{"id":4703,"date":"2024-07-31T18:00:05","date_gmt":"2024-07-31T09:00:05","guid":{"rendered":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/customer-analysis\/kyougouten-taisaku\/"},"modified":"2024-07-31T16:50:33","modified_gmt":"2024-07-31T07:50:33","slug":"kyougouten-taisaku","status":"publish","type":"post","link":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/customer-analysis\/kyougouten-taisaku\/","title":{"rendered":"\u7af6\u5408\u5e97\u5bfe\u7b56\u306f4\u30b9\u30c6\u30c3\u30d7\u3067\u53d6\u308a\u7d44\u3082\u3046\uff01\u8abf\u67fb\u65b9\u6cd5\u3084\u5206\u6790\u624b\u6cd5\u3092\u89e3\u8aac"},"content":{"rendered":"<p>\u7af6\u5408\u5e97\u3078\u306e\u5bfe\u7b56\u306b\u3064\u3044\u3066\u8003\u3048\u305f\u3068\u304d\u3001<br \/>\n<span class=\"bold\">\u300c\u81ea\u5e97\u306e\u5468\u308a\u306b\u7af6\u5408\u5e97\u304c\u5897\u3048\u305f\u304b\u3089\u3001\u5bfe\u7b56\u3057\u305f\u3044\u304c\u52b9\u679c\u7684\u306a\u3084\u308a\u65b9\u304c\u308f\u304b\u3089\u306a\u3044\u300d<br \/>\n\u300c\u307e\u305a\u306f\u7af6\u5408\u5e97\u3092\u628a\u63e1\u3059\u308b\u306e\u304c\u5927\u5207\u3060\u3068\u805e\u3044\u305f\u3051\u3069\u3001\u4f55\u304b\u3089\u59cb\u3081\u305f\u3089\u3044\u3044\u306e\u3060\u308d\u3046\u300d<\/span><br \/>\n\u3068\u60a9\u3080\u65b9\u306f\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n<p>\u7af6\u5408\u5e97\u5bfe\u7b56\u3067\u5927\u5207\u306a\u306e\u306f\u3001<span class=\"marker-under bold\">\u5546\u570f\u306e\u7af6\u5408\u5e97\u3092\u628a\u63e1\u3057\u305f\u4e0a\u3067\u3001\u81ea\u5e97\u306e\u5f37\u307f\u3092\u751f\u304b\u3057\u305f\u52b9\u679c\u7684\u306a\u65bd\u7b56\u3092\u304a\u3053\u306a\u3046\u3053\u3068<\/span>\u3067\u3059\u3002\u6b63\u3057\u3044\u7af6\u5408\u5e97\u5bfe\u7b56\u3092\u304a\u3053\u306a\u3048\u3070\u3001\u5468\u8fba\u306e\u7af6\u5408\u5e97\u306b\u8ca0\u3051\u306a\u3044\u9b45\u529b\u7684\u306a\u5e97\u8217\u3092\u3064\u304f\u308c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u4eca\u56de\u306f\u3001\u52b9\u679c\u7684\u306a\u7af6\u5408\u5e97\u5bfe\u7b56\u3092\u6253\u3061\u51fa\u3059\u305f\u3081\u306e\u8abf\u67fb\u65b9\u6cd5\u3084\u3001\u5206\u6790\u65b9\u6cd5\u3092\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002\u7af6\u5408\u5e97\u304c\u5897\u3048\u3066\u81ea\u5e97\u306e\u7d4c\u55b6\u72b6\u6cc1\u306b\u5f71\u97ff\u3092\u611f\u3058\u3066\u3044\u308b\u65b9\u3084\u3001\u7af6\u5408\u5e97\u5bfe\u7b56\u3092\u901a\u3057\u3066\u81ea\u5e97\u306e\u5dee\u5225\u5316\u3092\u306f\u304b\u308a\u305f\u3044\u65b9\u306f\u305c\u3072\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p><a href=\"https:\/\/www.mapmarketing.co.jp\/lp\/store-development-tool01?grid=media-mm-blog_mokuji-cta&amp;utm_source=mm-blog&amp;utm_medium=referrer&amp;utm_campaign=mm-blog-mokuji-banner-kyougouten-taisaku\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"\/mm-blog\/wp-content\/uploads\/2022\/09\/Pattern_01_728x90.png\" alt=\"\u5ba2\u5c64\u306e\u5909\u5316\u306b\u6c17\u3065\u3044\u305f\u3089\u3000\u65e2\u5b58\u5e97\u306e\u5546\u570f\u5206\u6790\u306b\" \/><\/a><\/p>\n<div id=\"toc_container\" class=\"no_bullets\"><p class=\"toc_title\">\u76ee\u6b21<\/p><ul class=\"toc_list\"><li><a href=\"#i\"><span class=\"toc_number toc_depth_1\">1<\/span> \u8fd1\u96a3\u306b\u7af6\u5408\u5e97\u304c\u5897\u3048\u305f\u5834\u5408\u3001\u5dee\u5225\u5316\u306e\u305f\u3081\u306e\u7af6\u5408\u5e97\u5bfe\u7b56\u304c\u5fc5\u8981<\/a><\/li><li><a href=\"#4\"><span class=\"toc_number toc_depth_1\">2<\/span> \u5546\u570f\u5185\u306e\u7af6\u5408\u5e97\u3092\u628a\u63e1\u3059\u308b4\u3064\u306e\u65b9\u6cd5<\/a><ul><li><a href=\"#1\"><span class=\"toc_number toc_depth_2\">2.1<\/span> \u7af6\u5408\u5e97\u3092\u628a\u63e1\u3059\u308b\u65b9\u6cd51\uff1a\u30a8\u30ea\u30a2\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb<\/a><\/li><li><a href=\"#2\"><span class=\"toc_number toc_depth_2\">2.2<\/span> \u7af6\u5408\u5e97\u3092\u628a\u63e1\u3059\u308b\u65b9\u6cd52\uff1a\u73fe\u5730\u8abf\u67fb<\/a><\/li><li><a href=\"#3\"><span class=\"toc_number toc_depth_2\">2.3<\/span> \u7af6\u5408\u5e97\u3092\u628a\u63e1\u3059\u308b\u65b9\u6cd53\uff1a\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u691c\u7d22<\/a><\/li><li><a href=\"#4-2\"><span class=\"toc_number toc_depth_2\">2.4<\/span> \u7af6\u5408\u5e97\u3092\u628a\u63e1\u3059\u308b\u65b9\u6cd54\uff1a\u9867\u5ba2\u304b\u3089\u306e\u60c5\u5831<\/a><\/li><\/ul><\/li><li><a href=\"#4-3\"><span class=\"toc_number toc_depth_1\">3<\/span> \u81ea\u5e97\u306e\u5f37\u307f\u3092\u751f\u304b\u3059\u7af6\u5408\u5e97\u5bfe\u7b56\u306e4\u30b9\u30c6\u30c3\u30d7<\/a><ul><li><a href=\"#1-2\"><span class=\"toc_number toc_depth_2\">3.1<\/span> \u7af6\u5408\u5e97\u5bfe\u7b56\u306e\u30b9\u30c6\u30c3\u30d71\uff1a\u5e02\u5834\u5185\u3067\u306e\u81ea\u5e97\u306e\u30dd\u30b8\u30b7\u30e7\u30f3\u3092\u660e\u78ba\u306b\u3059\u308b<\/a><\/li><li><a href=\"#2-2\"><span class=\"toc_number toc_depth_2\">3.2<\/span> \u7af6\u5408\u5e97\u5bfe\u7b56\u306e\u30b9\u30c6\u30c3\u30d72\uff1a\u5b9f\u969b\u306b\u7af6\u5408\u5e97\u3078\u884c\u3063\u3066\u307f\u308b<\/a><\/li><li><a href=\"#3-2\"><span class=\"toc_number toc_depth_2\">3.3<\/span> \u7af6\u5408\u5e97\u5bfe\u7b56\u306e\u30b9\u30c6\u30c3\u30d73\uff1a\u81ea\u5e97\u306e\u5f37\u307f\u30fb\u5f31\u307f\u3092\u6d17\u3044\u51fa\u3059<\/a><\/li><li><a href=\"#4-4\"><span class=\"toc_number toc_depth_2\">3.4<\/span> \u7af6\u5408\u5e97\u5bfe\u7b56\u306e\u30b9\u30c6\u30c3\u30d74\uff1a\u8abf\u67fb\u7d50\u679c\u3092\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u751f\u304b\u3059<\/a><\/li><\/ul><\/li><li><a href=\"#3-3\"><span class=\"toc_number toc_depth_1\">4<\/span> \u7af6\u5408\u5e97\u5bfe\u7b56\u3092\u6210\u529f\u3055\u305b\u308b3\u3064\u306e\u30dd\u30a4\u30f3\u30c8<\/a><ul><li><a href=\"#1-3\"><span class=\"toc_number toc_depth_2\">4.1<\/span> \u7af6\u5408\u5e97\u5bfe\u7b56\u306e\u30dd\u30a4\u30f3\u30c81\uff1a\u65e2\u5b58\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u6027\u3092\u5927\u5207\u306b\u3059\u308b<\/a><\/li><li><a href=\"#2-3\"><span class=\"toc_number toc_depth_2\">4.2<\/span> \u7af6\u5408\u5e97\u5bfe\u7b56\u306e\u30dd\u30a4\u30f3\u30c82\uff1a\u904e\u5ea6\u306a\u5024\u4e0b\u3052\u306f\u907f\u3051\u308b<\/a><\/li><li><a href=\"#3-4\"><span class=\"toc_number toc_depth_2\">4.3<\/span> \u7af6\u5408\u5e97\u5bfe\u7b56\u306e\u30dd\u30a4\u30f3\u30c83\uff1a\u7af6\u5408\u5e97\u3068\u7570\u306a\u308b\u201c\u4fa1\u5024\u201d\u3092\u5275\u308b<\/a><\/li><\/ul><\/li><li><a