{"id":4869,"date":"2024-09-05T18:00:14","date_gmt":"2024-09-05T09:00:14","guid":{"rendered":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/bunseki\/kokyaku-iji-ritsu\/"},"modified":"2024-10-24T11:57:16","modified_gmt":"2024-10-24T02:57:16","slug":"kokyaku-iji-ritsu","status":"publish","type":"post","link":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/bunseki-framework\/kokyaku-iji-ritsu\/","title":{"rendered":"\u9867\u5ba2\u7dad\u6301\u7387\u3092\u9ad8\u3081\u308b\u30dd\u30a4\u30f3\u30c8\u306f3\u3064\uff01\u4f4e\u304f\u306a\u308b\u539f\u56e0\u3084\u8a08\u7b97\u65b9\u6cd5\u306b\u3064\u3044\u3066\u3082\u89e3\u8aac"},"content":{"rendered":"<p><span class=\"marker-under bold\">\u5e97\u8217\u306e\u58f2\u4e0a\u3092\u4e0a\u3052\u308b\u306b\u306f\u3001\u7d99\u7d9a\u3057\u3066\u5e97\u8217\u3092\u5229\u7528\u3059\u308b\u65e2\u5b58\u9867\u5ba2\u3092\u5897\u3084\u3059\u3053\u3068\u304c\u91cd\u8981<\/span>\u3067\u3059\u3002<br \/>\n\u3057\u304b\u3057\u300c\u65e2\u5b58\u9867\u5ba2\u304c\u5b9a\u7740\u305b\u305a\u3001\u96c6\u5ba2\u30b3\u30b9\u30c8\u304c\u9ad8\u304f\u306a\u3063\u3066\u3057\u307e\u3063\u3066\u3044\u308b\u300d\u300c\u96e2\u53cd\u9867\u5ba2\u3092\u6e1b\u3089\u3057\u3066\u65e2\u5b58\u9867\u5ba2\u3092\u5897\u3084\u3059\u65b9\u6cd5\u304c\u308f\u304b\u3089\u306a\u3044\u300d\u306a\u3069\u306e\u60a9\u307f\u3092\u6301\u3064\u65b9\u306f\u591a\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p><span class=\"marker-under bold\">\u96e2\u53cd\u9867\u5ba2\u3092\u6e1b\u3089\u3057\u3066\u65e2\u5b58\u9867\u5ba2\u3092\u5897\u3084\u3059\u306b\u306f\u3001\u9867\u5ba2\u7dad\u6301\u7387\u3092\u610f\u8b58\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5b9f\u884c<\/span>\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<\/p>\n<p>\u4eca\u56de\u306f\u9867\u5ba2\u7dad\u6301\u7387\u306e\u5b9a\u7fa9\u3068\u3001\u4f4e\u304f\u306a\u3063\u3066\u3057\u307e\u3046\u8981\u56e0\u3084\u9ad8\u3081\u308b\u305f\u3081\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<span class=\"bold\">\u9867\u5ba2\u7dad\u6301\u7387\u3092\u9ad8\u3081\u305f\u3044\u65b9\u3001\u9867\u5ba2\u7dad\u6301\u7387\u304c\u4f4e\u304f\u306a\u308b\u539f\u56e0\u3084\u8a08\u7b97\u65b9\u6cd5\u3092\u8a73\u3057\u304f\u77e5\u308a\u305f\u3044\u65b9<\/span>\u306f\u3001\u305c\u3072\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p><a href=\"https:\/\/www.mapmarketing.co.jp\/lp\/store-development-tool01?grid=media-mm-blog_mokuji-cta&#038;utm_source=mm-blog&#038;utm_medium=referrer&#038;utm_campaign=mm-blog-mokuji-banner-kokyaku-iji-ritsu\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"\/mm-blog\/wp-content\/uploads\/2022\/09\/Pattern_01_728x90.png\" alt=\"\u5ba2\u5c64\u306e\u5909\u5316\u306b\u6c17\u3065\u3044\u305f\u3089\u3000\u65e2\u5b58\u5e97\u306e\u5546\u570f\u5206\u6790\u306b\"><\/a><\/p>\n<div id=\"toc_container\" class=\"no_bullets\"><p class=\"toc_title\">\u76ee\u6b21<\/p><ul class=\"toc_list\"><li><a href=\"#3\"><span class=\"toc_number toc_depth_1\">1<\/span> \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u6b20\u304b\u305b\u306a\u3044\u9867\u5ba2\u7dad\u6301\u7387\u3068\u306f\uff1f3\u7a2e\u985e\u306e\u5b9a\u7fa9\u3092\u89e3\u8aac<\/a><\/li><li><a href=\"#2\"><span class=\"toc_number toc_depth_1\">2<\/span> \u9867\u5ba2\u7dad\u6301\u7387\u304c\u4f4e\u304f\u306a\u308b\u4e3b\u306a\u8981\u56e0\u306f2\u3064<\/a><ul><li><a