u306e\u30de\u30c8\u30ea\u30af\u30b9\u3067\u53ef\u8996\u5316\u3059\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af<\/span>\u3067\u3059\u3002 <\/p>\n<p>\u591a\u304f\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u73fe\u5834\u306b\u304a\u3044\u3066\u3001\u4f01\u696d\u306f\u81ea\u793e\u304c\u76ee\u6307\u3059\u3079\u304d\u30dd\u30b8\u30b7\u30e7\u30f3\u3092\u5b9a\u3081\u3001\u305d\u308c\u306b\u57fa\u3065\u3044\u3066\u65bd\u7b56\u3092\u5c55\u958b\u3057\u307e\u3059\u304c\u3001\u74b0\u5883\u5909\u5316\u3084\u7af6\u5408\u306e\u5f71\u97ff\u3092\u53d7\u3051\u3066\u9867\u5ba2\u306e\u8a8d\u8b58\u306b\u30ba\u30ec\u304c\u751f\u3058\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002\u305d\u306e\u307e\u307e\u30ba\u30ec\u3092\u653e\u7f6e\u3059\u308b\u3068\u3001\u81ea\u793e\u304c\u610f\u56f3\u3059\u308b\u30d6\u30e9\u30f3\u30c9\u3084\u5546\u54c1\u306e\u4fa1\u5024\u304c\u6b63\u3057\u304f\u4f1d\u308f\u3089\u305a\u3001\u9867\u5ba2\u306e\u652f\u6301\u3092\u5931\u3044\u304b\u306d\u307e\u305b\u3093\u3002<\/p>\n<p>\u305d\u306e\u3088\u3046\u306a\u3068\u304d\u3001\u9867\u5ba2\u304c\u6301\u3064\u81ea\u793e\u306e\u30d6\u30e9\u30f3\u30c9\u30a4\u30e1\u30fc\u30b8\u3092\u518d\u78ba\u8a8d\u3059\u308b\u305f\u3081\u306b\u6d3b\u7528\u3067\u304d\u308b\u306e\u304c\u3001\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u3067\u3059\u3002<span class=\"marker-under bold\">\u30de\u30c3\u30d7\u4e0a\u3067\u300c\u81ea\u793e\u306e\u7406\u60f3\u3068\u3059\u308b\u30dd\u30b8\u30b7\u30e7\u30f3\u300d\u3068\u300c\u9867\u5ba2\u304c\u8a8d\u8b58\u3057\u3066\u3044\u308b\u73fe\u72b6\u300d\u3092\u6bd4\u8f03<\/span>\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u5206\u6790\u7d50\u679c\u3092\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u898b\u76f4\u3057\u3084\u3001\u65b0\u5546\u54c1\u306e\u30dd\u30b8\u30b7\u30e7\u30cb\u30f3\u30b0\u3092\u691c\u8a0e\u3059\u308b\u969b\u306b\u5f79\u7acb\u3066\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u3068\u306e\u8a8d\u8b58\u306e\u30ba\u30ec\u3092\u57cb\u3081\u308b\u52b9\u679c\u7684\u306a\u65bd\u7b56\u306e\u7acb\u6848\u304c\u53ef\u80fd\u3068\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3><span id=\"i-2\">\u30dd\u30b8\u30b7\u30e7\u30cb\u30f3\u30b0\u30de\u30c3\u30d7\u3068\u306e\u9055\u3044<\/span><\/h3>\n<p>\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u3068\u30dd\u30b8\u30b7\u30e7\u30cb\u30f3\u30b0\u30de\u30c3\u30d7\u306f\u3069\u3061\u3089\u3082\u30de\u30c8\u30ea\u30af\u30b9\u30bf\u30a4\u30d7\u306e\u8868\u3067\u3059\u304c\u3001\u5206\u6790\u3059\u308b\u8996\u70b9\u306b\u3088\u308a\u3001\u30de\u30c3\u30d7\u306e\u4f5c\u6210\u76ee\u7684\u3084\u7528\u9014\u304c\u7570\u306a\u308a\u307e\u3059\u3002 <\/p>\n<table>\n<tbody>\n<tr>\n<td class=\"bold\" style=\"text-align: center; vertical-align: middle;\" bgcolor=\"#EEF3F8\" width=\"30%\">\u30dd\u30b8\u30b7\u30e7\u30cb\u30f3\u30b0\u30de\u30c3\u30d7<\/td>\n<td>\u5e02\u5834\u306b\u304a\u3051\u308b\u81ea\u793e\u306e\u30dd\u30b8\u30b7\u30e7\u30f3\u3084\u7af6\u5408\u3068\u306e\u95a2\u4fc2\u6027\u3092\u628a\u63e1\u3059\u308b\u305f\u3081\u306b\u3001<span class=\"marker-under bold\">\u4f01\u696d\u8996\u70b9\u3067\u4f5c\u6210<\/span>\u3059\u308b<\/td>\n<\/tr>\n<tr>\n<td class=\"bold\" style=\"text-align: center; vertical-align: middle;\" bgcolor=\"#EEF3F8\" width=\"30%\">\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7<\/td>\n<td>\u9867\u5ba2\u304c\u81ea\u793e\u306e\u30d6\u30e9\u30f3\u30c9\u3084\u5546\u54c1\u3092\u3069\u306e\u3088\u3046\u306b\u8a8d\u8b58\u3057\u3066\u3044\u308b\u304b\u3092\u628a\u63e1\u3059\u308b\u305f\u3081\u306b\u3001<span class=\"marker-under