{"id":2856,"date":"2023-03-29T18:33:08","date_gmt":"2023-03-29T09:33:08","guid":{"rendered":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/customer-analysis\/basukettobunseki-toha\/"},"modified":"2023-03-29T18:33:08","modified_gmt":"2023-03-29T09:33:08","slug":"basukettobunseki-toha","status":"publish","type":"post","link":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/customer-analysis\/basukettobunseki-toha\/","title":{"rendered":"\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u3067\u8cfc\u5165\u306e\u50be\u5411\u3092\u77e5\u308d\u3046\uff01\u8cb7\u3044\u7269\u30ab\u30b4\u304b\u3089\u8aad\u307f\u53d6\u308c\u308b\u60c5\u5831\u3068\u306f\uff1f"},"content":{"rendered":"<p>IT\u7528\u8a9e\u3068\u3057\u3066\u3088\u304f\u4f7f\u308f\u308c\u308b\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u306b\u304a\u3051\u308b\u30c7\u30fc\u30bf\u30de\u30a4\u30cb\u30f3\u30b0\u306e\u624b\u6cd5\u306e\u4e00\u3064\u3067\u3042\u308a\u3001\u5e97\u8217\u3084EC\u30b5\u30a4\u30c8\u306e\u30c7\u30fc\u30bf\u5206\u6790\u306b\u304a\u3044\u3066\u6b20\u304b\u305b\u306a\u3044\u5206\u6790\u624b\u6cd5\u3067\u3059\u3002\u3057\u304b\u3057\u3001\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u306e\u4ed5\u7d44\u307f\u3084\u6d3b\u7528\u65b9\u6cd5\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u308f\u304b\u3089\u306a\u3044\u4eba\u65b9\u3082\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n<p>\u4eca\u56de\u306f\u3001<span class=\"bold\">\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u306e\u57fa\u790e\u3084\u52b9\u7387\u7684\u306b\u304a\u3053\u306a\u3046\u30dd\u30a4\u30f3\u30c8\u3001\u5177\u4f53\u7684\u306a\u5206\u6790\u624b\u6cd5\u306e\u4f7f\u3044\u65b9<\/span>\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<p>\u5546\u54c1\u306e\u58f2\u308a\u5834\u3092\u6700\u9069\u5316\u3057\u3001\u58f2\u4e0a\u30a2\u30c3\u30d7\u3092\u76ee\u6307\u3057\u305f\u3044\u4eba\u306f\u305c\u3072\u6700\u5f8c\u307e\u3067\u8aad\u3093\u3067\u304f\u3060\u3055\u3044\u3002<\/p>\n<p><a href=\"https:\/\/www.mapmarketing.co.jp\/lp\/store-development-tool02?grid=media-mm-blog_mokuji-cta&#038;utm_source=mm-blog&#038;utm_medium=referrer&#038;utm_campaign=mm-blog-mokuji-banner-basukettobunseki-toha\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"\/mm-blog\/wp-content\/uploads\/2022\/09\/Pattern_01_728x90.png\" alt=\"\u5ba2\u5c64\u306e\u5909\u5316\u306b\u6c17\u3065\u3044\u305f\u3089\u3000\u65e2\u5b58\u5e97\u306e\u5546\u570f\u5206\u6790\u306b\"><\/a><\/p>\n<div id=\"toc_container\" class=\"no_bullets\"><p class=\"toc_title\">\u76ee\u6b21<\/p><ul class=\"toc_list\"><li><a href=\"#i\"><span class=\"toc_number toc_depth_1\">1<\/span> \u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u3068\u306f\u300c\u8cb7\u3044\u7269\u304b\u3054\u300d\u3092\u4f7f\u3063\u305f\u5206\u6790\u624b\u6cd5<\/a><ul><li><a href=\"#i-2\"><span class=\"toc_number