href=\"#1\"><span class=\"toc_number toc_depth_2\">2.1<\/span> \u9867\u5ba2\u7dad\u6301\u7387\u304c\u4f4e\u304f\u306a\u308b\u8981\u56e0\u305d\u306e1\uff1a\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u6e80\u8db3\u5ea6\u304c\u4f4e\u3044<\/a><\/li><li><a href=\"#2-2\"><span class=\"toc_number toc_depth_2\">2.2<\/span> \u9867\u5ba2\u7dad\u6301\u7387\u304c\u4f4e\u304f\u306a\u308b\u8981\u56e0\u305d\u306e2\uff1a\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u9b45\u529b\u304c\u9867\u5ba2\u306b\u4f1d\u308f\u3063\u3066\u3044\u306a\u3044<\/a><\/li><\/ul><\/li><li><a href=\"#3-2\"><span class=\"toc_number toc_depth_1\">3<\/span> \u9867\u5ba2\u7dad\u6301\u7387\u3092\u9ad8\u3081\u308b3\u3064\u306e\u30dd\u30a4\u30f3\u30c8<\/a><ul><li><a href=\"#1-2\"><span class=\"toc_number toc_depth_2\">3.1<\/span> \u9867\u5ba2\u7dad\u6301\u7387\u3092\u9ad8\u3081\u308b\u30dd\u30a4\u30f3\u30c8\u305d\u306e1\uff1a\u9867\u5ba2\u30cb\u30fc\u30ba\u3092\u6e80\u305f\u3059<\/a><\/li><li><a href=\"#2-3\"><span class=\"toc_number toc_depth_2\">3.2<\/span> \u9867\u5ba2\u7dad\u6301\u7387\u3092\u9ad8\u3081\u308b\u30dd\u30a4\u30f3\u30c8\u305d\u306e2\uff1a\u7d99\u7d9a\u5229\u7528\u3092\u4fc3\u3059\u5de5\u592b\u3092\u3059\u308b<\/a><\/li><li><a href=\"#3-3\"><span class=\"toc_number toc_depth_2\">3.3<\/span> \u9867\u5ba2\u7dad\u6301\u7387\u3092\u9ad8\u3081\u308b\u30dd\u30a4\u30f3\u30c8\u305d\u306e3\uff1a\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u4f7f\u3044\u65b9\u3084\u6a5f\u80fd\u3092\u4f1d\u3048\u308b<\/a><\/li><\/ul><\/li><li><a href=\"#i\"><span class=\"toc_number toc_depth_1\">4<\/span> \u9867\u5ba2\u7dad\u6301\u7387\u306e\u8a08\u7b97\u65b9\u6cd5<\/a><ul><li><a href=\"#i-2\"><span class=\"toc_number toc_depth_2\">4.1<\/span> \u9867\u5ba2\u7dad\u6301\u7387\u306e\u8a08\u7b97\u4f8b<\/a><\/li><\/ul><\/li><li><a href=\"#i-3\"><span class=\"toc_number toc_depth_1\">5<\/span> \u307e\u3068\u3081\uff1a\u9867\u5ba2\u7dad\u6301\u7387\u3092\u898b\u76f4\u3057\u3066\u9867\u5ba2\u6e80\u8db3\u5ea6\u3092\u9ad8\u3081\u3001\u58f2\u4e0a\u30a2\u30c3\u30d7\u306b\u3064\u306a\u3052\u3088\u3046<\/a><\/li><\/ul><\/div>\n<h2><span id=\"3\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u6b20\u304b\u305b\u306a\u3044\u9867\u5ba2\u7dad\u6301\u7387\u3068\u306f\uff1f3\u7a2e\u985e\u306e\u5b9a\u7fa9\u3092\u89e3\u8aac<\/span><\/h2>\n<p><span class=\"marker-under bold\">\u300c\u9867\u5ba2\u7dad\u6301\u7387\uff08CRR\uff1aCustomer Retention Rate\uff09\u300d\u3068\u306f\u3001\u4e00\u5b9a\u671f\u9593\u4e2d\u306b\u53d6\u5f15\u3092\u7d99\u7d9a\u3057\u3066\u3044\u308b\u9867\u5ba2\u306e\u5272\u5408<\/span>\u3067\u3059\u3002<\/p>\n<p>\u9867\u5ba2\u7dad\u6301\u7387\u304c\u9ad8\u3044\u5e97\u8217\u306f\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u304c\u9ad8\u304f\u3001\u58f2\u4e0a\u3082\u4f38\u3073\u3084\u3059\u3044\u3068\u5224\u65ad\u3067\u304d\u307e\u3059\u3002\u9577\u671f\u7684\u306b\u53d6\u5f15\u3057\u3066\u304f\u308c\u308b\u9867\u5ba2\u304c\u5897\u3048\u308b\u3053\u3068\u3067\u3001<span class=\"bold\">LTV\uff08\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\uff09\u306e\u4e0a\u6607\u3084\u65b0\u898f\u9867\u5ba2\u7372\u5f97\u306b\u304b\u304b\u308b\u30b3\u30b9\u30c8\u306e\u524a\u6e1b\u3068\u3044\u3063\u305f\u52b9\u679c\u3092\u671f\u5f85\u3067\u304d\u308b<\/span>\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u9867\u5ba2\u7dad\u6301\u7387\u306b\u306f3\u7a2e\u985e\u306e\u5b9a\u7fa9\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<div