bold\">\u9867\u5ba2\u8996\u70b9\u3067\u4f5c\u6210<\/span>\u3059\u308b<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u30dd\u30b8\u30b7\u30e7\u30cb\u30f3\u30b0\u30de\u30c3\u30d7\u306f\u3001\u81ea\u793e\u306e\u76ee\u6307\u3059\u3079\u304d\u30dd\u30b8\u30b7\u30e7\u30f3\u3092\u660e\u78ba\u306b\u3059\u308b\u305f\u3081\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3001<span class=\"bold\">\u5e02\u5834\u6226\u7565\u306e\u65b9\u5411\u6027\u3092\u6c7a\u3081\u308b\u969b\u306b\u4f7f\u7528<\/span>\u3057\u307e\u3059\u3002\u4e00\u65b9\u3001\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306f\u9867\u5ba2\u8996\u70b9\u306b\u7acb\u3063\u305f\u5206\u6790\u3092\u304a\u3053\u306a\u3046\u305f\u3081\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3067\u3001<span class=\"bold\">\u9867\u5ba2\u304c\u3069\u306e\u3088\u3046\u306b\u81ea\u793e\u3084\u30d6\u30e9\u30f3\u30c9\u3092\u8a8d\u8b58\u3057\u3066\u3044\u308b\u304b\u3092\u660e\u3089\u304b\u306b\u3059\u308b\u8868<\/span>\u3067\u3059\u3002<\/p>\n<p><span class=\"marker-under bold\">\u4e21\u8005\u306e\u7d50\u679c\u306b\u30ba\u30ec\u304c\u3042\u308b\u5834\u5408\u306f\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u518d\u8abf\u6574\u304c\u5fc5\u8981<\/span>\u3067\u3059\u3002<\/p>\n<h2><span id=\"3\">\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u3092\u4f5c\u6210\u3059\u308b3\u30b9\u30c6\u30c3\u30d7<\/span><\/h2>\n<p><img decoding=\"async\" src=\"\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map04.png\" alt=\"\" width=\"640\" height=\"426\" class=\"alignnone size-full wp-image-5583\" srcset=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map04.png 640w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map04-300x200.png 300w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map04-240x160.png 240w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map04-90x60.png 90w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><br \/>\n\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306f\u3001\u4ee5\u4e0b\u306e3\u30b9\u30c6\u30c3\u30d7\u3067\u4f5c\u6210\u3057\u307e\u3059\u3002<\/p>\n<ol class=\"bold\">\n<li>\u8ef8\u3068\u3059\u308b\u8981\u7d20\u3092\u6c7a\u3081\u308b<\/li>\n<li>\u9867\u5ba2\u306e\u8a8d\u8b58\u3092\u53ce\u96c6\u3059\u308b<\/li>\n<li>\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u3092\u30de\u30c3\u30d4\u30f3\u30b0\u3059\u308b<\/li>\n<\/ol>\n<p>\u624b\u9806\u3092\u899a\u3048\u3066\u4f5c\u6210\u3057\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3><span id=\"1\">\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306e\u4f5c\u6210\u30b9\u30c6\u30c3\u30d71\uff1a\u8ef8\u3068\u3059\u308b\u8981\u7d20\u3092\u6c7a\u3081\u308b<\/span><\/h3>\n<p>\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u3092\u4f5c\u6210\u3059\u308b\u306b\u306f\u307e\u305a\u3001\u30de\u30c3\u30d7\u306e\u8ef8\u3068\u306a\u308b\u8981\u7d20\u3092\u6c7a\u3081\u307e\u3059\u3002\u8ef8\u3092\u8a2d\u5b9a\u3059\u308b\u969b\u306b\u306f\u3001<span class=\"marker-under bold\">\u9867\u5ba2\u304c\u81ea\u793e\u3068\u7af6\u5408\u4ed6\u793e\u3092\u3069\u306e\u3088\u3046\u306b\u6bd4\u8f03\u3057\u3001\u8a55\u4fa1\u3057\u3066\u3044\u308b\u304b<\/span>\u3092\u77e5\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001<span class=\"bold\">\u9867\u5ba2\u304c\u91cd\u8996\u3059\u308b\u8981\u7d20<\/span>\u3092\u9078\u3076\u3053\u3068\u304c\u57fa\u672c\u3067\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u4f4e\u4fa1\u683c\u5e2f\u3067\u3042\u308b\u3053\u3068\u3092\u5f37\u307f\u3068\u3059\u308b\u5834\u5408\u306f\u300c\u4fa1\u683c\u300d\u3092\u3001\u9ad8\u4fa1\u683c\u5e2f\u306e\u5546\u54c1\u3092\u5c55\u958b\u3059\u308b\u5834\u5408\u306f\u300c\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6\u300d\u3068\u3044\u3046\u3088\u3046\u306b\u3001\u30bf<span