toc_depth_2\">1.1<\/span> \u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u306f\u300c\u304a\u3080\u3064\u3068\u30d3\u30fc\u30eb\u300d\u304b\u3089\u5e83\u307e\u3063\u305f<\/a><\/li><\/ul><\/li><li><a href=\"#i-3\"><span class=\"toc_number toc_depth_1\">2<\/span> \u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u3092\u52b9\u7387\u7684\u306b\u304a\u3053\u306a\u3046\u30dd\u30a4\u30f3\u30c8<\/a><ul><li><a href=\"#i-4\"><span class=\"toc_number toc_depth_2\">2.1<\/span> \u5b89\u5b9a\u3057\u305f\u58f2\u308c\u7b4b\u5546\u54c1\u306f\u5bfe\u8c61\u5916\u3068\u3059\u308b<\/a><\/li><li><a href=\"#i-5\"><span class=\"toc_number toc_depth_2\">2.2<\/span> \u7d44\u307f\u5408\u308f\u305b\u306e\u7279\u5fb4\u3092\u77e5\u3063\u3066\u5206\u6790\u3059\u308b<\/a><\/li><\/ul><\/li><li><a href=\"#i-6\"><span class=\"toc_number toc_depth_1\">3<\/span> \u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u306e\u5177\u4f53\u7684\u306a\u5b9f\u65bd\u65b9\u6cd5\u3068\u306f\uff1f<\/a><ul><li><a href=\"#4\"><span class=\"toc_number toc_depth_2\">3.1<\/span> \u5206\u6790\u306b\u4f7f\u7528\u3059\u308b4\u3064\u306e\u6307\u6a19<\/a><\/li><li><a href=\"#i-7\"><span class=\"toc_number toc_depth_2\">3.2<\/span> \u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u306e\u76f8\u95a2\u6027\u306f\u8868\u3067\u53ef\u8996\u5316\u3059\u308b<\/a><\/li><\/ul><\/li><li><a href=\"#i-8\"><span class=\"toc_number toc_depth_1\">4<\/span> \u307e\u3068\u3081\uff1a\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u3092\u6d3b\u7528\u3057\u3066\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7cbe\u5ea6\u3092\u9ad8\u3081\u3088\u3046<\/a><\/li><\/ul><\/div>\n<h2><span id=\"i\">\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u3068\u306f\u300c\u8cb7\u3044\u7269\u304b\u3054\u300d\u3092\u4f7f\u3063\u305f\u5206\u6790\u624b\u6cd5<\/span><\/h2>\n<p><img decoding=\"async\" src=\"\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2023\/03\/basukettobunseki-toha02.png\" alt=\"\" width=\"640\" height=\"426\" class=\"alignnone size-full wp-image-2859\" srcset=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2023\/03\/basukettobunseki-toha02.png 640w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2023\/03\/basukettobunseki-toha02-300x200.png 300w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2023\/03\/basukettobunseki-toha02-240x160.png 240w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2023\/03\/basukettobunseki-toha02-90x60.png 90w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p><span class=\"marker-under bold\">\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u306f\u3001\u9867\u5ba2\u304c\u30ec\u30b8\u306b\u6301\u3063\u3066\u3044\u304f\u8cb7\u3044\u7269\u304b\u3054\u306e\u4e2d\u8eab\u3092\u89e3\u6790\u3059\u308b\u5206\u6790\u624b\u6cd5<\/span>\u3067\u3059\u3002POS\u30c7\u30fc\u30bf\u3084\u30ec\u30b7\u30fc\u30c8\u3001\u30c8\u30e9\u30f3\u30b6\u30af\u30b7\u30e7\u30f3\u30c7\u30fc\u30bf\u3092\u30ea\u30b5\u30fc\u30c1\u3057\u3001\u8ca9\u4fc3\u65bd\u7b56\u306b\u3064\u306a\u3052\u3066\u3044\u304f\u3053\u3068\u304c\u76ee\u7684\u3067\u3059\u3002<\/p>\n<p>\u8cb7\u3044\u7269\u304b\u3054\u30921\u3064\u306e\u5358\u4f4d\u3068\u3057\u3066\u4f75\u8cb7\u3055\u308c\u305f\u5546\u54c1\u3092\u8abf\u67fb\u3059\u308b\u3053\u3068\u3067\u3001<span