class=\"primary-box\">\n<ul style=\"margin-bottom: 0px;\">\n<li><span class=\"bold\">\u30d5\u30eb\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\uff1a<\/span>\u6bce\u65e5\u5229\u7528\u3057\u3066\u304f\u308c\u3066\u3044\u308b\u4eba\u306e\u307f\u3092\u9867\u5ba2\u3068\u3059\u308b<\/li>\n<li><span class=\"bold\">\u30af\u30e9\u30b7\u30c3\u30af\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\uff1a<\/span>\u5229\u7528\u958b\u59cb\u304b\u30891\u30f6\u6708\u7d4c\u904e\u3057\u305f\u65e5\u306b\u5229\u7528\u3057\u3066\u3044\u308b\u4eba\u306e\u307f\u3092\u9867\u5ba2\u3068\u3059\u308b<\/li>\n<li><span class=\"bold\">\u30ed\u30fc\u30ea\u30f3\u30b0\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\uff1a<\/span>\u4efb\u610f\u306e\u671f\u9593\u3092\u5b9a\u3081\u3001\u671f\u9593\u5185\u306b\u5229\u7528\u3057\u3066\u3044\u308b\u4eba\u306e\u307f\u3092\u9867\u5ba2\u3068\u3059\u308b<\/li>\n<\/ul>\n<\/div>\n<p><span class=\"marker-under bold\">\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3084\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306b\u3088\u3063\u3066\u3001\u7528\u3044\u308b\u3079\u304d\u5b9a\u7fa9\u306f\u7570\u306a\u308a\u307e\u3059\u3002<\/span>\u81ea\u793e\u306e\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u306b\u9069\u3057\u305f\u5b9a\u7fa9\u3092\u9078\u3076\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n<h2><span id=\"2\">\u9867\u5ba2\u7dad\u6301\u7387\u304c\u4f4e\u304f\u306a\u308b\u4e3b\u306a\u8981\u56e0\u306f2\u3064<\/span><\/h2>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-4874\" src=\"\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/09\/kokyaku-iji-ritsu02.jpg\" alt=\"\" width=\"640\" height=\"426\" srcset=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/09\/kokyaku-iji-ritsu02.jpg 640w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/09\/kokyaku-iji-ritsu02-300x200.jpg 300w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/09\/kokyaku-iji-ritsu02-240x160.jpg 240w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/09\/kokyaku-iji-ritsu02-90x60.jpg 90w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><br \/>\n\u9867\u5ba2\u7dad\u6301\u7387\u304c\u4f4e\u304f\u306a\u308b\u4e3b\u306a\u8981\u56e0\u3068\u3057\u3066\u3001\u4ee5\u4e0b\u306e2\u3064\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n<ul class=\"bold\">\n<li>\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u6e80\u8db3\u5ea6\u304c\u4f4e\u3044<\/li>\n<li>\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u9b45\u529b\u304c\u9867\u5ba2\u306b\u4f1d\u308f\u3063\u3066\u3044\u306a\u3044<\/li>\n<\/ul>\n<p>\u305d\u308c\u305e\u308c\u306e\u8981\u56e0\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002\u8a72\u5f53\u3059\u308b\u9805\u76ee\u304c\u3042\u308c\u3070\u3001\u6539\u5584\u3067\u304d\u306a\u3044\u304b\u691c\u8a0e\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3><span id=\"1\">\u9867\u5ba2\u7dad\u6301\u7387\u304c\u4f4e\u304f\u306a\u308b\u8981\u56e0\u305d\u306e1\uff1a\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u6e80\u8db3\u5ea6\u304c\u4f4e\u3044<\/span><\/h3>\n<p><span