class=\"bold\">\u30fc\u30b2\u30c3\u30c8\u3068\u95a2\u9023\u6027\u306e\u9ad8\u3044\u8981\u7d20<\/span>\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u52b9\u679c\u7684\u306a\u5206\u6790\u7d50\u679c\u3092\u5f97\u3089\u308c\u307e\u3059\u3002<\/p>\n<h4>\u8a2d\u5b9a\u3059\u308b\u8ef8\u306f\u72ec\u7acb\u3057\u305f2\u3064\u306e\u8981\u7d20\u3092\u9078\u3076\u306e\u304c\u30dd\u30a4\u30f3\u30c8<\/h4>\n<p>\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306b\u8a2d\u5b9a\u3059\u308b2\u8ef8\u306f\u3001\u305d\u308c\u305e\u308c\u72ec\u7acb\u6027\u306e\u9ad8\u3044\u8981\u7d20\u3092\u9078\u3073\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u300c\u4fa1\u683c\u300d\u3068\u300c\u6a5f\u80fd\u6027\u300d\u306e\u3088\u3046\u306b\u76f8\u95a2\u95a2\u4fc2\u304c\u5f37\u3044\u8981\u7d20\u3092\u9078\u3076\u3068\u3001<span class=\"bold\">\u30c7\u30fc\u30bf\u306e\u5206\u5e03\u304c\u76f4\u7dda\u72b6\u306b\u306a\u308a\u3001\u5206\u6790\u3059\u308b\u610f\u5473\u304c\u306a\u304f\u306a\u308b<\/span>\u305f\u3081\u3067\u3059\u3002<br \/>\n\u300c\u4fa1\u683c\u300d\u3068\u300c\u5e74\u9f62\u5c64\u300d\u306e\u3088\u3046\u306b\u3001\u7570\u306a\u308b\u7279\u6027\u3092\u6301\u3064\u8981\u7d20\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u3067\u3001<span class=\"marker-under bold\">\u9867\u5ba2\u306e\u8a8d\u8b58\u3092\u591a\u9762\u7684\u306b\u6349\u3048\u3089\u308c\u308b\u30de\u30c3\u30d7\u3092\u4f5c\u6210\u53ef\u80fd<\/span>\u3067\u3059\u3002<\/p>\n<h3><span id=\"2\">\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306e\u4f5c\u6210\u30b9\u30c6\u30c3\u30d72\uff1a\u9867\u5ba2\u306e\u8a8d\u8b58\u3092\u53ce\u96c6\u3059\u308b<\/span><\/h3>\n<p>\u6b21\u306b\u3001\u30d6\u30e9\u30f3\u30c9\u3084\u5546\u54c1\u306b\u5bfe\u3059\u308b\u9867\u5ba2\u306e\u8a8d\u8b58\u3092\u628a\u63e1\u3059\u308b\u305f\u3081\u306b\u3001<span class=\"marker-under bold\">\u30a2\u30f3\u30b1\u30fc\u30c8\u30fb\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u306a\u3069\u306b\u3088\u308b\u30ea\u30b5\u30fc\u30c1<\/span>\u3092\u304a\u3053\u306a\u3044\u307e\u3059\u3002<br \/>\n\u30ea\u30b5\u30fc\u30c1\u306b\u3088\u308a\u3001<span class=\"bold\">\u9867\u5ba2\u304c\u8abf\u67fb\u5bfe\u8c61\u306b\u5bfe\u3057\u3066\u6301\u3064\u30a4\u30e1\u30fc\u30b8\u3084\u8a55\u4fa1\u57fa\u6e96\u3092\u3001\u5b9a\u91cf\u7684\u306b\u6e2c\u5b9a<\/span>\u3057\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u5546\u54c1\u306e\u300c\u4fa1\u683c\u300d\u300c\u54c1\u8cea\u300d\u300c\u30c7\u30b6\u30a4\u30f3\u300d\u3068\u3044\u3063\u305f\u8981\u7d20\u306b\u7126\u70b9\u3092\u5f53\u3066\u3001\u8a55\u4fa1\u3092\u6c42\u3081\u308b\u8cea\u554f\u3092\u3059\u308b\u3053\u3068\u3067\u9867\u5ba2\u306e\u4fa1\u5024\u89b3\u3092\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u306f\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306e\u8ef8\u8a2d\u5b9a\u306a\u3069\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u305f\u3081\u3001\u5bfe\u8c61\u8005\u3084\u8cea\u554f\u5185\u5bb9\u3092\u614e\u91cd\u306b\u9078\u5b9a\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p>\u9867\u5ba2\u306b\u5bfe\u3059\u308b\u30ea\u30b5\u30fc\u30c1\u306e\u8a73\u3057\u3044\u3084\u308a\u65b9\u306b\u3064\u3044\u3066\u306f\u3001\u3053\u3061\u3089\u306e\u8a18\u4e8b\u3067\u89e3\u8aac\u3057\u3066\u3044\u307e\u3059\u3002<br \/>\n\r\n<div class=\"blog-card\">\r\n<a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/customer-analysis\/shouhisha-chousa-ma-ketelingu\/\" target=\"_blank\">\r\n<div class=\"blog-card-thumbnail\"><img