href=\"#i-2\"><span class=\"toc_number toc_depth_1\">5<\/span> \u307e\u3068\u3081\uff1a\u81ea\u5e97\u306e\u5f37\u307f\u3092\u751f\u304b\u3057\u305f\u5dee\u5225\u5316\u6226\u7565\u3067\u7af6\u5408\u5e97\u5bfe\u7b56\u3092\u6210\u529f\u3055\u305b\u3088\u3046<\/a><\/li><\/ul><\/div>\n<h2><span id=\"i\">\u8fd1\u96a3\u306b\u7af6\u5408\u5e97\u304c\u5897\u3048\u305f\u5834\u5408\u3001\u5dee\u5225\u5316\u306e\u305f\u3081\u306e\u7af6\u5408\u5e97\u5bfe\u7b56\u304c\u5fc5\u8981<\/span><\/h2>\n<p>\u81ea\u5e97\u306e\u5468\u8fba\u306b\u7af6\u5408\u5e97\u304c\u5897\u3048\u305f\u5834\u5408\u3001\u305d\u308c\u3089\u306e\u5e97\u8217\u306b\u8ca0\u3051\u306a\u3044\u305f\u3081\u306b\u306f\u3001\u7af6\u5408\u5e97\u5bfe\u7b56\u304c\u5fc5\u8981\u3067\u3059\u3002\u3057\u304b\u3057\u3001\u9867\u5ba2\u30cb\u30fc\u30ba\u304c\u985e\u4f3c\u3057\u3001\u9867\u5ba2\u3092\u53d6\u308a\u5408\u3046\u3088\u3046\u306a\u5e97\u8217\u304c\u8fd1\u96a3\u306b\u3042\u3063\u3066\u3082\u3001\u614c\u3066\u3066\u81ea\u5e97\u306e\u7d4c\u55b6\u4f53\u5236\u3092\u5909\u3048\u308b\u5fc5\u8981\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u7af6\u5408\u5e97\u5bfe\u7b56\u3067\u91cd\u8981\u306a\u306e\u306f\u3001<span class=\"marker-under bold\">\u7af6\u5408\u5e97\u8abf\u67fb\u3092\u304a\u3053\u306a\u3044\u3001\u81ea\u5e97\u306e\u5f37\u307f\u3084\u5f31\u307f\u3092\u53ef\u8996\u5316\u3059\u308b\u3053\u3068<\/span>\u3067\u3059\u3002\u307e\u305a\u7af6\u5408\u5e97\u306e\u60c5\u5831\u3092\u7d30\u304b\u304f\u8abf\u3079\u3066\u3001<\/p>\n<ul class=\"bold\">\n<li>\u3069\u3093\u306a\u5e97\u306a\u306e\u304b<\/li>\n<li>\u3069\u3053\u306b\u3042\u308b\u306e\u304b<\/li>\n<li>\u4f55\u3092\u58f2\u308a\u51fa\u3057\u3066\u3044\u308b\u306e\u304b<\/li>\n<li>\u81ea\u5e97\u306e\u8105\u5a01\u3068\u306a\u308b\u8981\u7d20\u306f\u4f55\u304b<\/li>\n<\/ul>\n<p>\u306a\u3069\u3092\u6398\u308a\u4e0b\u3052\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u305d\u3057\u3066\u3001\u7af6\u5408\u5e97\u306b\u3064\u3044\u3066\u77e5\u3063\u305f\u5f8c\u306f\u3001\u81ea\u5e97\u306b\u5bfe\u3059\u308b\u7406\u89e3\u5ea6\u3082\u9ad8\u3081\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u7af6\u5408\u5e97\u3068\u5dee\u5225\u5316\u3067\u304d\u3001\u81ea\u5e97\u306e\u5f37\u307f\u3092\u751f\u305b\u308b\u6226\u7565\u3092\u7acb\u3066\u308c\u3070\u3001\u7684\u78ba\u3067\u52b9\u679c\u7684\u306a\u7af6\u5408\u5e97\u5bfe\u7b56\u304c\u5b9f\u65bd\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<h2><span id=\"4\">\u5546\u570f\u5185\u306e\u7af6\u5408\u5e97\u3092\u628a\u63e1\u3059\u308b4\u3064\u306e\u65b9\u6cd5<\/span><\/h2>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-4712\" src=\"\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/07\/kyougouten-taisaku02.jpg\" alt=\"\" width=\"640\" height=\"426\" srcset=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/07\/kyougouten-taisaku02.jpg 640w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/07\/kyougouten-taisaku02-300x200.jpg 300w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/07\/kyougouten-taisaku02-240x160.jpg 240w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/07\/kyougouten-taisaku02-90x60.jpg 90w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>\u7af6\u5408\u5e97\u5bfe\u7b56\u3092\u304a\u3053\u306a\u3046\u969b\u306f\u3001\u81ea\u5e97\u306e\u5546\u570f\u306b\u5b58\u5728\u3059\u308b\u7af6\u5408\u5e97\u306b\u306a\u308a\u305d\u3046\u306a\u5e97\u8217\u306e\u6570\u3084\u4f4d\u7f6e\u3001\u5177\u4f53\u7684\u306a\u5e97\u8217\u60c5\u5831\u3092\u3042\u3089\u304b\u3058\u3081\u53ce\u96c6\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001\u7af6\u5408\u5e97\u304c\u591a\u3059\u304e\u308b\u3068\u5bfe\u7b56\u306e\u8907\u96d1\u5316\u3092\u62db\u304f\u305f\u3081\u3001\u5206\u6790\u5bfe\u8c61\u306f<span class=\"bold\">\u300c\u81ea\u5e97\u3068\u30b3\u30f3\u30bb\u30d7\u30c8\u304c\u4f3c\u3066\u3044\u3066\u3001\u9867\u5ba2\u306e\u596a\u3044\u5408\u3044\u306b\u767a\u5c55\u3057\u305d\u3046\u306a\u7af6\u5408\u5e97\u300d<\/span>\u306b\u7d5e\u308b\u3068\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u3053\u306e\u7ae0\u3067\u306f\u3001\u5546\u570f\u306e\u7af6\u5408\u5e97\u3092\u628a\u63e1\u3059\u308b\u4e3b\u306a\u65b9\u6cd5\u3068\u3057\u3066\u3001\u6b21\u306e4\u3064\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<ul class=\"bold\">\n<li>\u30a8\u30ea\u30a2\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb<\/li>\n<li>\u73fe\u5730\u8abf\u67fb<\/li>\n<li>\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u691c\u7d22<\/li>\n<li>\u9867\u5ba2\u304b\u3089\u306e\u60c5\u5831<\/li>\n<\/ul>\n<p>\u305d\u308c\u305e\u308c\u306e\u8abf\u67fb\u65b9\u6cd5\u3092\u7406\u89e3\u3057\u3066\u3001\u7af6\u5408\u5e97\u8abf\u67fb\u306b\u5f79\u7acb\u3066\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3><span id=\"1\">\u7af6\u5408\u5e97\u3092\u628a\u63e1\u3059\u308b\u65b9\u6cd51\uff1a\u30a8\u30ea\u30a2\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb<\/span><\/h3>\n<p>\u5730\u56f3\u4e0a\u306b\u3055\u307e\u3056\u307e\u306a\u30c7\u30fc\u30bf\u3092\u53ef\u8996\u5316\u3067\u304d\u308b\u30a8\u30ea\u30a2\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u3092\u4f7f\u3046\u3068\u3001\u5546\u570f\u306b\u3042\u308b\u7af6\u5408\u5e97\u3092\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u30a8\u30ea\u30a2\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u3067\u306f\u3001<span class=\"bold\">\u4f01\u696d\u304c\u63d0\u4f9b\u3057\u3066\u3044\u308b\u30dd\u30a4\u30f3\u30c8\u30c7\u30fc\u30bf\u3084\u81ea\u5e97\u3067\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u3092\u30a4\u30f3\u30dd\u30fc\u30c8<\/span>\u3057\u3001\u5730\u56f3\u4e0a\u306b\u300c\u30b7\u30f3\u30dc\u30eb\u300d\u3068\u3057\u3066\u8868\u793a\u3067\u304d\u307e\u3059\u3002\u3053\u306e\u6a5f\u80fd\u3092\u4f7f\u3048\u3070\u3001<span class=\"marker-under