class=\"bold\">\u201c\u3069\u306e\u5546\u54c1\u304c\u4e00\u7dd2\u306b\u8cfc\u5165\u3055\u308c\u3084\u3059\u3044\u304b\u201d\u306e\u50be\u5411<\/span>\u3092\u898b\u51fa\u305b\u307e\u3059\u3002\u8cfc\u8cb7\u50be\u5411\u3092\u7406\u89e3\u3059\u308b\u3068\u3001\u8ca9\u58f2\u5f37\u5316\u306e\u305f\u3081\u306b\u5546\u54c1\u3092\u9673\u5217\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u4fc3\u9032\u306b\u3064\u306a\u3052\u308b\u3068\u3044\u3063\u305f\u5bfe\u5fdc\u304c\u3067\u304d\u308b\u3053\u3068\u304c\u30e1\u30ea\u30c3\u30c8\u3067\u3059\u3002<\/p>\n<p>\u3055\u3089\u306b\u3001\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u306e\u7d50\u679c\u306f\u3001<span class=\"bold\">\u81ea\u793e\u88fd\u54c1\u306e\u958b\u767a\u3084\u6d88\u8cbb\u8005\u306b\u914d\u4fe1\u3059\u308b\u30ec\u30b3\u30e1\u30f3\u30c9\u30e1\u30fc\u30eb\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u53cd\u6620<\/span>\u3067\u304d\u308b\u305f\u3081<span class=\"marker-under bold\">\u3001\u30af\u30ed\u30b9\u30bb\u30eb\u3084\u30a2\u30c3\u30d7\u30bb\u30eb\u306e\u8a34\u6c42\u306b\u3082\u6709\u52b9<\/span>\u3067\u3059\u3002<\/p>\n<p>\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u306f\u3001\u5546\u54c1\u5358\u4f53\u3067\u306f\u306a\u304f\u8907\u6570\u5546\u54c1\u306e\u58f2\u4e0a\u3092\u5206\u6790\u3059\u308b\u30a2\u30bd\u30b7\u30a8\u30fc\u30b7\u30e7\u30f3\u5206\u6790\u306e\u4e00\u7a2e\u3067\u300c\u30de\u30fc\u30b1\u30c3\u30c8\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u300d\u3068\u3082\u547c\u3070\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3><span id=\"i-2\">\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u306f\u300c\u304a\u3080\u3064\u3068\u30d3\u30fc\u30eb\u300d\u304b\u3089\u5e83\u307e\u3063\u305f<\/span><\/h3>\n<p>\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u304c\u91cd\u8981\u8996\u3055\u308c\u305f\u304d\u3063\u304b\u3051\u306f\u30011992\u5e74\u306b\u30a2\u30e1\u30ea\u30ab\u306e\u30c9\u30e9\u30c3\u30b0\u30b9\u30c8\u30a2\u3067\u3001\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u4f1a\u793e\u304c\u304a\u3053\u306a\u3063\u305f\u30c7\u30fc\u30bf\u5206\u6790\u306b\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u5f53\u6642\u306e\u300c\u30a6\u30a9\u30fc\u30eb\u30b9\u30c8\u30ea\u30fc\u30c8\u30b8\u30e3\u30fc\u30ca\u30eb\u300d\u306b\u3001<span class=\"bold\">\u300c\u3042\u308b\u4f01\u696d\u306717\uff5e19\u6642\u306b\u7d19\u304a\u3080\u3064\u3092\u8cb7\u3046\u7537\u6027\u306f\u3001\u540c\u6642\u306b\u30d3\u30fc\u30eb\u3092\u8cb7\u3046\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u300d<\/span>\u3068\u3044\u3046\u5185\u5bb9\u306e\u8a18\u4e8b\u304c\u63b2\u8f09\u3055\u308c\u305f\u3068\u3044\u308f\u308c\u3066\u3044\u307e\u3059\u3002\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u306e\u4ed5\u7d44\u307f\u3092\u5177\u4f53\u7684\u306b\u8aac\u660e\u3057\u305f\u3053\u306e\u4f8b\u304b\u3089\u3001<span