class=\"bold\">\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306b\u306a\u3093\u3089\u304b\u306e\u554f\u984c\u304c\u3042\u3063\u3066\u6e80\u8db3\u5ea6\u304c\u4f4e\u304f\u306a\u3063\u3066\u3044\u308b\u5834\u5408\u3001<span class=\"marker-under\">\u81ea\u793e\u3088\u308a\u3082\u9b45\u529b\u7684\u306a\u4ed6\u793e\u306e\u5546\u54c1\u3092\u898b\u3064\u3051\u305f\u9867\u5ba2\u306f\u96e2\u53cd\u3059\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3044<\/span><\/span>\u3067\u3059\u3002\u3064\u307e\u308a\u3001\u9867\u5ba2\u7dad\u6301\u7387\u304c\u4f4e\u4e0b\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306b\u5bfe\u3059\u308b\u9867\u5ba2\u6e80\u8db3\u5ea6\u3092\u9ad8\u3081\u308b\u306b\u306f\u3001\u63d0\u4f9b\u3059\u308b\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u8cea\u3092\u4e0a\u3052\u308b\u3053\u3068\u306f\u3082\u3061\u308d\u3093\u3001<\/p>\n<p><span class=\"bold\">\u300c\u3053\u306e\u4f01\u696d\u306e\u5546\u54c1\u306a\u3089\u5b89\u5fc3\u3057\u3066\u8cb7\u3048\u308b\u300d<br \/>\n\u300c\u30b5\u30fc\u30d3\u30b9\u304c\u7d20\u6674\u3089\u3057\u3044\u304b\u3089\u4ed6\u306e\u4f01\u696d\u306e\u5546\u54c1\u306f\u8cb7\u3048\u306a\u3044\u300d<\/span><\/p>\n<p>\u306a\u3069\u3068\u9867\u5ba2\u306b\u611f\u3058\u3066\u3082\u3089\u3046\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n<h3><span id=\"2-2\">\u9867\u5ba2\u7dad\u6301\u7387\u304c\u4f4e\u304f\u306a\u308b\u8981\u56e0\u305d\u306e2\uff1a\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u9b45\u529b\u304c\u9867\u5ba2\u306b\u4f1d\u308f\u3063\u3066\u3044\u306a\u3044<\/span><\/h3>\n<p>\u9867\u5ba2\u306b\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u304c\u6301\u3064\u672c\u6765\u306e\u9b45\u529b\u3092\u4f1d\u3048\u3089\u308c\u306a\u3051\u308c\u3070\u3001<\/p>\n<p><span class=\"bold\">\u300c\u7d9a\u3051\u3066\u5229\u7528\u3059\u308b\u4fa1\u5024\u3092\u611f\u3058\u3089\u308c\u306a\u304b\u3063\u305f\u300d<br \/>\n\u300c\u4ed6\u793e\u5546\u54c1\u3068\u306e\u9055\u3044\u304c\u3044\u307e\u3044\u3061\u308f\u304b\u3089\u306a\u304b\u3063\u305f\u300d<\/span><\/p>\n<p>\u306a\u3069\u306e\u7406\u7531\u3067\u9867\u5ba2\u7dad\u6301\u7387\u304c\u4f4e\u4e0b\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u9867\u5ba2\u7dad\u6301\u7387\u3092\u4e0a\u3052\u308b\u306b\u306f\u3001<span class=\"marker-under bold\">\u5546\u54c1\u306e\u4f7f\u3044\u65b9\u3084\u7279\u6027\u30fb\u9b45\u529b\u3068\u3044\u3063\u305f\u91cd\u8981\u306a\u60c5\u5831\u3092\u308f\u304b\u308a\u3084\u3059\u304f\u4f1d\u3048\u308b\u3053\u3068<\/span>\u304c\u5fc5\u8981\u3067\u3059\u3002\u9867\u5ba2\u306b\u300c\u307e\u305f\u5229\u7528\uff08\u8cfc\u5165\uff09\u3057\u305f\u3044\u300d\u3068\u611f\u3058\u3066\u3082\u3089\u3048\u308b\u3088\u3046\u3001\u4fa1\u5024\u3084\u9b45\u529b\u306e\u4f1d\u3048\u65b9\u3082\u5de5\u592b\u3059\u308b\u3068\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<h2><span id=\"3-2\">\u9867\u5ba2\u7dad\u6301\u7387\u3092\u9ad8\u3081\u308b3\u3064\u306e\u30dd\u30a4\u30f3\u30c8<\/span><\/h2>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-4875\" src=\"\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/09\/kokyaku-iji-ritsu03.jpg\" alt=\"\" width=\"640\" height=\"426\" srcset=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/09\/kokyaku-iji-ritsu03.jpg 640w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/09\/kokyaku-iji-ritsu03-300x200.jpg 300w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/09\/kokyaku-iji-ritsu03-240x160.jpg 