bold\">\u5546\u570f\u306b\u304a\u3051\u308b\u7af6\u5408\u5e97\u306e\u6570\u3084\u81ea\u5e97\u3068\u306e\u4f4d\u7f6e\u95a2\u4fc2\u306a\u3069\u3092\u3001\u8996\u899a\u7684\u306b\u628a\u63e1\u3067\u304d\u308b<\/span>\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u4f01\u696d\u304c\u63d0\u4f9b\u3057\u3066\u3044\u308b\u30c7\u30fc\u30bf\u306b\u306f\u3001\u30b3\u30f3\u30d3\u30cb\u3084\u30ab\u30d5\u30a7\u3001\u30db\u30fc\u30e0\u30bb\u30f3\u30bf\u30fc\u3068\u3044\u3063\u305f\u5e97\u8217\u30c7\u30fc\u30bf\u306e\u307b\u304b\u3001\u533b\u7642\u6a5f\u95a2\u306e\u30c7\u30fc\u30bf\u306a\u3069\u3082\u3042\u308a\u307e\u3059\u3002\u3059\u3067\u306b\u30c4\u30fc\u30eb\u3092\u5c0e\u5165\u3057\u3066\u3044\u308b\u5834\u5408\u306f\u3001\u53d6\u308a\u6271\u3063\u3066\u3044\u308b\u30c7\u30fc\u30bf\u306b\u3064\u3044\u3066\u63d0\u4f9b\u5143\u306e\u4f01\u696d\u306b\u554f\u3044\u5408\u308f\u305b\u308b\u3068\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u4ee5\u4e0b\u306f\u3001\u30de\u30c3\u30d7\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u793e\u304c\u63d0\u4f9b\u3057\u3066\u3044\u308b\u30c7\u30fc\u30bf\u306e\u4e00\u90e8\u3067\u3059\u3002<\/p>\n<ul class=\"bold\">\n<li>\u30c1\u30a7\u30fc\u30f3\u5e97\u30c7\u30fc\u30bf\uff08\u30ed\u30b1\u30b9\u30de\u30c7\u30fc\u30bf\uff09<\/li>\n<li>\u30b9\u30fc\u30d1\u30fc\u30de\u30fc\u30b1\u30c3\u30c8\u30c7\u30fc\u30bf<\/li>\n<li>\u30c9\u30e9\u30c3\u30b0\u30b9\u30c8\u30a2\u540d\u9451<\/li>\n<li>\u30db\u30fc\u30e0\u30bb\u30f3\u30bf\u30fc\u540d\u9451<\/li>\n<li>\u5bb6\u96fb\u30fbPC\u91cf\u8ca9\u5e97\u30dd\u30a4\u30f3\u30c8\u30c7\u30fc\u30bf<\/li>\n<\/ul>\n<p>\u305d\u306e\u307b\u304b\u306b\u3082\u3001\u3055\u307e\u3056\u307e\u306a\u30dd\u30a4\u30f3\u30c8\u30c7\u30fc\u30bf\u304c\u3042\u308b\u306e\u3067\u3001\u7af6\u5408\u5e97\u8abf\u67fb\u306b\u6709\u52b9\u306a\u30c7\u30fc\u30bf\u3092\u304a\u63a2\u3057\u306e\u65b9\u306f\u4e0b\u8a18\u306e\u30da\u30fc\u30b8\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<br \/>\n\r\n<div class=\"blog-card\">\r\n<a href=\"https:\/\/www.mapmarketing.co.jp\/data\/feature.html#point-data?grid=media-mm-blog_contents-cta&amp;utm_source=mm-blog&amp;utm_medium=referrer&amp;utm_campaign=mm-blog-link-card-kyougouten-taisaku\" target=\"_blank\">\r\n<div class=\"blog-card-thumbnail\"><img decoding=\"async\" src=\"https:\/\/www.mapmarketing.co.jp\/wp\/wp-content\/uploads\/Logo_RGB_1-1-2.png\" width=\"600\" \/><\/div>\r\n<div class=\"blog-card-content\">\r\n<div class=\"blog-card-title\">\u30a8\u30ea\u30a2\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30fb\u5546\u570f\u5206\u6790\u30c7\u30fc\u30bf | \u30de\u30c3\u30d7\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u682a\u5f0f\u4f1a\u793e <\/div>\r\n<div class=\"blog-card-excerpt\">\u30a8\u30ea\u30a2\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30fb\u5546\u570f\u5206\u6790\u30c7\u30fc\u30bf \/ \u30de\u30c3\u30d7\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u304a\u3059\u3059\u3081\u3059\u308b\u3001\u6ce8\u76ee\u306e\u30a8\u30ea\u30a2\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c7\u30fc\u30bf\u3067\u3059\u3002\u5e97\u8217\u958b\u767a\u696d\u52d9\u3084\u8ca9\u58f2\u4fc3\u9032\u3001\u9867\u5ba2\u30c7\u30fc\u30bf\u5206\u6790\u306a\u3069\u69d8\u3005\u306b\u6d3b\u7528\u3067\u304d\u307e\u3059\u3002<\/div>\r\n<\/div>\r\n<\/a>\r\n<\/div><\/p>\n<h3><span id=\"2\">\u7af6\u5408\u5e97\u3092\u628a\u63e1\u3059\u308b\u65b9\u6cd52\uff1a\u73fe\u5730\u8abf\u67fb<\/span><\/h3>\n<p>\u73fe\u5730\u8abf\u67fb\u3067\u306f\u3001\u5546\u570f\u3092\u5b9f\u969b\u306b\u6b69\u304f\u3053\u3068\u3067\u3001\u81ea\u5e97\u306e\u7af6\u5408\u3068\u306a\u308b\u5e97\u8217\u3092\u63a2\u3057\u51fa\u305b\u307e\u3059\u3002<\/p>\n<p>\u7af6\u5408\u5e97\u8abf\u67fb\u3092\u304a\u3053\u306a\u3046\u969b\u3001\u30c7\u30fc\u30bf\u306e\u66f4\u65b0\u72b6\u6cc1\u306b\u3088\u3063\u3066\u306f<span class=\"bold\">\u30a8\u30ea\u30a2\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u3084Web\u4e0a\u306e\u5730\u56f3\u306b\u8868\u793a\u3055\u308c\u306a\u3044\u5e97\u8217\u304c\u5b58\u5728\u3059\u308b\u5834\u5408\u3082\u3042\u308b<\/span>\u305f\u3081\u3001\u73fe\u5730\u306b\u51fa\u5411\u3044\u3066\u30ea\u30a2\u30eb\u306a\u72b6\u6cc1\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u306f\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<\/p>\n<p>\u3055\u3089\u306b\u3001\u73fe\u5730\u8abf\u67fb\u3067\u306f\u7af6\u5408\u5e97\u306e\u4f4d\u7f6e\u3060\u3051\u3067\u306a\u304f\u3001<span class=\"marker-under bold\">\u5468\u8fba\u306e\u4eba\u901a\u308a\u3084\u7af6\u5408\u5e97\u306b\u51fa\u5165\u308a\u3059\u308b\u5ba2\u5c64\u306e\u30c7\u30fc\u30bf<\/span>\u3082\u5f97\u3089\u308c\u307e\u3059\u3002<\/p>\n<h3><span id=\"3\">\u7af6\u5408\u5e97\u3092\u628a\u63e1\u3059\u308b\u65b9\u6cd53\uff1a\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u691c\u7d22<\/span><\/h3>\n<p>\u7af6\u5408\u5e97\u3092\u628a\u63e1\u3059\u308b\u305f\u3081\u306e\u65b9\u6cd5\u3068\u3057\u3066\u3001\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u691c\u7d22\u3082\u6709\u7528\u3067\u3059\u3002<\/p>\n<p>\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3084\u5730\u56f3\u30a2\u30d7\u30ea\u3092\u4f7f\u3044\u300c\u5730\u57df\u540d\uff0b\u696d\u7a2e\uff08\u30ab\u30d5\u30a7\u30fb\u30ec\u30b9\u30c8\u30e9\u30f3\u30fb\u30b9\u30fc\u30d1\u30fc\u306a\u3069\uff09\u300d\u3068\u3044\u3063\u305f\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u691c\u7d22\u3059\u308b\u3068\u3001\u8a72\u5f53\u5730\u57df\u306b\u5b58\u5728\u3059\u308b\u5e97\u8217\u304c\u8868\u793a\u3055\u308c\u307e\u3059\u3002\u3053\u306e\u3068\u304d\u3001\u5730\u56f3\u4e0a\u306b\u8868\u793a\u3055\u308c\u308b\u60c5\u5831\u4ee5\u5916\u306b\u3001<span class=\"marker-under bold\">\u53e3\u30b3\u30df\u30b5\u30a4\u30c8\u3084\u4e88\u7d04\u30b5\u30a4\u30c8\u306e\u60c5\u5831\u3082\u8abf\u67fb\u306e\u53c2\u8003\u306b\u306a\u308b<\/span>\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001\u30b5\u30a4\u30c8\u5074\u306e\u66f4\u65b0\u72b6\u614b\u306b\u3088\u3063\u3066\u3001\u9589\u5e97\u30fb\u79fb\u8ee2\u306a\u3069\u306e\u60c5\u5831\u3084\u55b6\u696d\u6642\u9593\u3001\u30e1\u30cb\u30e5\u30fc\u306e\u5185\u5bb9\u306a\u3069\u304c\u8aa4\u3063\u3066\u3044\u308b\u53ef\u80fd\u6027\u3082\u3042\u308a\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001<span class=\"bold\">\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u691c\u7d22\u306f\u7af6\u5408\u5e97\u306e\u5834\u6240\u3092\u628a\u63e1\u3059\u308b\u7a0b\u5ea6\u306b\u7559\u3081\u3001\u5225\u306e\u8abf\u67fb\u65b9\u6cd5\u3068\u7d44\u307f\u5408\u308f\u305b\u3066\u6d3b\u7528\u3059\u308b\u306e\u304c\u304a\u3059\u3059\u3081<\/span>\u3067\u3059\u3002<\/p>\n<h3><span id=\"4-2\">\u7af6\u5408\u5e97\u3092\u628a\u63e1\u3059\u308b\u65b9\u6cd54\uff1a\u9867\u5ba2\u304b\u3089\u306e\u60c5\u5831<\/span><\/h3>\n<p><span class=\"marker-under