class=\"marker-under bold\">\u58f2\u308c\u308b\u5546\u54c1\u306e\u7d44\u307f\u5408\u308f\u305b\u3067\u58f2\u308a\u5834\u3092\u914d\u7f6e\u3057\u3001\u5546\u54c1\u958b\u767a\u3092\u304a\u3053\u306a\u3046\u3053\u3068\u304c\u5927\u5207<\/span>\u3060\u3068\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001\u5b9f\u969b\u306b\u306f\u304a\u3080\u3064\u3068\u30d3\u30fc\u30eb\u306e\u8cfc\u8cb7\u30c7\u30fc\u30bf\u3092\u4f7f\u3063\u305f\u5206\u6790\u3092\u3057\u305f\u3068\u3044\u3046\u5831\u544a\u3084\u30012\u3064\u3092\u540c\u3058\u58f2\u308a\u5834\u3067\u8ca9\u58f2\u3057\u305f\u7d50\u679c\u3068\u3057\u3066\u58f2\u4e0a\u304c\u4f38\u3073\u305f\u4e8b\u8c61\u306f\u306a\u304f\u3001\u3042\u304f\u307e\u3067\u90fd\u5e02\u4f1d\u8aac\u306b\u8fd1\u3044\u8a71\u306e\u3088\u3046\u3067\u3059\u3002<\/p>\n<h2><span id=\"i-3\">\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u3092\u52b9\u7387\u7684\u306b\u304a\u3053\u306a\u3046\u30dd\u30a4\u30f3\u30c8<\/span><\/h2>\n<p>\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u3092\u52b9\u7387\u7684\u306b\u5229\u7528\u3059\u308b\u30dd\u30a4\u30f3\u30c8\u306f\u3001\u6b21\u306e2\u3064\u3067\u3059\u3002<\/p>\n<ul class=\"bold\">\n<li>\u5b89\u5b9a\u3057\u305f\u58f2\u308c\u7b4b\u5546\u54c1\u306f\u5bfe\u8c61\u5916\u3068\u3059\u308b<\/li>\n<li>\u7d44\u307f\u5408\u308f\u305b\u306e\u7279\u5fb4\u3092\u77e5\u3063\u3066\u5206\u6790\u3059\u308b<\/li>\n<\/ul>\n<p>\u6b21\u306e\u9805\u304b\u3089\u3001\u306a\u305c\u52b9\u7387\u7684\u306a\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u306b\u3053\u306e2\u70b9\u304c\u91cd\u8981\u306a\u306e\u304b\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h3><span id=\"i-4\">\u5b89\u5b9a\u3057\u305f\u58f2\u308c\u7b4b\u5546\u54c1\u306f\u5bfe\u8c61\u5916\u3068\u3059\u308b<\/span><\/h3>\n<p><span class=\"bold\">\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u3092\u52b9\u7387\u7684\u306b\u304a\u3053\u306a\u3046\u306b\u306f\u3001\u58f2\u308c\u7b4b\u5546\u54c1\u306f\u5206\u6790\u304b\u3089\u5916\u3057\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n<p>\u666e\u6bb5\u304b\u3089\u5b89\u5b9a\u3057\u3066\u58f2\u308c\u3066\u3044\u308b\u5546\u54c1\u3092\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u306e\u9805\u76ee\u306b\u8a2d\u5b9a\u3059\u308b\u3068\u3001\u50be\u5411\u3092\u3064\u304b\u307f\u306b\u304f\u304f\u306a\u308b\u305f\u3081\u3067\u3059\u3002\u307e\u305f\u3001\u30b7\u30fc\u30ba\u30f3\u3084\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u5f71\u97ff\u3092\u53d7\u3051\u306b\u304f\u304f\u3001\u9867\u5ba2\u5c64\u306e\u5e45\u5e83\u3044\u5546\u54c1\u304c\u5206\u6790\u306b\u542b\u307e\u308c\u3066\u3044\u308b\u3068\u3001\u5206\u6790\u7d50\u679c\u304c\u5206\u304b\u308a\u3065\u3089\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001<span