src='\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/09\/shouhisha-chousa-ma-ketelingu01-300x200.png' alt=''\/><\/div>\r\n<div class=\"blog-card-content\">\r\n<div class=\"blog-card-title\">\u6d88\u8cbb\u8005\u8abf\u67fb\u3068\u306f\uff1f7\u7a2e\u985e\u306e\u3084\u308a\u65b9\u3068\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3078\u306e\u6d3b\u7528\u65b9\u6cd5\u3092\u89e3\u8aac <\/div>\r\n<div class=\"blog-card-excerpt\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u306f\u3001\u6d88\u8cbb\u8005\u306e\u30cb\u30fc\u30ba\u3092\u7406\u89e3\u3057\u305f\u4e0a\u3067\u52b9\u679c\u7684\u306a\u6226\u7565\u3092\u7acb\u6848\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u3057\u304b\u3057\u300c\u6d88\u8cbb\u8005\u304c\u4f55\u3092\u6c42\u3081\u3066\u3044\u308b\u306e\u304b\u77e5\u308a\u305f\u3044\u300d\u300c\u6d88\u8cbb\u8005\u306e\u60c5\u5831\u3092\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u751f\u304b\u3059\u305f\u3081\u306b\u306f\u3069\u3046\u3059\u308c\u3070\u3044\u3044\u304b\u300d\u3068\u3044\u3063\u2026<\/div>\r\n<\/div>\r\n<\/a>\r\n<\/div><\/p>\n<h3><span id=\"3-2\">\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306e\u4f5c\u6210\u30b9\u30c6\u30c3\u30d73\uff1a\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u3092\u30de\u30c3\u30d4\u30f3\u30b0\u3059\u308b<\/span><\/h3>\n<p>\u7d9a\u3044\u3066\u3001\u8a2d\u5b9a\u3057\u305f2\u8ef8\u306e\u30de\u30c8\u30ea\u30af\u30b9\u306b\u30ea\u30b5\u30fc\u30c1\u3067\u53ce\u96c6\u3057\u305f\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u30d7\u30ed\u30c3\u30c8\u3059\u308b\u3068\u3001\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306e\u5b8c\u6210\u3067\u3059\u3002\u3053\u3046\u3057\u3066\u4f5c\u6210\u3057\u305f\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u304b\u3089\u60c5\u5831\u3092\u8aad\u307f\u53d6\u308a\u3001\u3055\u307e\u3056\u307e\u306a\u65bd\u7b56\u306b\u6d3b\u7528\u3067\u304d\u307e\u3059\u3002<\/p>\n<h2><span id=\"3-3\">\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306e\u6d3b\u7528\u65b9\u6cd53\u9078<\/span><\/h2>\n<p>.<br \/>\n<img decoding=\"async\" src=\"\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map05.png\" alt=\"\" width=\"640\" height=\"426\" class=\"alignnone size-full wp-image-5584\" srcset=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map05.png 640w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map05-300x200.png 300w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map05-240x160.png 240w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map05-90x60.png 90w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>\u3053\u3053\u3067\u306f\u3001\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306e3\u3064\u306e\u6d3b\u7528\u65b9\u6cd5\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<ul class=\"bold\">\n<li>\u9867\u5ba2\u8996\u70b9\u3067\u306e\u81ea\u793e\u306e\u7acb\u3061\u4f4d\u7f6e\u3092\u628a\u63e1\u3059\u308b<\/li>\n<li>\u7af6\u5408\u3068\u306e\u5dee\u5225\u5316\u30dd\u30a4\u30f3\u30c8\u3092\u767a\u898b\u3059\u308b<\/li>\n<li>\u30d6\u30e9\u30f3\u30c9\u306b\u5bfe\u3059\u308b\u9867\u5ba2\u306e\u4fa1\u5024\u89b3\u3092\u628a\u63e1\u3059\u308b<\/li>\n<\/ul>\n<h3><span id=\"1-2\">\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306e\u6d3b\u7528\u65b9\u6cd51\uff1a\u9867\u5ba2\u8996\u70b9\u3067\u306e\u81ea\u793e\u306e\u7acb\u3061\u4f4d\u7f6e\u3092\u628a\u63e1\u3059\u308b<\/span><\/h3>\n<p>\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u304b\u3089\u898b\u305f\u81ea\u793e\u306e\u7acb\u3061\u4f4d\u7f6e\u3092\u660e\u78ba\u306b\u628a\u63e1\u3067\u304d\u307e\u3059\u3002 \u3053\u308c\u306b\u3088\u308a\u3001<span class=\"marker-under