bold\">\u81ea\u5e97\u3092\u5229\u7528\u3059\u308b\u9867\u5ba2\u3068\u306e\u4f1a\u8a71\u3082\u3001\u7af6\u5408\u5e97\u3092\u628a\u63e1\u3059\u308b\u4e0a\u3067\u8cb4\u91cd\u306a\u60c5\u5831\u6e90<\/span>\u3067\u3059\u3002<\/p>\n<p>\u8a71\u306e\u4e2d\u306b\u7af6\u5408\u5e97\u304c\u767b\u5834\u3057\u305f\u5834\u5408\u3001<span class=\"bold\">\u305d\u306e\u7af6\u5408\u5e97\u306b\u5bfe\u3059\u308b\u9867\u5ba2\u8996\u70b9\u3067\u306e\u610f\u898b\u3092\u805e\u3044\u3066\u304a\u304f\u3068\u3001\u81ea\u5e97\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306b\u5f79\u7acb\u3066\u3089\u308c\u308b<\/span>\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u307e\u305f\u3001\u9867\u5ba2\u306b\u76f4\u63a5\u8a71\u3092\u805e\u304f\u307b\u304b\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u306a\u3069\u306e\u9805\u76ee\u306b\u300c\u4ed6\u306b\u5229\u7528\u3057\u3066\u3044\u308b\u5e97\u306f\u3042\u308a\u307e\u3059\u304b\u300d\u3068\u3044\u3063\u305f\u8a2d\u554f\u3092\u7528\u610f\u3059\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u306e\u60c5\u5831\u3092\u3082\u3068\u306b\u3057\u305f\u8abf\u67fb\u3092\u304a\u3053\u306a\u3048\u307e\u3059\u3002<\/p>\n<h2><span id=\"4-3\">\u81ea\u5e97\u306e\u5f37\u307f\u3092\u751f\u304b\u3059\u7af6\u5408\u5e97\u5bfe\u7b56\u306e4\u30b9\u30c6\u30c3\u30d7<\/span><\/h2>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-4714\" src=\"\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/07\/kyougouten-taisaku03.jpg\" alt=\"\" width=\"640\" height=\"426\" srcset=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/07\/kyougouten-taisaku03.jpg 640w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/07\/kyougouten-taisaku03-300x200.jpg 300w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/07\/kyougouten-taisaku03-240x160.jpg 240w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/07\/kyougouten-taisaku03-90x60.jpg 90w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>\u81ea\u5e97\u306e\u5f37\u307f\u3092\u751f\u304b\u3059\u7af6\u5408\u5e97\u5bfe\u7b56\u306f\u3001\u4ee5\u4e0b\u306e4\u30b9\u30c6\u30c3\u30d7\u3067\u9032\u3081\u307e\u3057\u3087\u3046\u3002<\/p>\n<ol class=\"bold\">\n<li>\u5e02\u5834\u5185\u3067\u306e\u81ea\u5e97\u306e\u30dd\u30b8\u30b7\u30e7\u30f3\u3092\u660e\u78ba\u306b\u3059\u308b<\/li>\n<li>\u5b9f\u969b\u306b\u7af6\u5408\u5e97\u3078\u884c\u3063\u3066\u307f\u308b<\/li>\n<li>\u81ea\u5e97\u306e\u5f37\u307f\u30fb\u5f31\u307f\u3092\u6d17\u3044\u51fa\u3059<\/li>\n<li>\u8abf\u67fb\u7d50\u679c\u3092\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u751f\u304b\u3059<\/li>\n<\/ol>\n<p>\u5404\u30b9\u30c6\u30c3\u30d7\u306e\u5185\u5bb9\u306b\u3064\u3044\u3066\u3001\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h3><span id=\"1-2\">\u7af6\u5408\u5e97\u5bfe\u7b56\u306e\u30b9\u30c6\u30c3\u30d71\uff1a\u5e02\u5834\u5185\u3067\u306e\u81ea\u5e97\u306e\u30dd\u30b8\u30b7\u30e7\u30f3\u3092\u660e\u78ba\u306b\u3059\u308b<\/span><\/h3>\n<p>\u7af6\u5408\u5e97\u5bfe\u7b56\u306f<span class=\"bold\">\u300c\u5e02\u5834\u306e\u4e2d\u3067\u81ea\u5e97\u304c\u3069\u306e\u3088\u3046\u306a\u30dd\u30b8\u30b7\u30e7\u30f3\u306b\u3044\u308b\u306e\u304b\u300d\u3092\u7406\u89e3\u3059\u308b\u3053\u3068<\/span>\u304b\u3089\u59cb\u3081\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u3053\u306e\u3068\u304d\u3001\u81ea\u5e97\u306e\u30bf\u30fc\u30b2\u30c3\u30c8\u30e6\u30fc\u30b6\u306e\u30cb\u30fc\u30ba\u3082\u660e\u78ba\u306b\u628a\u63e1\u3057\u3066\u304a\u304f\u3068\u3001\u7af6\u5408\u5e97\u3068\u6bd4\u8f03\u3059\u308b\u969b\u306b\u81ea\u5e97\u306e\u5f37\u307f\u30fb\u5f31\u307f\u3092\u767a\u898b\u3057\u3084\u3059\u304f\u3001\u52b9\u679c\u7684\u306a\u7af6\u5408\u5e97\u5bfe\u7b56\u306e\u5b9f\u65bd\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n<h4>\u81ea\u5e97\u306e\u73fe\u72b6\u5206\u6790\u306b\u6709\u52b9\u306a\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af<\/h4>\n<p>\u81ea\u5e97\u306e\u73fe\u72b6\u3092\u5206\u6790\u3059\u308b\u969b\u306b\u306f\u3001STP\u5206\u6790\u30843C\u5206\u6790\u3001\u30dd\u30b8\u30b7\u30e7\u30cb\u30f3\u30b0\u30de\u30c3\u30d7\u306a\u3069\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u304c\u6709\u52b9\u3067\u3059\u3002<\/p>\n<p>\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306e\u6982\u8981\u3092\u3001\u305d\u308c\u305e\u308c\u7c21\u5358\u306b\u4e0b\u306e\u8868\u306b\u307e\u3068\u3081\u307e\u3057\u305f\u3002<\/p>\n<table>\n<tbody>\n<tr>\n<td class=\"bold\" style=\"text-align: center; background-color: #3b5998; color: #ffffff;\" width=\"30%\">\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af<\/td>\n<td class=\"bold\" style=\"text-align: center; background-color: #3b5998; color: #ffffff;\">\u6982\u8981<\/td>\n<\/tr>\n<tr>\n<td class=\"bold\" style=\"text-align: center; vertical-align: middle;\" bgcolor=\"#EEF3F8\" width=\"30%\">STP\u5206\u6790<\/td>\n<td>\u5e02\u5834\u3092\u3001\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\uff08Segmentation\uff09\u30fb\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\uff08Targeting\uff09\u30fb\u30dd\u30b8\u30b7\u30e7\u30cb\u30f3\u30b0\uff08Positioning\uff09\u306e3\u3064\u306e\u89b3\u70b9\u3067\u6349\u3048\u3001\u5e02\u5834\u306e\u5168\u4f53\u50cf\u3092\u7406\u89e3\u3057\u305f\u4e0a\u3067\u81ea\u793e\u304c\u72d9\u3046\u3079\u304d\u5e02\u5834\u3092\u660e\u78ba\u306b\u3059\u308b\u3002<\/td>\n<\/tr>\n<tr>\n<td class=\"bold\" style=\"text-align: center; vertical-align: middle;\" bgcolor=\"#EEF3F8\" width=\"30%\">3C\u5206\u6790<\/td>\n<td>\u5e02\u5834\u3092\u69cb\u6210\u3059\u308b\u3001Customer\uff08\u5e02\u5834\u30fb\u9867\u5ba2\uff09\u30fbCompetitor\uff08\u7af6\u5408\u4ed6\u793e\uff09\u30fbCompany\uff08\u81ea\u793e\uff09\u306b\u6ce8\u76ee\u3057\u3001\u81ea\u793e\u306e\u7af6\u4e89\u512a\u4f4d\u6027\u3092\u4fdd\u3064\u305f\u3081\u306e\u6210\u529f\u8981\u56e0\u3092\u767a\u898b\u3059\u308b\u3002<\/td>\n<\/tr>\n<tr>\n<td class=\"bold\" style=\"text-align: center; vertical-align: middle;\" bgcolor=\"#EEF3F8\" width=\"30%\">\u30dd\u30b8\u30b7\u30e7\u30cb\u30f3\u30b0\u30de\u30c3\u30d7<\/td>\n<td>\u7e26\u8ef8\u30fb\u6a2a\u8ef8\u306e\u30de\u30c8\u30ea\u30af\u30b9\u3092\u4f7f\u3044\u3001\u81ea\u793e\u3084\u7af6\u5408\u4ed6\u793e\u306e\u30dd\u30b8\u30b7\u30e7\u30f3\u3092\u8996\u899a\u7684\u306b\u7406\u89e3\u3059\u308b\u3002<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3><span