class=\"marker-under bold\">\u6027\u5225\u30fb\u5e74\u9f62\u3092\u554f\u308f\u305a\u8cfc\u5165\u3055\u308c\u3084\u3059\u3044\u98f2\u6599\u6c34\u3084\u3001\u55dc\u597d\u54c1\u3067\u3042\u308a\u30b7\u30fc\u30ba\u30f3\u306e\u5f71\u97ff\u3092\u53d7\u3051\u306b\u304f\u3044\u305f\u3070\u3053\u306a\u3069\u306f\u8cfc\u5165\u3059\u308b\u9867\u5ba2\u5c64\u304c\u5e83\u3044\u305f\u3081\u3001\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u306e\u5bfe\u8c61\u5916\u3068\u3059\u308b\u3079\u304d<\/span>\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u81ea\u5e97\u8217\u3067\u8ca9\u58f2\u3057\u3066\u3044\u308b\u5546\u54c1\u30b8\u30e3\u30f3\u30eb\u306b\u5408\u308f\u305b\u3066\u3001\u5bfe\u8c61\u306b\u3059\u308b\u3079\u304d\u5546\u54c1\u3068\u9664\u5916\u3059\u3079\u304d\u5546\u54c1\u3092\u5206\u985e\u3059\u308b\u3053\u3068\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<\/p>\n<h3><span id=\"i-5\">\u7d44\u307f\u5408\u308f\u305b\u306e\u7279\u5fb4\u3092\u77e5\u3063\u3066\u5206\u6790\u3059\u308b<\/span><\/h3>\n<p><span class=\"bold\">\u52b9\u7387\u7684\u306a\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u3092\u304a\u3053\u306a\u3046\u305f\u3081\u306b\u306f\u3001\u7d44\u307f\u5408\u308f\u305b\u306e\u7279\u5fb4\u3092\u77e5\u308a\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n<p>\u5546\u54c1\u307e\u305f\u306f\u30ab\u30c6\u30b4\u30ea\u30fc\u540c\u58eb\u306e\u3069\u3061\u3089\u3067\u304a\u3053\u306a\u3046\u304b\u306b\u3088\u3063\u3066\u3001\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u306e\u7d50\u679c\u306f\u5927\u304d\u304f\u7570\u306a\u308b\u305f\u3081\u3067\u3059\u3002<span class=\"bold\">\u5546\u54c1\u540c\u58eb\u3067\u5206\u6790<\/span>\u3059\u308b\u3068<span class=\"marker-under bold\">\u8a73\u7d30\u306a\u7d50\u679c\u306f\u751f\u307e\u308c\u307e\u3059\u304c\u3001\u6bcd\u6570\u304c\u5c11\u306a\u3044\u305f\u3081\u306b\u8aa4\u5dee\u304c\u751f\u3058\u3084\u3059\u304f<\/span>\u306a\u308a\u307e\u3059\u3002\u4e00\u65b9\u3001<span class=\"bold\">\u30ab\u30c6\u30b4\u30ea\u30fc\u3054\u3068\u306b\u5206\u6790<\/span>\u3092\u304a\u3053\u306a\u3046\u3068<span class=\"marker-under bold\">\u6bcd\u6570\u304c\u5927\u304d\u3044\u305f\u3081\u3001\u7cbe\u5ea6\u306f\u9ad8\u3044\u53cd\u9762\u3001\u8a73\u7d30\u5ea6\u304c\u4f4e\u4e0b<\/span>\u3057\u307e\u3059\u3002<\/p>\n<p>\u5206\u6790\u3059\u308b\u5546\u54c1\u30b8\u30e3\u30f3\u30eb\u306b\u3088\u3063\u3066\u5b58\u5728\u3059\u308b\u3001\u305d\u308c\u305e\u308c\u306e\u5229\u70b9\u3092\u6d3b\u304b\u3057\u305f\u5206\u6790\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p>\u30ea\u30d5\u30c8\u5024\u304c\u9ad8\u3044\u7d44\u307f\u5408\u308f\u305b\u306e\u5834\u5408\u3001\u5546\u54c1\u306e\u58f2\u308a\u5834\u3092\u8fd1\u3065\u3051\u3066\u3082\u58f2\u4e0a\u30a2\u30c3\u30d7\u306b\u3064\u306a\u304c\u308b\u3068\u306f\u9650\u308a\u307e\u305b\u3093\u3002\u30ea\u30d5\u30c8\u5024\u3068\u306f\u3001<span class=\"marker-under