bold\">\u5e02\u5834\u306b\u304a\u3044\u3066\u3069\u306e\u30a8\u30ea\u30a2\u306e\u7af6\u4e89\u304c\u6fc0\u3057\u3044\u306e\u304b\u3092\u898b\u6975\u3081\u3089\u308c\u308b\u305f\u3081\u3001\u81ea\u793e\u304c\u72d9\u3046\u3079\u304d\u30a8\u30ea\u30a2\u3092\u63a2\u3059\u3068\u304d\u306b\u5f79\u7acb\u3064<\/span>\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u9867\u5ba2\u8996\u70b9\u306b\u3088\u308b\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306e\u5834\u5408\u3001\u7a7a\u767d\u30a8\u30ea\u30a2\u306f\u9867\u5ba2\u30cb\u30fc\u30ba\u306e\u306a\u3044\u3053\u3068\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002\u305d\u306e\u3088\u3046\u306a\u30dd\u30b8\u30b7\u30e7\u30f3\u3092\u53d6\u3063\u305f\u3068\u3057\u3066\u3082\u9867\u5ba2\u306b\u6c42\u3081\u3089\u308c\u3066\u3044\u306a\u3044\u305f\u3081\u3001\u58f2\u4e0a\u306b\u3064\u306a\u304c\u308a\u306b\u304f\u3044\u3068\u3044\u3048\u308b\u3067\u3057\u3087\u3046\u3002<br \/>\n\u4f8b\u3048\u3070\u4ee5\u4e0b\u306f\u300c\u4fa1\u683c\uff08\u9ad8\u4fa1\u683c\/\u4f4e\u4fa1\u683c\uff09\u300d\u3068\u300c\u5e97\u8217\u306e\u96f0\u56f2\u6c17\uff08\u7279\u5225\u611f\u304c\u3042\u308b\/\u30ab\u30b8\u30e5\u30a2\u30eb\u306b\u4f7f\u3048\u308b\uff09\u300d\u3092\u8ef8\u306b\u3057\u305f\u55ab\u8336\u5e97\u306e\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306e\u4f8b\u3067\u3059\u3002<\/p>\n<p><img decoding=\"async\" src=\"\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map06.png\" alt=\"\" width=\"640\" height=\"426\" class=\"alignnone size-full wp-image-5585\" srcset=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map06.png 640w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map06-300x200.png 300w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map06-240x160.png 240w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map06-90x60.png 90w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>\u30de\u30c3\u30d7\u304b\u3089\u306f<span class=\"bold\">\u300c\u9ad8\u4fa1\u683c\u3067\u7279\u5225\u611f\u304c\u3042\u308b\u300d\u300c\u4f4e\u4fa1\u683c\u3067\u30ab\u30b8\u30e5\u30a2\u30eb\u300d\u3068\u3044\u3063\u305f\u4f4d\u7f6e\u95a2\u4fc2<\/span>\u304c\u6d6e\u304b\u3073\u4e0a\u304c\u308a\u307e\u3059\u3002\u81ea\u5e97\u8217\u306e\u5370\u8c61\u3092\u78ba\u8a8d\u3057\u3001\u8a34\u6c42\u3057\u305f\u3044\u5185\u5bb9\u3084\u30b3\u30f3\u30bb\u30d7\u30c8\u3068\u5408\u81f4\u3057\u3066\u3044\u308b\u304b\u3092\u5206\u6790\u3057\u307e\u3057\u3087\u3046\u3002\u305d\u3057\u3066\u3001\u60c5\u5831\u3092\u3082\u3068\u306b\u3001<span class=\"marker-under bold\">\u7af6\u4e89\u306e\u6fc0\u3057\u3044\u30a8\u30ea\u30a2\u3084\u9867\u5ba2\u30cb\u30fc\u30ba\u306e\u306a\u3044\u7a7a\u767d\u30a8\u30ea\u30a2\u3092\u907f\u3051\u3064\u3064\u3001\u5e97\u8217\u3092\u5c55\u958b\u3057\u3066\u3044\u304f<\/span>\u3068\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3><span id=\"2-2\">\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306e\u6d3b\u7528\u65b9\u6cd52\uff1a\u7af6\u5408\u3068\u306e\u5dee\u5225\u5316\u30dd\u30a4\u30f3\u30c8\u3092\u767a\u898b\u3059\u308b<\/span><\/h3>\n<p>\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306b\u3088\u3063\u3066\u3001<span