240w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/09\/kokyaku-iji-ritsu03-90x60.jpg 90w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>\u9867\u5ba2\u7dad\u6301\u7387\u3092\u9ad8\u3081\u308b\u306b\u306f\u30013\u3064\u306e\u30dd\u30a4\u30f3\u30c8\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<ul class=\"bold\">\n<li>\u9867\u5ba2\u30cb\u30fc\u30ba\u3092\u6e80\u305f\u3059<\/li>\n<li>\u7d99\u7d9a\u5229\u7528\u3092\u4fc3\u3059\u5de5\u592b\u3092\u3059\u308b<\/li>\n<li>\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u4f7f\u3044\u65b9\u3084\u6a5f\u80fd\u3092\u4f1d\u3048\u308b<\/li>\n<\/ul>\n<p>\u305d\u308c\u305e\u308c\u306e\u30dd\u30a4\u30f3\u30c8\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h3><span id=\"1-2\">\u9867\u5ba2\u7dad\u6301\u7387\u3092\u9ad8\u3081\u308b\u30dd\u30a4\u30f3\u30c8\u305d\u306e1\uff1a\u9867\u5ba2\u30cb\u30fc\u30ba\u3092\u6e80\u305f\u3059<\/span><\/h3>\n<p>\u9867\u5ba2\u7dad\u6301\u7387\u3092\u9ad8\u3081\u308b\u306b\u306f\u3001\u4ee5\u4e0b2\u3064\u306e\u30b9\u30c6\u30c3\u30d7\u3067\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u53d6\u308a\u7d44\u307f\u3001\u9867\u5ba2\u30cb\u30fc\u30ba\u3092\u6e80\u305f\u3059\u3053\u3068\u304c\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u3002<\/p>\n<ol class=\"bold\">\n<li>\u9867\u5ba2\u30cb\u30fc\u30ba\u3092\u7684\u78ba\u306b\u628a\u63e1\u3059\u308b<\/li>\n<li>\u30cb\u30fc\u30ba\u3092\u6e80\u305f\u3059\u8ca9\u58f2\u6226\u7565\u3092\u5b9f\u884c\u3059\u308b<\/li>\n<\/ol>\n<p>\u9867\u5ba2\u7dad\u6301\u7387\u3092\u4e0a\u3052\u308b\u306b\u306f\u3001<span class=\"marker-under\">\u9867\u5ba2\u30cb\u30fc\u30ba\u3092\u6b63\u3057\u304f\u7406\u89e3\u3059\u308b\u3053\u3068<\/span>\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002\u9867\u5ba2\u30c7\u30fc\u30bf\u5206\u6790\u3068\u30a2\u30f3\u30b1\u30fc\u30c8\u306a\u3069\u306e\u8abf\u67fb\u3092\u6d3b\u7528\u3057\u3001<span class=\"marker-under bold\">\u9867\u5ba2\u306e\u6d88\u8cbb\u52d5\u5411\u3084\u6c42\u3081\u3089\u308c\u3066\u3044\u308b\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u77e5\u308b\u3053\u3068<\/span>\u304b\u3089\u59cb\u3081\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u6b21\u306b\u3001<span class=\"marker-under\">\u9867\u5ba2\u30cb\u30fc\u30ba\u3092\u6e80\u305f\u3059\u305f\u3081\u306e\u8ca9\u58f2\u6226\u7565<\/span>\u3092\u7acb\u3066\u307e\u3059\u3002\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u5185\u5bb9\u3092\u898b\u76f4\u3057\u3066\u30cb\u30fc\u30ba\u306b\u5fdc\u3048\u308b\u65b0\u305f\u306a\u5546\u54c1\u306e\u958b\u767a\u306b\u53d6\u308a\u7d44\u3080\u3053\u3068\u304c\u3001\u9867\u5ba2\u7dad\u6301\u7387\u3092\u4e0a\u3052\u308b\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u3002<\/p>\n<h3><span id=\"2-3\">\u9867\u5ba2\u7dad\u6301\u7387\u3092\u9ad8\u3081\u308b\u30dd\u30a4\u30f3\u30c8\u305d\u306e2\uff1a\u7d99\u7d9a\u5229\u7528\u3092\u4fc3\u3059\u5de5\u592b\u3092\u3059\u308b<\/span><\/h3>\n<p>\u7d99\u7d9a\u5229\u7528\u3059\u308b\u9867\u5ba2\u3092\u5897\u3084\u3057\u3066\u9867\u5ba2\u7dad\u6301\u7387\u3092\u9ad8\u3081\u308b\u306b\u306f\u3001<\/p>\n<ul class=\"bold\">\n<li>\u7d99\u7d9a\u7684\u306b\u4f7f\u3046\u3068\u304a\u5f97\u3067\u3042\u308b<\/li>\n<li>\u5229\u7528\u3057\u3066\u3044\u308b\u3053\u3068\u306b\u4fa1\u5024\u304c\u3042\u308b<\/li>\n<\/ul>\n<p>\u3068\u611f\u3058\u3066\u3082\u3089\u3046\u3053\u3068\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001<span