bold\">\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u306b\u4f7f\u7528\u3059\u308b\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u52b9\u7387\u6027\u3092\u793a\u3059\u6307\u6a19<\/span>\u3067\u3059\u3002\u5358\u306b\u4f75\u58f2\u7387\u304c\u9ad8\u3044\u5546\u54c1\u3092\u8fd1\u304f\u306b\u7f6e\u304f\u306e\u3067\u306f\u306a\u304f\u3001\u540c\u65e5\u306b\u30bb\u30fc\u30eb\u3084\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306a\u3069\u306e\u30b5\u30fc\u30d3\u30b9\u3092\u304a\u3053\u306a\u3046\u306a\u3069\u3001\u7d44\u307f\u5408\u308f\u305b\u306e\u7279\u5fb4\u306b\u3088\u3063\u3066\u7570\u306a\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n<h2><span id=\"i-6\">\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u306e\u5177\u4f53\u7684\u306a\u5b9f\u65bd\u65b9\u6cd5\u3068\u306f\uff1f<\/span><\/h2>\n<p><img decoding=\"async\" src=\"\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2023\/03\/basukettobunseki-toha03.png\" alt=\"\" width=\"640\" height=\"426\" class=\"alignnone size-full wp-image-2860\" srcset=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2023\/03\/basukettobunseki-toha03.png 640w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2023\/03\/basukettobunseki-toha03-300x200.png 300w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2023\/03\/basukettobunseki-toha03-240x160.png 240w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2023\/03\/basukettobunseki-toha03-90x60.png 90w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>\u3067\u306f\u3001\u3069\u306e\u3088\u3046\u306a\u65b9\u6cd5\u3067\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u3092\u304a\u3053\u306a\u3046\u3068\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u52b9\u679c\u7684\u306a\u30c7\u30fc\u30bf\u3092\u5f97\u3089\u308c\u308b\u306e\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n<p>\u3053\u3053\u3067\u306f\u3001<span class=\"bold\">\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u306e\u5177\u4f53\u7684\u306a\u5b9f\u65bd\u65b9\u6cd5\u306b\u3064\u3044\u3066\u3001\u5206\u6790\u306b\u4f7f\u7528\u3059\u308b4\u3064\u306e\u6307\u6a19\u3092\u7d39\u4ecb\u3057\u305f\u5f8c\u3001\u5206\u6790\u7d50\u679c\u306e\u76f8\u95a2\u6027\u3092\u53ef\u8996\u5316\u3055\u305b\u308b\u65b9\u6cd5<\/span>\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002\u3088\u308a\u52b9\u7387\u7684\u306b\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u3092\u304a\u3053\u306a\u3044\u3001\u8cfc\u8cb7\u50be\u5411\u3092\u78ba\u8a8d\u3057\u305f\u3044\u5834\u5408\u306f\u3001\u30c7\u30fc\u30bf\u89e3\u6790\u30c4\u30fc\u30eb\u306a\u3069\u306e\u30b7\u30b9\u30c6\u30e0\u3092\u6d3b\u7528\u3059\u308b\u3068\u826f\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u307e\u305f\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ea\u30b5\u30fc\u30c1\u306e\u652f\u63f4\u3092\u884c\u3063\u3066\u3044\u308b\u4f01\u696d\u306b\u3001\u8abf\u67fb\u3092\u4f9d\u983c\u3059\u308b\u306e\u3082\u65b9\u6cd5\u306e\u4e00\u3064\u3067\u3059\u3002\u4f9d\u983c\u5148\u3092\u6c7a\u3081\u308b\u969b\u306f\u3001\u8cc7\u6599\u8acb\u6c42\u3084\u904e\u53bb\u306e\u4e8b\u4f8b\u304c\u8f09\u3063\u3066\u3044\u308b\u30da\u30fc\u30b8\u3092\u78ba\u8a8d\u3059\u308b\u306a\u3069\u3057\u3066\u3001\u4fe1\u983c\u3067\u304d\u308b\u30d1\u30fc\u30c8\u30ca\u30fc\u3092\u898b\u3064\u3051\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<h3><span