class=\"bold\">\u9867\u5ba2\u304b\u3089\u898b\u305f\u81ea\u793e\u306e\u5f37\u307f\u3068\u5f31\u307f\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u7af6\u5408\u3068\u306e\u5dee\u5225\u5316\u30dd\u30a4\u30f3\u30c8\u3092\u767a\u898b\u3067\u304d\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u53d6\u308a\u5165\u308c\u3089\u308c\u308b<\/span>\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u30b9\u30dd\u30fc\u30c4\u30a6\u30a7\u30a2\u306e\u30d6\u30e9\u30f3\u30c9\u3092\u300c\u30c7\u30b6\u30a4\u30f3\u6027\uff08\u304a\u3057\u3083\u308c\/\u30b7\u30f3\u30d7\u30eb\uff09\u300d\u3068\u300c\u6a5f\u80fd\u6027\uff08\u591a\u6a5f\u80fd\/\u6a5f\u80fd\u304c\u5c11\u306a\u3044\uff09\u300d\u306e2\u8ef8\u3067\u30de\u30c3\u30d4\u30f3\u30b0\u3057\u305f\u3068\u304d\u306b\u3001\u4ee5\u4e0b\u306e\u7279\u5fb4\u304c\u6d6e\u304b\u3073\u4e0a\u304c\u3063\u305f\u3068\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" src=\"\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map07.png\" alt=\"\" width=\"640\" height=\"426\" class=\"alignnone size-full wp-image-5586\" srcset=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map07.png 640w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map07-300x200.png 300w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map07-240x160.png 240w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map07-90x60.png 90w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<ul class=\"bold\">\n<li>\u7af6\u5408\uff1a\u304a\u3057\u3083\u308c\u3067\u591a\u6a5f\u80fd<\/li>\n<li>\u81ea\u793e\uff1a\u6a5f\u80fd\u304c\u5c11\u306a\u304f\u30b7\u30f3\u30d7\u30eb<\/li>\n<\/ul>\n<p>\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306e\u914d\u7f6e\u3092\u898b\u308b\u3068\u3001\u81ea\u793e\u88fd\u30b9\u30dd\u30fc\u30c4\u30a6\u30a7\u30a2\u306e\u7279\u5fb4\u304c\u300c\u6a5f\u80fd\u3092\u9650\u5b9a\u3057\u305f\u30b7\u30f3\u30d7\u30eb\u306a\u30c7\u30b6\u30a4\u30f3\u300d\u3067\u3042\u308b\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3059\u3002<\/p>\n<p>\u540c\u3058\u30dd\u30b8\u30b7\u30e7\u30f3\u306b\u7af6\u5408\u4ed6\u793e\u304c\u3044\u306a\u3044\u305f\u3081\u3001<\/p>\n<div class=\"info-box\">\n<ul style=\"margin-bottom: 0px;\">\n<li>\u30c7\u30b6\u30a4\u30f3\u6027\u3088\u308a\u3082\u7740\u3084\u3059\u3055\u30fb\u4f7f\u3044\u52dd\u624b\u306e\u826f\u3055\u3092\u91cd\u8996\u3059\u308b\u30bf\u30fc\u30b2\u30c3\u30c8\u5411\u3051\u306b\u5c55\u958b\u3059\u308b<\/li>\n<li>\u30b7\u30f3\u30d7\u30eb\u306a\u30c7\u30b6\u30a4\u30f3\u3068\u6a5f\u80fd\u6027\u3060\u304b\u3089\u3053\u305d\u306e\u4f4e\u4fa1\u683c\u3092\u8a34\u6c42\u3059\u308b<\/li>\n<\/ul>\n<\/div>\n<p>\u306a\u3069\u306e\u5dee\u5225\u5316\u6226\u7565\u3092\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u4e00\u65b9\u3067\u300c\u6a5f\u80fd\u6027\u306e\u4f4e\u3055\u300d\u3092\u5f31\u307f\u3068\u8003\u3048\u308b\u5834\u5408\u306f\u3001<span class=\"marker-under bold\">\u6a5f\u80fd\u6027\u304c\u9ad8\u3044\u65b0\u5546\u54c1\u306e\u958b\u767a\u3084\u65e2\u5b58\u5546\u54c1\u306e\u6539\u826f\u306a\u3069<\/span>\u3082\u691c\u8a0e\u3067\u304d\u307e\u3059\u3002\u3053\u306e\u3088\u3046\u306b\u3001\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u3092\u7528\u3044\u308b\u3053\u3068\u3067\u3001\u5f37\u307f\/\u5f31\u307f\u3092\u52a0\u5473\u3057\u305f\u6226\u7565\u3092\u6253\u3061\u51fa\u305b\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3><span id=\"3-4\">\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306e\u6d3b\u7528\u65b9\u6cd53\uff1a\u30d6\u30e9\u30f3\u30c9\u306b\u5bfe\u3059\u308b\u9867\u5ba2\u306e\u4fa1\u5024\u89b3\u3092\u628a\u63e1\u3059\u308b<\/span><\/h3>\n<p>\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u3092\u6d3b\u7528\u3059\u308b\u3068\u3001<span class=\"marker-under bold\">\u8ef8\u306b\u8a2d\u5b9a\u3057\u305f\u8981\u7d20\u304b\u3089\u3001\u9867\u5ba2\u304c\u30d6\u30e9\u30f3\u30c9\u306b\u62b1\u3044\u3066\u3044\u308b\u4fa1\u5024\u89b3\u3092\u6df1\u304f\u7406\u89e3<\/span>\u3067\u304d\u307e\u3059\u3002 \u307e\u305f\u3001\u30de\u30c3\u30d7\u306b\u306f\u9867\u5ba2\u5074\u306e\u8996\u70b9\u304c\u53cd\u6620\u3055\u308c\u308b\u305f\u3081\u3001<span