id=\"2-2\">\u7af6\u5408\u5e97\u5bfe\u7b56\u306e\u30b9\u30c6\u30c3\u30d72\uff1a\u5b9f\u969b\u306b\u7af6\u5408\u5e97\u3078\u884c\u3063\u3066\u307f\u308b<\/span><\/h3>\n<p>\u7af6\u5408\u5e97\u304c\u9867\u5ba2\u306b\u5bfe\u3057\u3066\u3069\u306e\u3088\u3046\u306a\u4fa1\u5024\u3092\u63d0\u4f9b\u3057\u3066\u3044\u308b\u306e\u304b\u3001\u307e\u305f\u4e0d\u8db3\u3057\u3066\u3044\u308b\u8981\u7d20\u306f\u4f55\u304c\u3042\u308b\u304b\u3092\u8abf\u3079\u308b\u305f\u3081\u306b\u3001\u5b9f\u969b\u306b\u8db3\u3092\u904b\u3093\u3067\u8a73\u3057\u3044\u8abf\u67fb\u3092\u304a\u3053\u306a\u3044\u307e\u3059\u3002<\/p>\n<p>\u8abf\u67fb\u3092\u304a\u3053\u306a\u3046\u3068\u304d\u306f\u3001<span class=\"bold\">\u6700\u4f4e\u9650\u4ee5\u4e0b\u306b\u6319\u3052\u308b\u9805\u76ee\u3092\u78ba\u8a8d\u3057\u3066\u304a\u304f<\/span>\u3068\u3001\u7af6\u5408\u5e97\u306b\u3064\u3044\u3066\u5ba2\u89b3\u7684\u306b\u628a\u63e1\u3057\u3084\u3059\u3044\u3067\u3059\u3002<\/p>\n<ul class=\"bold\">\n<li>\u7acb\u5730\u306f\u826f\u3044\u304b<\/li>\n<li>\u5916\u89b3\u306f\u5165\u308a\u3084\u3059\u3044\u304b<\/li>\n<li>\u3069\u306e\u3088\u3046\u306a\u5ba2\u5c64\u304c\u591a\u3044\u304b<\/li>\n<li>\u3069\u306e\u3088\u3046\u306a\u54c1\u305e\u308d\u3048\u3084\u30e1\u30cb\u30e5\u30fc\u304c\u3042\u308b\u304b<\/li>\n<li>\u5546\u54c1\u306e\u4fa1\u683c\u5e2f\u306f\u3069\u3046\u304b<\/li>\n<li>\u5e97\u8217\u306e\u96f0\u56f2\u6c17\u306f\u3069\u3046\u304b<\/li>\n<li>\u30b5\u30fc\u30d3\u30b9\u3084\u63a5\u5ba2\u614b\u5ea6\u306f\u3069\u3046\u304b<\/li>\n<\/ul>\n<p>\u696d\u7a2e\u306b\u3088\u3063\u3066\u306f\u3001\u66dc\u65e5\u3084\u6642\u9593\u5e2f\u306b\u3088\u3063\u3066\u7d50\u679c\u304c\u5de6\u53f3\u3055\u308c\u308b\u5834\u5408\u3082\u3042\u308b\u305f\u3081\u3001<span class=\"marker-under bold\">\u5e73\u65e5\u3068\u9031\u672b\u3001\u65e5\u4e2d\u3068\u5915\u65b9\u306e\u3088\u3046\u306b\u6761\u4ef6\u3092\u5909\u3048\u3066\u8abf\u67fb\u3059\u308b\u3068\u3088\u3044<\/span>\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3><span id=\"3-2\">\u7af6\u5408\u5e97\u5bfe\u7b56\u306e\u30b9\u30c6\u30c3\u30d73\uff1a\u81ea\u5e97\u306e\u5f37\u307f\u30fb\u5f31\u307f\u3092\u6d17\u3044\u51fa\u3059<\/span><\/h3>\n<p>\u7af6\u5408\u5e97\u8abf\u67fb\u3067\u5f97\u305f\u60c5\u5831\u3092\u3082\u3068\u306b\u3001<span class=\"marker-under bold\">\u81ea\u5e97\u306b\u3042\u3063\u3066\u7af6\u5408\u5e97\u306b\u306a\u3044\u300c\u5f37\u307f\u300d\u3084\u7af6\u5408\u5e97\u306b\u3042\u3063\u3066\u81ea\u5e97\u306b\u4e0d\u8db3\u3057\u3066\u3044\u308b\u300c\u5f31\u307f\u300d\u3092\u660e\u78ba\u5316<\/span>\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u81ea\u5e97\u306e\u5f37\u307f\u30fb\u5f31\u307f\u3092\u3082\u3068\u306b\u3001\u3088\u308a\u5177\u4f53\u7684\u306b\u81ea\u5e97\u3068\u7af6\u5408\u5e97\u306e\u7acb\u3061\u4f4d\u7f6e\u3092\u628a\u63e1\u3057\u305f\u3044\u5834\u5408\u3001PPM\u5206\u6790\u3092\u4f7f\u3063\u305f\u65b9\u6cd5\u304c\u3042\u308a\u307e\u3059\u3002<br \/>\nPPM\u3068\u306f\u300cProduct Portfolio Management\uff08\u30d7\u30ed\u30c0\u30af\u30c8\u30fb\u30dd\u30fc\u30c8\u30d5\u30a9\u30ea\u30aa\u30fb\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\uff09\u300d\u306e\u7565\u3067\u3001<span class=\"bold\">\u81ea\u793e\u306e\u7d4c\u55b6\u8cc7\u6e90\u3092\u52b9\u679c\u7684\u306a\u5272\u5408\u3067\u4f7f\u7528\u3059\u308b\u305f\u3081\u306b\u3001\u4e8b\u696d\u306e\u512a\u5148\u5ea6\u3092\u3064\u3051\u308b\u8003\u3048\u65b9<\/span>\u3067\u3059\u3002PPM\u5206\u6790\u3067\u306f\u7e26\u8ef8\u3092\u5e02\u5834\u6210\u9577\u7387\u3001\u6a2a\u8ef8\u3092\u5e02\u5834\u5360\u6709\u7387\u3068\u3057\u3066\u3001\u81ea\u793e\u306e\u4e8b\u696d\u3084\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u30924\u3064\u306e\u5c5e\u6027\u306b\u5206\u985e\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-4706\" src=\"\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/07\/kyougouten-taisaku04.png\" alt=\"\" width=\"602\" height=\"400\" srcset=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/07\/kyougouten-taisaku04.png 602w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/07\/kyougouten-taisaku04-300x199.png 300w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/07\/kyougouten-taisaku04-240x160.png 240w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/07\/kyougouten-taisaku04-90x60.png 90w\" sizes=\"(max-width: 602px) 100vw, 602px\" \/><\/p>\n<div class=\"question-box\">\n<ul style=\"margin-bottom: 0px;\">\n<li><span class=\"bold\">\u82b1\u5f62<\/span>\uff1a\u6210\u9577\u3059\u308b\u5e02\u5834\u3067\u30b7\u30a7\u30a2\u3001\u53ce\u76ca\u6027\u3068\u3082\u306b\u9ad8\u3044\u72b6\u614b\u3002\u7af6\u5408\u3068\u306e\u7af6\u4e89\u304c\u6fc0\u3057\u304f\u3001\u696d\u7e3e\u7dad\u6301\u306e\u305f\u3081\u306e\u7a4d\u6975\u7684\u306a\u6295\u8cc7\u304c\u5fc5\u8981\u3002<\/li>\n<li><span class=\"bold\">\u91d1\u306e\u306a\u308b\u6728<\/span>\uff1a\u4f4e\u6210\u9577\u7387\u306e\u5e02\u5834\u3067\u30b7\u30a7\u30a2\u304c\u9ad8\u3044\u72b6\u614b\u3002\u58f2\u4e0a\u30a2\u30c3\u30d7\u306f\u898b\u8fbc\u307e\u308c\u306a\u3044\u304c\u3001\u5b89\u5b9a\u3057\u305f\u58f2\u4e0a\u304c\u671f\u5f85\u3067\u304d\u308b\u3002<\/li>\n<li><span class=\"bold\">\u554f\u984c\u5150<\/span>\uff1a\u6210\u9577\u5e02\u5834\u306e\u305f\u3081\u591a\u304f\u306e\u58f2\u4e0a\u3092\u72d9\u3048\u308b\u304c\u3001\u73fe\u72b6\u306f\u30b7\u30a7\u30a2\u304c\u4f4e\u3044\u72b6\u614b\u3002\u5e02\u5834\u30b7\u30a7\u30a2\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306e\u6295\u8cc7\u304c\u5fc5\u8981\u3002<\/li>\n<li><span class=\"bold\">\u8ca0\u3051\u72ac<\/span>\uff1a\u4f4e\u6210\u9577\u7387\u306e\u5e02\u5834\u3067\u3001\u306a\u304a\u304b\u3064\u30b7\u30a7\u30a2\u3082\u4f4e\u3044\u72b6\u614b\u3002\u73fe\u72b6\u304c\u7d9a\u304f\u3088\u3046\u3067\u3042\u308c\u3070\u3001\u64a4\u9000\u3057\u3066\u82b1\u5f62\u3084\u8ca0\u3051\u72ac\u306b\u6295\u8cc7\u3059\u308b\u3053\u3068\u3082\u9078\u629e\u80a2\u306e\u4e00\u3064\u3002<\/li>\n<\/ul>\n<\/div>\n<p>\u3053\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u7528\u3044\u3066\u3001\u81ea\u5e97\u3068\u7af6\u5408\u5e97\u306e\u7acb\u3061\u4f4d\u7f6e\u3092\u53ef\u8996\u5316\u3059\u308b\u3053\u3068\u3067\u3001\u4f55\u306b\u6ce8\u529b\u3059\u308c\u3070\u7af6\u5408\u5e97\u306b\u5bfe\u3059\u308b\u512a\u4f4d\u6027\u304c\u9ad8\u307e\u308b\u304b\u3092\u5224\u65ad\u3059\u308b\u6307\u6a19\u306b\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3><span