class=\"marker-under bold\">\u5229\u7528\u3059\u308b\u307b\u3069\u304a\u5f97\u611f\u3092\u5f97\u3089\u308c\u308b\u4f1a\u54e1\u5236\u5ea6\u3092\u5c0e\u5165\u3059\u308b\u3001\u5229\u7528\u983b\u5ea6\u306e\u9ad8\u3044\u9867\u5ba2\u9650\u5b9a\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5b9f\u65bd\u3059\u308b<\/span>\u3068\u3044\u3063\u305f\u5de5\u592b\u304c\u52b9\u679c\u7684\u3067\u3059\u3002\u9867\u5ba2\u306b\u5bfe\u3057\u3001\u7d99\u7d9a\u5229\u7528\u3059\u308b\u30e1\u30ea\u30c3\u30c8\u3092\u4f1d\u3048\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u307e\u305f\u3001\u4e00\u5b9a\u671f\u9593\u306e\u5229\u7528\u304c\u306a\u3044\u65e2\u5b58\u9867\u5ba2\u306b\u5bfe\u3057\u3066\u306f\u3001<span class=\"bold\">\u81ea\u793e\u306e\u5b58\u5728\u3092\u5fd8\u308c\u3089\u308c\u306a\u3044\u3088\u3046\u306b\u3059\u308b\u305f\u3081\u306e\u5b9a\u671f\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1<\/span>\u304c\u6709\u52b9\u3067\u3059\u3002\u30e1\u30eb\u30de\u30ac\u3001DM\u3001\u30a2\u30d7\u30ea\u306e\u4f1a\u54e1\u5236\u5ea6\u306a\u3069\u3092\u6d3b\u7528\u3057\u3001\u5229\u7528\u6b74\u306e\u3042\u308b\u9867\u5ba2\u306b\u304a\u5f97\u306a\u60c5\u5831\u3084\u30af\u30fc\u30dd\u30f3\u3092\u914d\u4fe1\u3059\u308b\u3068\u3044\u3063\u305f\u65bd\u7b56\u3082\u691c\u8a0e\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3><span id=\"3-3\">\u9867\u5ba2\u7dad\u6301\u7387\u3092\u9ad8\u3081\u308b\u30dd\u30a4\u30f3\u30c8\u305d\u306e3\uff1a\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u4f7f\u3044\u65b9\u3084\u6a5f\u80fd\u3092\u4f1d\u3048\u308b<\/span><\/h3>\n<p><span class=\"bold\">\u300c\u8cfc\u5165\u3057\u305f\u3051\u3069\u3001\u4f7f\u3044\u65b9\u304c\u3044\u307e\u3044\u3061\u308f\u304b\u3089\u306a\u304b\u3063\u305f\u300d<br \/>\n\u300c\u826f\u3044\u5546\u54c1\u3060\u3068\u306f\u601d\u3046\u304c\u3001\u3046\u307e\u304f\u4f7f\u3044\u3053\u306a\u305b\u306a\u304b\u3063\u305f\u304b\u3089\u6b21\u306f\u8cb7\u308f\u306a\u3044\u304b\u306a\u300d<\/span><\/p>\n<p>\u3053\u306e\u3088\u3046\u306a\u7406\u7531\u3067\u7d99\u7d9a\u8cfc\u5165\u3084\u5229\u7528\u3092\u3084\u3081\u3066\u3057\u307e\u3046\u9867\u5ba2\u306e\u30ea\u30d4\u30fc\u30c8\u7387\u3092\u4e0a\u3052\u308b\u306b\u306f\u3001<span class=\"bold\">\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u4f7f\u3044\u65b9\u3084\u6a5f\u80fd\u3092\u3001\u3044\u304b\u306b\u308f\u304b\u308a\u3084\u3059\u304f\u4f1d\u3048\u3089\u308c\u308b\u304b\u304c\u30dd\u30a4\u30f3\u30c8<\/span>\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u9867\u5ba2\u7dad\u6301\u7387\u3092\u9ad8\u3081\u308b\u306b\u306f\u3001<span class=\"marker-under bold\">\u9867\u5ba2\u304c\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u4f7f\u3044\u59cb\u3081\u308b\u969b\u306b\u3001\u305d\u308c\u3089\u3092\u4f7f\u3044\u3053\u306a\u3057\u3001\u6700\u5927\u9650\u306e\u9b45\u529b\u3092\u611f\u3058\u3089\u308c\u308b\u3088\u3046\u306b\u652f\u63f4\u3059\u308b\u3053\u3068\uff08\u30aa\u30f3\u30dc\u30fc\u30c7\u30a3\u30f3\u30b0\uff09<\/span>\u304c\u6709\u52b9\u3067\u3059\u3002<\/p>\n<h2><span id=\"i\">\u9867\u5ba2\u7dad\u6301\u7387\u306e\u8a08\u7b97\u65b9\u6cd5<\/span><\/h2>\n<p>\u9867\u5ba2\u7dad\u6301\u7387\u3092\u8a08\u7b97\u3059\u308b\u969b\u306f\u3001\u4ee5\u4e0b3\u3064\u306e\u30c7\u30fc\u30bf\u3092\u8a08\u6e2c\u3057\u3066\u304a\u304f\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<ul