class=\"bold\">\u4f01\u696d\u5074\u3068\u306e\u8a8d\u8b58\u306e\u30ba\u30ec\u3092\u767a\u898b\u3057\u3001\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u6226\u7565\u3092\u4fee\u6b63\u3059\u308b\u3053\u3068\u3082\u53ef\u80fd<\/span>\u3067\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u30ec\u30c7\u30a3\u30fc\u30b9\u30a2\u30d1\u30ec\u30eb\u30d6\u30e9\u30f3\u30c9\u306b\u3064\u3044\u3066\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u3092\u4f5c\u6210\u3059\u308b\u969b\u306b<span class=\"bold\">\u300c\u30d6\u30e9\u30f3\u30c9\u30a4\u30e1\u30fc\u30b8\uff08\u83ef\u3084\u304b\u3067\u82e5\u3005\u3057\u3044\/\u843d\u3061\u7740\u3044\u305f\u30d5\u30a9\u30fc\u30de\u30eb\u611f\uff09\u300d\u3068\u300c\u30c7\u30b6\u30a4\u30f3\u306e\u500b\u6027\uff08\u72ec\u81ea\u6027\u304c\u3042\u308b\/\u7121\u96e3\u3067\u9577\u304f\u7740\u3089\u308c\u308b\uff09\u300d<\/span>\u306e\u8ef8\u3067\u53ef\u8996\u5316\u3059\u308b\u3068\u3001\u9867\u5ba2\u304c\u3069\u306e\u7279\u6027\u3092\u91cd\u8996\u3057\u3066\u3044\u308b\u304b\u304c\u308f\u304b\u308a\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" src=\"\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map08.png\" alt=\"\" width=\"640\" height=\"426\" class=\"alignnone size-full wp-image-5587\" srcset=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map08.png 640w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map08-300x200.png 300w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map08-240x160.png 240w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/12\/perception-map08-90x60.png 90w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>\u3053\u306e\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u3092\u898b\u308b\u3068\u3001<span class=\"marker-under bold\">\u81ea\u793e\u306f\u9867\u5ba2\u304b\u3089\u300c\u843d\u3061\u7740\u3044\u305f\u30d5\u30a9\u30fc\u30de\u30eb\u611f\u304c\u3042\u308b\u30d6\u30e9\u30f3\u30c9\u3067\u3001\u9577\u304f\u7740\u3089\u308c\u308b\u7121\u96e3\u306a\u30c7\u30b6\u30a4\u30f3\u304c\u591a\u3044\u300d\u3068\u601d\u308f\u308c\u3066\u3044\u308b<\/span>\u3053\u3068\u304c\u5206\u304b\u308a\u307e\u3059\u3002\u3053\u306e\u3088\u3046\u306b\u30d6\u30e9\u30f3\u30c9\u30a4\u30e1\u30fc\u30b8\u3092\u53ef\u8996\u5316\u3059\u308b\u3053\u3068\u306f\u3001\u5546\u54c1\u958b\u767a\u3084\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u6226\u7565\u306e\u65b9\u5411\u6027\u3092\u5b9a\u3081\u308b\u969b\u306b\u5f79\u7acb\u3064\u3067\u3057\u3087\u3046\u3002<\/p>\n<h2><span id=\"i-3\">\u307e\u3068\u3081\uff1a\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u3067\u9867\u5ba2\u8996\u70b9\u3067\u306e\u30a4\u30e1\u30fc\u30b8\u3092\u6349\u3048\u3088\u3046<\/span><\/h2>\n<ul class=\"bold\">\n<li>\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u306b\u3088\u3063\u3066\u3001\u9867\u5ba2\u304c\u30d6\u30e9\u30f3\u30c9\u3084\u5546\u54c1\u306b\u62b1\u304f\u30a4\u30e1\u30fc\u30b8\u3092\u7406\u89e3\u3067\u304d\u308b<\/li>\n<li>\u30dd\u30b8\u30b7\u30e7\u30cb\u30f3\u30b0\u30de\u30c3\u30d7\u3068\u306e\u9055\u3044\u306f\u8996\u70b9\u304c\u300c\u4f01\u696d\u300d\u3068\u300c\u9867\u5ba2\u300d\u306e\u3069\u3061\u3089\u3067\u3042\u308b\u304b<\/li>\n<li>\u30de\u30c3\u30d7\u4f5c\u6210\u6642\u306f\u72ec\u7acb\u6027\u306e\u9ad8\u3044\u8981\u7d20\u3092\u8ef8\u3068\u3057\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u3084\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3067\u9867\u5ba2\u306e\u8a8d\u8b58\u3092\u53ce\u96c6\u3059\u308b<\/li>\n<\/ul>\n<p>\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u3068\u306f\u3001<span