id=\"4-4\">\u7af6\u5408\u5e97\u5bfe\u7b56\u306e\u30b9\u30c6\u30c3\u30d74\uff1a\u8abf\u67fb\u7d50\u679c\u3092\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u751f\u304b\u3059<\/span><\/h3>\n<p>\u7af6\u5408\u5e97\u306e\u60c5\u5831\u3092\u5206\u6790\u3057\u3001\u81ea\u5e97\u306e\u73fe\u72b6\u304c\u628a\u63e1\u3067\u304d\u305f\u3089\u3001\u7d50\u679c\u3092\u81ea\u5e97\u306e\u7af6\u5408\u5e97\u5bfe\u7b56\u306b\u751f\u304b\u3057\u307e\u3057\u3087\u3046\u3002\u8abf\u67fb\u306b\u3088\u3063\u3066\u660e\u78ba\u5316\u3055\u308c\u305f\u3001\u81ea\u5e97\u306e\u5f37\u307f\/\u5f31\u307f\u3084\u7af6\u5408\u5e97\u306e\u307b\u3046\u304c\u512a\u308c\u3066\u3044\u308b\u70b9\u306a\u3069\u3092\u3082\u3068\u306b\u3001<\/p>\n<ul class=\"bold\">\n<li>\u5f37\u307f\u3068\u306a\u308b\u5dee\u5225\u5316\u8981\u7d20\u306f\u3001\u30ea\u30bd\u30fc\u30b9\u3092\u5897\u3084\u3057\u3066\u3055\u3089\u306b\u5f37\u5316\u3059\u308b<\/li>\n<li>\u5f31\u307f\u3068\u306a\u308b\u8ab2\u984c\u3092\u89e3\u6c7a\u3059\u308b\u305f\u3081\u306b\u3001\u554f\u984c\u70b9\u3092\u660e\u3089\u304b\u306b\u3057\u3066\u6539\u5584\u65bd\u7b56\u3092\u6253\u3064<\/li>\n<li>1\u3064\u306e\u8981\u7d20\u3067\u306f\u7af6\u5408\u5e97\u306b\u52dd\u3066\u306a\u3044\u5834\u5408\u3001\u8907\u6570\u306e\u5f37\u307f\u3092\u639b\u3051\u5408\u308f\u305b\u3066\u5dee\u5225\u5316\u8981\u7d20\u3092\u5275\u51fa\u3059\u308b<\/li>\n<\/ul>\n<p>\u3068\u3044\u3063\u305f\u5bfe\u7b56\u3092\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306b\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n<h2><span id=\"3-3\">\u7af6\u5408\u5e97\u5bfe\u7b56\u3092\u6210\u529f\u3055\u305b\u308b3\u3064\u306e\u30dd\u30a4\u30f3\u30c8<\/span><\/h2>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-4752\" src=\"\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/07\/kyougouten-taisaku05.jpg\" alt=\"\" width=\"640\" height=\"426\" srcset=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/07\/kyougouten-taisaku05.jpg 640w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/07\/kyougouten-taisaku05-300x200.jpg 300w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/07\/kyougouten-taisaku05-240x160.jpg 240w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/07\/kyougouten-taisaku05-90x60.jpg 90w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>\u7af6\u5408\u5e97\u5bfe\u7b56\u3092\u6210\u529f\u3055\u305b\u308b\u306b\u306f\u3001\u4ee5\u4e0b\u306e3\u3064\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<\/p>\n<ul class=\"bold\">\n<li>\u65e2\u5b58\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u6027\u3092\u5927\u5207\u306b\u3059\u308b<\/li>\n<li>\u904e\u5ea6\u306a\u5024\u4e0b\u3052\u306f\u907f\u3051\u308b<\/li>\n<li>\u7af6\u5408\u5e97\u3068\u7570\u306a\u308b\u201c\u4fa1\u5024\u201d\u3092\u5275\u308b<\/li>\n<\/ul>\n<p>\u305d\u308c\u305e\u308c\u306e\u9805\u76ee\u306b\u3064\u3044\u3066\u7af6\u5408\u5e97\u5bfe\u7b56\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u7406\u89e3\u3057\u3001\u52b9\u679c\u7684\u306a\u65bd\u7b56\u306e\u5b9f\u884c\u306b\u3064\u306a\u3052\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3><span id=\"1-3\">\u7af6\u5408\u5e97\u5bfe\u7b56\u306e\u30dd\u30a4\u30f3\u30c81\uff1a\u65e2\u5b58\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u6027\u3092\u5927\u5207\u306b\u3059\u308b<\/span><\/h3>\n<p>\u7af6\u5408\u5e97\u3068\u5dee\u5225\u5316\u3059\u308b\u305f\u3081\u306b\u3001\u81ea\u5e97\u306e\u30b3\u30f3\u30bb\u30d7\u30c8\u3084\u55b6\u696d\u5f62\u614b\u3092\u5909\u66f4\u3059\u308b\u969b\u306f\u3001\u65e2\u5b58\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u3092\u5fd8\u308c\u306a\u3044\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<span class=\"bold\">\u5927\u5e45\u306a\u5909\u66f4\u306f\u65e2\u5b58\u9867\u5ba2\u306e\u6df7\u4e71\u3092\u62db\u304d\u3001\u6700\u60aa\u306e\u5834\u5408\u81ea\u5e97\u304b\u3089\u96e2\u308c\u308b\u539f\u56e0\u3068\u306a\u308b<\/span>\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<br \/>\n\u4f1a\u793e\u7d4c\u55b6\u306b\u304a\u3051\u308b\u300c1\uff1a5\u306e\u6cd5\u5247\u300d\u306e\u8003\u3048\u65b9\u306b\u3042\u308b\u3088\u3046\u306b\u3001\u65b0\u898f\u9867\u5ba2\u306e\u96c6\u5ba2\u306b\u306f\u3001\u65e2\u5b58\u9867\u5ba2\u3068\u6bd4\u8f03\u3057\u30665\u500d\u306e\u7372\u5f97\u30b3\u30b9\u30c8\u304c\u304b\u304b\u308a\u307e\u3059\u3002<\/p>\n<p>\u4e00\u65b9\u3067\u65e2\u5b58\u9867\u5ba2\u306f\u3001\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306b\u5bfe\u3059\u308b\u77e5\u8b58\u3084\u4fe1\u983c\u3092\u3042\u308b\u7a0b\u5ea6\u6709\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u518d\u8cfc\u8cb7\u306b\u81f3\u308b\u30b3\u30b9\u30c8\u3092\u6291\u3048\u3089\u308c\u307e\u3059\u3002<br \/>\n\u307e\u305f\u3001<span class=\"marker-under bold\">\u9577\u671f\u7684\u306a\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u3084\u30a2\u30c3\u30d7\u30bb\u30eb\u30fb\u30af\u30ed\u30b9\u30bb\u30eb\u306e\u53ef\u80fd\u6027\u3082\u671f\u5f85\u3067\u304d\u308b<\/span>\u3067\u3057\u3087\u3046\u3002\u305d\u306e\u305f\u3081\u3001\u7af6\u5408\u5e97\u5bfe\u7b56\u3092\u5b9f\u884c\u3059\u308b\u3068\u304d\u306f\u3001<span class=\"bold\">\u5b89\u5b9a\u3057\u305f\u58f2\u4e0a\u3084\u5229\u76ca\u3092\u3082\u305f\u3089\u3057\u3066\u304f\u308c\u308b\u65e2\u5b58\u9867\u5ba2\u304c\u96e2\u53cd\u3057\u306a\u3044\u5185\u5bb9<\/span>\u3092\u610f\u8b58\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3><span id=\"2-3\">\u7af6\u5408\u5e97\u5bfe\u7b56\u306e\u30dd\u30a4\u30f3\u30c82\uff1a\u904e\u5ea6\u306a\u5024\u4e0b\u3052\u306f\u907f\u3051\u308b<\/span><\/h3>\n<p>\u7af6\u5408\u5e97\u5bfe\u7b56\u3092\u304a\u3053\u306a\u3046\u969b\u306b\u300c\u7af6\u5408\u5e97\u3088\u308a\u3082\u5546\u54c1\u306e\u5024\u6bb5\u3092\u4e0b\u3052\u308c\u3070\u9867\u5ba2\u304c\u5897\u3048\u308b\u3060\u308d\u3046\u300d\u3068\u5b89\u6613\u306b\u5024\u4e0b\u3052\u3059\u308b\u306e\u306f\u304a\u3059\u3059\u3081\u3067\u304d\u307e\u305b\u3093\u3002\u306a\u305c\u306a\u3089\u3001<span class=\"marker-under bold\">\u5024\u4e0b\u3052\u306b\u3088\u3063\u3066\u81ea\u5e97\u306e\u5229\u76ca\u3092\u5727\u8feb\u3057\u3066\u3057\u307e\u3044\u3001\u7d4c\u55b6\u72b6\u614b\u304c\u60aa\u5316\u3059\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3044<\/span>\u305f\u3081\u3067\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u5024\u6bb5\u304c\u4f4e\u3044\u3053\u3068\u3092\u58f2\u308a\u306b\u3059\u308b\u3068\u5358\u306b\u5b89\u3055\u3092\u6c42\u3081\u308b\u9867\u5ba2\u304c\u5897\u3048\u3066\u3001\u9867\u5ba2\u306e\u8cea\u306e\u4f4e\u4e0b\u3092\u62db\u304f\u6050\u308c\u304c\u3042\u308a\u307e\u3059\u3002<br \/>\n\u5024\u4e0b\u3052\u306f\u7c21\u5358\u306b\u53d6\u308a\u7d44\u3081\u308b\u7af6\u5408\u5e97\u5bfe\u7b56\u306e\u4e00\u3064\u3067\u3059\u304c\u3001<span class=\"bold\">\u5e97\u8217\u306e\u7d4c\u55b6\u72b6\u614b\u3092\u5927\u304d\u304f\u5de6\u53f3\u3059\u308b\u305f\u3081\u614e\u91cd\u306b\u304a\u3053\u306a\u3044<\/span>\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3><span id=\"3-4\">\u7af6\u5408\u5e97\u5bfe\u7b56\u306e\u30dd\u30a4\u30f3\u30c83\uff1a\u7af6\u5408\u5e97\u3068\u7570\u306a\u308b\u201c\u4fa1\u5024\u201d\u3092\u5275\u308b<\/span><\/h3>\n<p>\u7af6\u5408\u5e97\u5bfe\u7b56\u306f\u3001\u7af6\u5408\u5e97\u3068\u7570\u306a\u308b\u4fa1\u5024\u3092\u5275\u308b\u610f\u8b58\u3092\u6301\u3063\u3066\u53d6\u308a\u7d44\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u7af6\u5408\u5e97\u3068\u30b3\u30f3\u30bb\u30d7\u30c8\u304c\u9177\u4f3c\u3057\u3066\u3044\u308b\u5834\u5408\u3001\u4fa1\u683c\u306e\u5909\u66f4\u3084\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306a\u3069\u306e\u8ca9\u4fc3\u65bd\u7b56\u3067\u6b63\u9762\u304b\u3089\u7af6\u3044\u5408\u3046\u3060\u3051\u3067\u306f\u3001\u52b9\u679c\u7684\u306a\u7af6\u5408\u5e97\u5bfe\u7b56\u3068\u306f\u3044\u3048\u307e\u305b\u3093\u3002\u7af6\u5408\u5e97\u3068\u306e\u5dee\u5225\u5316\u3092\u56f3\u308b\u306b\u306f\u3001\u81ea\u5e97\u306e\u5f97\u610f\u5206\u91ce\u3092\u7d30\u304b\u304f\u5206\u6790\u3057\u3001\u7570\u306a\u308b\u5f37\u307f\u3092\u4f5c\u308b\u3053\u3068\u3082\u91cd\u8981\u3067\u3059\u3002<\/p>\n<h4>\u81ea\u5e97\u306e\u5f97\u610f\u5206\u91ce\u306e\u5206\u6790\u306b\u306fVRIO\u5206\u6790\u304c\u5f79\u7acb\u3064<\/h4>\n<p>VRIO\u5206\u6790\u3068\u306f\u3001<span class=\"bold\">\u7af6\u5408\u4ed6\u793e\u3068\u6bd4\u3079\u305f\u81ea\u5e97\u306e\u7af6\u4e89\u512a\u4f4d\u6027\u3092\u8a55\u4fa1\u3059\u308b\u3001\u7d4c\u55b6\u5206\u6790\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af<\/span>\u3067\u3059\u3002<\/p>\n<p>\u5206\u6790\u3067\u306f\u4ee5\u4e0b4\u3064\u306e\u8a55\u4fa1\u9805\u76ee\u3092\u3082\u3068\u306b\u3001\u8868\u3084\u30d5\u30ed\u30fc\u30c1\u30e3\u30fc\u30c8\u3092\u7528\u3044\u3066\u81ea\u5e97\u306e\u7d4c\u55b6\u8cc7\u6e90\u3092\u8a55\u4fa1\u3057\u307e\u3059\u3002<\/p>\n<table>\n<tbody>\n<tr>\n<td class=\"bold\" style=\"text-align: center; background-color: #3b5998; color: #ffffff;\" width=\"30%\">\u8a55\u4fa1\u9805\u76ee<\/td>\n<td class=\"bold\" style=\"text-align: center; background-color: #3b5998; color: #ffffff;\">\u5185\u5bb9<\/td>\n<\/tr>\n<tr>\n<td class=\"bold\" style=\"text-align: center; vertical-align: middle;\" bgcolor=\"#EEF3F8\" width=\"30%\">Value\uff08\u7d4c\u6e08\u7684\u4fa1\u5024\uff09<\/td>\n<td>\u81ea\u5e97\u306e\u8cc7\u91d1\u3084\u5f93\u696d\u54e1\u306e\u30b9\u30ad\u30eb\u3001\u8a2d\u5099\u30fb\u30b7\u30b9\u30c6\u30e0\u3092\u3082\u3068\u306b\u3001\u5229\u76ca\u3084\u793e\u4f1a\u3078\u306e\u5f71\u97ff\u3084\u6210\u9577\u6a5f\u4f1a\u306a\u3069\u3092\u5224\u65ad\u3059\u308b<\/td>\n<\/tr>\n<tr>\n<td class=\"bold\" style=\"text-align: center; vertical-align: middle;\" bgcolor=\"#EEF3F8\" width=\"30%\">Rarity\uff08\u5e0c\u5c11\u6027\uff09<\/td>\n<td>\u81ea\u5e97\u306e\u5546\u54c1\uff08\u30b5\u30fc\u30d3\u30b9\uff09\u3001\u88fd\u9020\u6280\u8853\u3001\u88fd\u9020\u304b\u3089\u8ca9\u58f2\u307e\u3067\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u3082\u3068\u306b\u3001\u72ec\u81ea\u6027\u3084\u5e02\u5834\u306b\u304a\u3051\u308b\u5747\u8861\u306e\u5ea6\u5408\u3044\u306a\u3069\u3092\u5224\u65ad\u3059\u308b<\/td>\n<\/tr>\n<tr>\n<td class=\"bold\" style=\"text-align: center; vertical-align: middle;\" bgcolor=\"#EEF3F8\" width=\"30%\">Imitability\uff08\u6a21\u5023\u53ef\u80fd\u6027\uff09<\/td>\n<td>\u81ea\u5e97\u306e\u5546\u54c1\uff08\u30b5\u30fc\u30d3\u30b9\uff09\u3001\u88fd\u9020\u6280\u8853\u3001\u88fd\u9020\u304b\u3089\u8ca9\u58f2\u307e\u3067\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u3082\u3068\u306b\u3001\u7af6\u5408\u4ed6\u793e\u306b\u3088\u308b\u6a21\u5023\u306e\u53ef\u80fd\u6027\u306a\u3069\u3092\u5224\u65ad\u3059\u308b<\/td>\n<\/tr>\n<tr>\n<td class=\"bold\" style=\"text-align: center; vertical-align: middle;\" bgcolor=\"#EEF3F8\" width=\"30%\">Organization\uff08\u7d44\u7e54\uff09<\/td>\n<td>\u81ea\u5e97\u306e\u7d44\u7e54\u3068\u3057\u3066\u306e\u3042\u308a\u65b9\u3001\u8cc7\u6e90\u306e\u6d3b\u7528\u4f53\u5236\u3001\u8cc7\u6e90\u3092\u4fdd\u6709\u3059\u308b\u4ed5\u7d44\u307f\u3092\u3082\u3068\u306b\u3001\u7d44\u7e54\u7684\u80fd\u529b\u3084\u6301\u7d9a\u7684\u306a\u512a\u4f4d\u6027\u306a\u3069\u3092\u5224\u65ad\u3059\u308b<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>VRIO\u5206\u6790\u3092\u6b63\u3057\u304f\u5b9f\u884c\u3059\u308b\u3068\u3001\u81ea\u5e97\u306e\u5f37\u307f\u30fb\u5f31\u307f\u3092\u660e\u78ba\u5316\u3067\u304d\u308b\u3060\u3051\u3067\u306a\u304f\u3001<span class=\"marker-under bold\">\u81ea\u5e97\u306e\u6210\u9577\u306b\u5f79\u7acb\u3064\u7d4c\u55b6\u8cc7\u6e90\u306e\u4f7f\u3044\u65b9<\/span>\u3092\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>VRIO\u5206\u6790\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u77e5\u308a\u305f\u3044\u65b9\u306f\u3001\u3053\u3061\u3089\u306e\u8a18\u4e8b\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<br \/>\n\r\n<div class=\"blog-card\">\r\n<a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/bunseki\/vrio-bunseki-wakariyasuku\/\" target=\"_blank\">\r\n<div class=\"blog-card-thumbnail\"><img src='\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2024\/04\/vrio-bunseki-wakariyasuku01-300x200.jpg' alt=''\/><\/div>\r\n<div class=\"blog-card-content\">\r\n<div class=\"blog-card-title\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u521d\u5fc3\u8005\u5fc5\u898b\uff01VRIO\u5206\u6790\u3092\u308f\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac\u3057\u307e\u3059 <\/div>\r\n<div class=\"blog-card-excerpt\">\u81ea\u793e\u306e\u7d4c\u55b6\u5206\u6790\u306b\u6b20\u304b\u305b\u306a\u3044\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306e\u4e00\u3064\u306bVRIO\u5206\u6790\u304c\u3042\u308a\u307e\u3059\u3002VRIO\u5206\u6790\u3092\u6b63\u3057\u304f\u5b9f\u884c\u3059\u308b\u3068\u3001\u81ea\u793e\u306e\u7d4c\u55b6\u8cc7\u6e90\u3092\u628a\u63e1\u3067\u304d\u7af6\u4e89\u512a\u4f4d\u6027\u306e\u8a55\u4fa1\u304c\u53ef\u80fd\u3067\u3059\u3002 \u3057\u304b\u3057\u3001VRIO\u5206\u6790\u3068\u805e\u3044\u3066\u300c\u305d\u3082\u305d\u3082\u3069\u3046\u2026<\/div>\r\n<\/div>\r\n<\/a>\r\n<\/div><\/p>\n<h2><span id=\"i-2\">\u307e\u3068\u3081\uff1a\u81ea\u5e97\u306e\u5f37\u307f\u3092\u751f\u304b\u3057\u305f\u5dee\u5225\u5316\u6226\u7565\u3067\u7af6\u5408\u5e97\u5bfe\u7b56\u3092\u6210\u529f\u3055\u305b\u3088\u3046<\/span><\/h2>\n<ul class=\"bold\">\n<li>\u81ea\u5e97\u306e\u5468\u8fba\u306b\u7af6\u5408\u5e97\u304c\u5897\u3048\u305f\u3089\u3001\u5dee\u5225\u5316\u306e\u305f\u3081\u306e\u7af6\u5408\u5e97\u5bfe\u7b56\u304c\u5fc5\u8981<\/li>\n<li>\u7af6\u5408\u5e97\u8abf\u67fb\u306e\u7d50\u679c\u3092\u3082\u3068\u306b\u3001\u81ea\u5e97\u306e\u5f37\u307f\u30fb\u5f31\u307f\u3092\u6226\u7565\u306b\u53d6\u308a\u5165\u308c\u308b<\/li>\n<li>\u7af6\u5408\u5e97\u5bfe\u7b56\u3067\u306f\u65e2\u5b58\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u6027\u3092\u5fd8\u308c\u305a\u3001\u7af6\u5408\u5e97\u3068\u7570\u306a\u308b\u4fa1\u5024\u3092\u5275\u308b<\/li>\n<\/ul>\n<p>\u8fd1\u96a3\u306b\u7af6\u5408\u5e97\u304c\u5897\u3048\u305f\u3068\u304d\u306b\u3001\u81ea\u5e97\u306e\u9867\u5ba2\u304c\u7af6\u5408\u5e97\u306b\u6d41\u308c\u306a\u3044\u3088\u3046\u306b\u3059\u308b\u306b\u306f\u3001\u7af6\u5408\u5e97\u5bfe\u7b56\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002\u81ea\u5e97\u3092\u5dee\u5225\u5316\u3059\u308b\u306b\u306f\u307e\u305a\u3001<span class=\"marker-under bold\">\u5546\u570f\u306b\u5b58\u5728\u3059\u308b\u7af6\u5408\u5e97\u3092\u628a\u63e1\u3057\u3001\u81ea\u5e97\u306e\u30dd\u30b8\u30b7\u30e7\u30f3\u3092\u660e\u78ba\u306b\u3057\u305f\u4e0a\u3067\u3001\u7af6\u5408\u5e97\u8abf\u67fb\u3092\u5b9f\u65bd<\/span>\u3057\u307e\u3059\u3002\u8abf\u67fb\u7d50\u679c\u3092\u3082\u3068\u306b\u81ea\u5e97\u306e\u5f37\u307f\u30fb\u5f31\u307f\u3092\u53ef\u8996\u5316\u3057\u3001<\/p>\n<ul class=\"bold\">\n<li>\u5f37\u307f\u3092\u5f37\u5316\u3067\u304d\u308b\u304b<\/li>\n<li>\u5f31\u307f\u3092\u6539\u5584\u3067\u304d\u308b\u304b<\/li>\n<li>\u5dee\u5225\u5316\u8981\u7d20\u3092\u5275\u308a\u51fa\u305b\u308b\u304b<\/li>\n<\/ul>\n<p>\u306a\u3069\u3092\u691c\u8a0e\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u8abf\u67fb\u7d50\u679c\u3092\u3082\u3068\u306b\u7af6\u5408\u5e97\u5bfe\u7b56\u3092\u5b9f\u65bd\u3059\u308b\u969b\u306b\u306f\u3001\u4ee5\u4e0b\u306e3\u70b9\u3092\u610f\u8b58\u3057\u3066\u304a\u3053\u306a\u3044\u307e\u3057\u3087\u3046\u3002<\/p>\n<ul class=\"bold\">\n<li>\u65e2\u5b58\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u6027\u3092\u5927\u5207\u306b\u3059\u308b\u3053\u3068<\/li>\n<li>\u904e\u5ea6\u306a\u5024\u4e0b\u3052\u3092\u63a7\u3048\u308b\u3053\u3068<\/li>\n<li>\u7af6\u5408\u5e97\u3068\u7570\u306a\u308b\u4fa1\u5024\u3092\u5275\u308b\u3053\u3068<\/li>\n<\/ul>\n<p>\u81ea\u5e97\u3092\u597d\u3093\u3067\u5229\u7528\u3057\u3066\u304f\u308c\u308b\u65e2\u5b58\u9867\u5ba2\u304b\u3089\u306e\u4fe1\u983c\u3092\u640d\u306a\u308f\u305a\u3001\u81ea\u5e97\u306e\u30a4\u30e1\u30fc\u30b8\u3084\u9867\u5ba2\u306e\u8cea\u3092\u4e0b\u3052\u306a\u3044\u53d6\u308a\u7d44\u307f\u3067\u3001\u7af6\u5408\u5e97\u3068\u306f\u7570\u306a\u308b\u4fa1\u5024\u3092\u5275\u751f\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<br \/>\n\u4eca\u56de\u89e3\u8aac\u3057\u305f\u7af6\u5408\u5e97\u5bfe\u7b56\u306e\u3084\u308a\u65b9\u3084\u30dd\u30a4\u30f3\u30c8\u3092\u53c2\u8003\u306b\u3001\u7af6\u5408\u5e97\u306b\u8ca0\u3051\u306a\u3044\u5dee\u5225\u5316\u6226\u7565\u3092\u5b9f\u884c\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<div class=\"cfield\"><p><a href=\"https:\/\/www.mapmarketing.co.jp\/lp\/store-development-tool01?grid=media-mm-blog_bottom-cta&utm_source=mm-blog&utm_medium=referrer&utm_campaign=mm-blog-bottom-banner-kyougouten-taisaku\" target=\"_blank\" rel=\"noopener\"><img src=\/mm-blog\/wp-content\/uploads\/2022\/09\/Pattern_01_780x260.png\" alt=\"\u5ba2\u5c64\u306e\u5909\u5316\u306b\u6c17\u3065\u3044\u305f\u3089\u3000\u65e2\u5b58\u5e97\u306e\u5546\u570f\u5206\u6790\u306b\"><\/a><\/p><\/div><span class=\"tags\">\u30bf\u30b0 :  <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/bunseki-shuhou\/\">\u5206\u6790\u624b\u6cd5<\/a> <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/%e7%ab%b6%e5%90%88%e5%ba%97\/\">\u7af6\u5408\u5e97<\/a> <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/%e7%ab%b6%e5%90%88%e5%ba%97%e5%af%be%e7%ad%96\/\">\u7af6\u5408\u5e97\u5bfe\u7b56<\/a> <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/%e7%ab%b6%e5%90%88%e5%ba%97%e8%aa%bf%e6%9f%bb\/\">\u7af6\u5408\u5e97\u8abf\u67fb<\/a><\/span>","protected":false},"excerpt":{"rendered":"<p>\u7af6\u5408\u5e97\u3078\u306e\u5bfe\u7b56\u306b\u3064\u3044\u3066\u8003\u3048\u305f\u3068\u304d\u3001 \u300c\u81ea\u5e97\u306e\u5468\u308a\u306b\u7af6\u5408\u5e97\u304c\u5897\u3048\u305f\u304b\u3089\u3001\u5bfe\u7b56\u3057\u305f\u3044\u304c\u52b9\u679c\u7684\u306a\u3084\u308a\u65b9\u304c\u308f\u304b\u3089\u306a\u3044\u300d \u300c\u307e\u305a\u306f\u7af6\u5408\u5e97\u3092\u628a\u63e1\u3059\u308b\u306e\u304c\u5927\u5207\u3060\u3068\u805e\u3044\u305f\u3051\u3069\u3001\u4f55\u304b\u3089\u59cb\u3081\u305f\u3089\u3044\u3044\u306e\u3060\u308d\u3046\u300d \u3068\u60a9\u3080\u65b9\u306f&#8230; <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/customer-analysis\/kyougouten-taisaku\/\">\u7d9a\u304d\u3092\u8aad\u3080<\/a><\/p>\n","protected":false},"author":1,"featured_media":4711,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[6,12,3,4],"tags":[61,117,116,115],"class_list":["post-4703","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bunseki-framework","category-tenpo","category-sales-promotion","category-customer-analysis","tag-bunseki-shuhou","tag-117","tag-116","tag-115"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/posts\/4703","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/comments?post=4703"}],"version-history":[{"count":14,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/posts\/4703\/revisions"}],"predecessor-version":[{"id":4773,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/posts\/4703\/revisions\/4773"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/media\/4711"}],"wp:attachment":[{"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/media?parent=4703"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/categories?post=4703"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/tags?post=4703"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}