class=\"bold\">\n<li>\u8a08\u6e2c\u958b\u59cb\u6642\u306e\u65e2\u5b58\u9867\u5ba2\u6570<\/li>\n<li>\u8a08\u6e2c\u671f\u9593\u4e2d\u306b\u5897\u52a0\u3057\u305f\u65b0\u898f\u9867\u5ba2\u6570<\/li>\n<li>\u8a08\u6e2c\u7d42\u4e86\u6642\u306e\u7dcf\u9867\u5ba2\u6570<\/li>\n<\/ul>\n<p>\u9069\u5207\u306a\u8a08\u6e2c\u671f\u9593\u306f\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u306b\u3088\u3063\u3066\u7570\u306a\u308b\u305f\u3081\u3001\u81ea\u793e\u306b\u3068\u3063\u3066\u6700\u9069\u306a\u671f\u9593\u3092\u8a2d\u5b9a\u3057\u307e\u3057\u3087\u3046\u30021\u5e74\u3082\u3057\u304f\u306f\u56db\u534a\u671f\u3092\u8a08\u6e2c\u671f\u9593\u306b\u8a2d\u5b9a\u3059\u308b\u30b1\u30fc\u30b9\u304c\u591a\u3044\u3067\u3059\u304c\u30011\u30f6\u6708\u30841\u9031\u9593\u3068\u3044\u3063\u305f\u77ed\u3044\u671f\u9593\u3067\u8a2d\u5b9a\u3059\u308b\u4f01\u696d\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u5206\u6790\u306b\u5fc5\u8981\u306a\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u30fb\u6574\u7406\u3057\u305f\u3089\u3001\u4ee5\u4e0b\u306e\u8a08\u7b97\u5f0f\u3067\u9867\u5ba2\u7dad\u6301\u7387\u3092\u6c42\u3081\u307e\u3059\u3002<\/p>\n<div class=\"primary-box\">\n<p class=\"bold\" style=\"margin-bottom: 0px;\">\u9867\u5ba2\u7dad\u6301\u7387\uff08%\uff09<br \/>\n=\uff08\u8a08\u6e2c\u7d42\u4e86\u6642\u306e\u7dcf\u9867\u5ba2\u6570-\u8a08\u6e2c\u671f\u9593\u4e2d\u306b\u5897\u52a0\u3057\u305f\u65b0\u898f\u9867\u5ba2\u6570\uff09\u00f7\u671f\u9593\u958b\u59cb\u6642\u306e\u65e2\u5b58\u9867\u5ba2\u6570\u00d7100<\/p>\n<\/div>\n<p>\u8a08\u7b97\u5f8c\u306f\u7d50\u679c\u3092\u632f\u308a\u8fd4\u308a\u3001<span class=\"bold\">\u5e73\u5747\u5024\u3068\u306e\u6bd4\u8f03\u3084\u7b97\u51fa\u7d50\u679c\u306e\u539f\u56e0\u3001\u9867\u5ba2\u7dad\u6301\u7387\u306e\u6539\u5584\u6848<\/span>\u306a\u3069\u3092\u8003\u3048\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n<h3><span id=\"i-2\">\u9867\u5ba2\u7dad\u6301\u7387\u306e\u8a08\u7b97\u4f8b<\/span><\/h3>\n<p>\u9867\u5ba2\u7dad\u6301\u7387\u306e\u8a08\u7b97\u4f8b\u3068\u3057\u3066\u3001\u4ee5\u4e0b\u306e\u60c5\u5831\u3092\u4f7f\u3063\u3066\u5b9f\u969b\u306b\u8a08\u7b97\u3057\u3066\u307f\u307e\u3059\u3002<\/p>\n<ul class=\"bold\">\n<li>\u8a08\u6e2c\u671f\u9593\uff1a4\u67081\u65e5\u304b\u30896\u670830\u65e5\u307e\u3067\uff08\u56db\u534a\u671f\uff09<\/li>\n<li>\u8a08\u6e2c\u958b\u59cb\u6642\u306e\u65e2\u5b58\u9867\u5ba2\u6570\uff1a700\u4eba<\/li>\n<li>\u8a08\u6e2c\u671f\u9593\u4e2d\u306b\u5897\u52a0\u3057\u305f\u65b0\u898f\u9867\u5ba2\u6570\uff1a200\u4eba<\/li>\n<li>\u8a08\u6e2c\u7d42\u4e86\u6642\u306e\u7dcf\u9867\u5ba2\u6570\uff1a760\u4eba<\/li>\n<\/ul>\n<p>\u3053\u308c\u3089\u306e\u6570\u5b57\u3092\u3042\u3066\u306f\u3081\u3066\u9867\u5ba2\u7dad\u6301\u7387\u3092\u6c42\u3081\u305f\u306e\u304c\u3001\u6b21\u306e\u5f0f\u3067\u3059\u3002<\/p>\n<div class=\"primary-box\">\n<p class=\"bold\" style=\"margin-bottom: 