class=\"bold\">\u9867\u5ba2\u304c\u30d6\u30e9\u30f3\u30c9\u3084\u5546\u54c1\u306b\u6301\u3064\u30a4\u30e1\u30fc\u30b8\u30922\u8ef8\u306e\u30de\u30c8\u30ea\u30af\u30b9\u3067\u53ef\u8996\u5316\u3059\u308b\u5206\u6790\u624b\u6cd5<\/span>\u3067\u3059\u3002\u4f01\u696d\u8996\u70b9\u3067\u5e02\u5834\u306b\u304a\u3051\u308b\u30dd\u30b8\u30b7\u30e7\u30f3\u3092\u628a\u63e1\u3059\u308b\u30dd\u30b8\u30b7\u30e7\u30cb\u30f3\u30b0\u30de\u30c3\u30d7\u3068\u306f\u7570\u306a\u308a\u3001\u9867\u5ba2\u8996\u70b9\u306b\u3088\u308b\u30d6\u30e9\u30f3\u30c9\u3084\u5546\u54c1\u306e\u30a4\u30e1\u30fc\u30b8\u3092\u3064\u304b\u3081\u307e\u3059\u3002<\/p>\n<p>\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7\u3092\u4f5c\u6210\u3059\u308b\u969b\u306f\u3001<span class=\"marker-under 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class=\"cfield\"><p><a href=\"https:\/\/www.mapmarketing.co.jp\/lp\/store-development-tool01?grid=media-mm-blog_bottom-cta&utm_source=mm-blog&utm_medium=referrer&utm_campaign=mm-blog-bottom-banner-perception-map\" target=\"_blank\" rel=\"noopener\"><img src=\/mm-blog\/wp-content\/uploads\/2022\/09\/Pattern_01_780x260.png\" alt=\"\u5ba2\u5c64\u306e\u5909\u5316\u306b\u6c17\u3065\u3044\u305f\u3089\u3000\u65e2\u5b58\u5e97\u306e\u5546\u570f\u5206\u6790\u306b\"><\/a><\/p><\/div><span class=\"tags\">\u30bf\u30b0 :  <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/%e3%83%91%e3%83%bc%e3%82%bb%e3%83%97%e3%82%b7%e3%83%a7%e3%83%b3%e3%83%9e%e3%83%83%e3%83%97\/\">\u30d1\u30fc\u30bb\u30d7\u30b7\u30e7\u30f3\u30de\u30c3\u30d7<\/a> <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/framework\/\">\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af<\/a> <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/bunseki-shuhou\/\">\u5206\u6790\u624b\u6cd5<\/a> <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/kokyaku-bunseki\/\">\u9867\u5ba2\u5206\u6790<\/a><\/span>","protected":false},"excerpt":{"rendered":"<p>\u300c\u9867\u5ba2\u304c\u3069\u306e\u3088\u3046\u306b\u81ea\u793e\u306e\u30d6\u30e9\u30f3\u30c9\u3084\u5546\u54c1\u3092\u8a8d\u8b58\u3057\u3066\u3044\u308b\u306e\u304b\u628a\u63e1\u3057\u305f\u3044\u300d\u300c\u5e02\u5834\u5206\u6790\u3084\u9867\u5ba2\u5206\u6790\u306b\u53d6\u308a\u7d44\u3093\u3067\u3044\u308b\u3082\u306e\u306e\u3001\u3042\u307e\u308a\u52b9\u679c\u3092\u611f\u3058\u3089\u308c\u306a\u3044\u300d\u3068\u3044\u3063\u305f\u60a9\u307f\u306f\u3001\u591a\u304f\u306e\u30d3\u30b8\u30cd\u30b9\u30de\u30f3\u304c\u76f4\u9762\u3059\u308b\u554f\u984c\u3067\u3059\u3002 \u9867\u5ba2\u304b&#8230; <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/bunseki-framework\/perception-map\/\">\u7d9a\u304d\u3092\u8aad\u3080<\/a><\/p>\n","protected":false},"author":1,"featured_media":5594,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[6,4],"tags":[155,62,61,38],"class_list":["post-5581","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bunseki-framework","category-customer-analysis","tag-155","tag-framework","tag-bunseki-shuhou","tag-kokyaku-bunseki"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/posts\/5581","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/comments?post=5581"}],"version-history":[{"count":8,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/posts\/5581\/revisions"}],"predecessor-version":[{"id":5598,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/posts\/5581\/revisions\/5598"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/media\/5594"}],"wp:attachment":[{"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/media?parent=5581"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/categories?post=5581"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/tags?post=5581"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}