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class=\"bold\">\n<li>\u9867\u5ba2\u30cb\u30fc\u30ba\u3092\u6e80\u305f\u3059<\/li>\n<li>\u7d99\u7d9a\u5229\u7528\u3092\u4fc3\u3059<\/li>\n<li>\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u9b45\u529b\u3092\u611f\u3058\u3066\u3082\u3089\u3046<\/li>\n<\/ul>\n<p>\u3053\u308c\u3089\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u610f\u8b58\u3057\u3066\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u53d6\u308a\u7d44\u3080\u305f\u3081\u306b\u3001\u307e\u305a\u306f\u9867\u5ba2\u6570\u3092\u96c6\u8a08\u3057\u3001\u81ea\u793e\u306e\u9867\u5ba2\u7dad\u6301\u7387\u304c\u3069\u306e\u7a0b\u5ea6\u306a\u306e\u304b\u3092\u8a08\u7b97\u3057\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n<div class=\"cfield\"><p><a href=\"https:\/\/www.mapmarketing.co.jp\/lp\/store-development-tool01?grid=media-mm-blog_bottom-cta&utm_source=mm-blog&utm_medium=referrer&utm_campaign=mm-blog-bottom-banner-kokyaku-iji-ritsu\" target=\"_blank\" rel=\"noopener\"><img src=\/mm-blog\/wp-content\/uploads\/2022\/09\/Pattern_01_780x260.png\" alt=\"\u5ba2\u5c64\u306e\u5909\u5316\u306b\u6c17\u3065\u3044\u305f\u3089\u3000\u65e2\u5b58\u5e97\u306e\u5546\u570f\u5206\u6790\u306b\"><\/a><\/p><\/div><span class=\"tags\">\u30bf\u30b0 :  <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/bunseki-shuhou\/\">\u5206\u6790\u624b\u6cd5<\/a> <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/%e9%a1%a7%e5%ae%a2%e3%83%87%e3%83%bc%e3%82%bf%e5%88%86%e6%9e%90\/\">\u9867\u5ba2\u30c7\u30fc\u30bf\u5206\u6790<\/a> <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/kokyaku-bunseki\/\">\u9867\u5ba2\u5206\u6790<\/a> <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/%e9%a1%a7%e5%ae%a2%e7%b6%ad%e6%8c%81%e7%8e%87\/\">\u9867\u5ba2\u7dad\u6301\u7387<\/a><\/span>","protected":false},"excerpt":{"rendered":"<p>\u5e97\u8217\u306e\u58f2\u4e0a\u3092\u4e0a\u3052\u308b\u306b\u306f\u3001\u7d99\u7d9a\u3057\u3066\u5e97\u8217\u3092\u5229\u7528\u3059\u308b\u65e2\u5b58\u9867\u5ba2\u3092\u5897\u3084\u3059\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002 \u3057\u304b\u3057\u300c\u65e2\u5b58\u9867\u5ba2\u304c\u5b9a\u7740\u305b\u305a\u3001\u96c6\u5ba2\u30b3\u30b9\u30c8\u304c\u9ad8\u304f\u306a\u3063\u3066\u3057\u307e\u3063\u3066\u3044\u308b\u300d\u300c\u96e2\u53cd\u9867\u5ba2\u3092\u6e1b\u3089\u3057\u3066\u65e2\u5b58\u9867\u5ba2\u3092\u5897\u3084\u3059\u65b9\u6cd5\u304c\u308f\u304b\u3089\u306a\u3044\u300d\u306a&#8230; <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/bunseki-framework\/kokyaku-iji-ritsu\/\">\u7d9a\u304d\u3092\u8aad\u3080<\/a><\/p>\n","protected":false},"author":1,"featured_media":5174,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[6],"tags":[61,103,38,131],"class_list":["post-4869","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bunseki-framework","tag-bunseki-shuhou","tag-103","tag-kokyaku-bunseki","tag-131"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/posts\/4869","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/comments?post=4869"}],"version-history":[{"count":9,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/posts\/4869\/revisions"}],"predecessor-version":[{"id":4955,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/posts\/4869\/revisions\/4955"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/media\/5174"}],"wp:attachment":[{"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/media?parent=4869"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/categories?post=4869"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/tags?post=4869"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}