id=\"4\">\u5206\u6790\u306b\u4f7f\u7528\u3059\u308b4\u3064\u306e\u6307\u6a19<\/span><\/h3>\n<p>\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u306f\u3001\u30a2\u30bd\u30b7\u30a8\u30fc\u30b7\u30e7\u30f3\u30eb\u30fc\u30eb\u3092\u793a\u3059\u305f\u3081\u306b\u6b21\u306e4\u3064\u306e\u8a55\u4fa1\u6307\u6a19\u3092\u7528\u3044\u3066\u304a\u3053\u306a\u3046\u306e\u304c\u57fa\u672c\u3067\u3059\u3002<\/p>\n<ul class=\"bold\">\n<li>\u652f\u6301\u5ea6<\/li>\n<li>\u4fe1\u983c\u5ea6<\/li>\n<li>\u671f\u5f85\u4fe1\u983c\u5ea6<\/li>\n<li>\u30ea\u30d5\u30c8\u5024<\/li>\n<\/ul>\n<p>\u305d\u308c\u305e\u308c\u306e\u9805\u76ee\u306e\u6982\u8981\u3068\u8a08\u7b97\u65b9\u6cd5\u3092\u30c1\u30a7\u30c3\u30af\u3057\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<br \/>\n\u8aac\u660e\u306e\u4fbf\u5b9c\u4e0a\u3001\u540c\u6642\u306b\u8cfc\u5165\u3055\u308c\u308b\u5546\u54c1\u540d\u306fA\u3068B\u306b\u3057\u307e\u3057\u305f\u3002<\/p>\n<h4>\u652f\u6301\u5ea6<\/h4>\n<p><span class=\"bold\">\u300c\u652f\u6301\u5ea6\u300d<\/span>\u306f\u3001<span class=\"marker-under bold\">\u3042\u308b2\u3064\u306e\u5546\u54c1\u3092\u540c\u6642\u8cfc\u5165\u3059\u308b\u9867\u5ba2\u304c\u3001\u5168\u3066\u306e\u9867\u5ba2\u306e\u3046\u3061\u3069\u306e\u304f\u3089\u3044\u306e\u5272\u5408\u3067\u3042\u308b\u304b<\/span>\u3092\u8868\u3057\u307e\u3059\u3002\u8a08\u7b97\u5f0f\u306f\u6b21\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n<p>\u652f\u6301\u5ea6\uff1d\u5546\u54c1A+B\u306e\u8cfc\u5165\u8005\u6570\uff0f\u8cfc\u5165\u8005\u5168\u4f53\u6570<\/p>\n<p><span class=\"bold\">\u652f\u6301\u5ea6\u304c\u9ad8\u3044\u307b\u3069\u540c\u6642\u8cfc\u5165\u8005\u306e\u5272\u5408\u304c\u9ad8\u304f\u3001\u95a2\u9023\u6027\u304c\u9ad8\u3044\u3068\u5224\u65ad\u3067\u304d\u307e\u3059\u3002\u53cd\u5bfe\u306b\u3001\u652f\u6301\u7387\u304c\u4f4e\u3044\u5834\u5408\u306f\u30012\u3064\u306e\u5546\u54c1\u306e\u95a2\u9023\u6027\u306f\u4f4e\u3044\u3068\u3044\u3048\u307e\u3059\u3002<\/span><\/p>\n<h4>\u4fe1\u983c\u5ea6<\/h4>\n<p><span class=\"bold\">\u300c\u4fe1\u983c\u5ea6\u300d<\/span>\u306f\u3001<span class=\"marker-under bold\">\u5546\u54c1A\u3092\u8cfc\u5165\u3057\u305f\u9867\u5ba2\u306e\u3046\u3061\u3001\u5546\u54c1B\u3082\u540c\u6642\u306b\u8cfc\u5165\u3059\u308b\u78ba\u7387\u3092\u793a\u3057\u305f\u6570\u5024<\/span>\u3067\u3059\u3002\u6b21\u306e\u5f0f\u3067\u8a08\u7b97\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u4fe1\u983c\u5ea6\uff1d\u5546\u54c1A+B\u306e\u8cfc\u5165\u8005\u6570\uff0f\u5546\u54c1A\u306e\u8cfc\u5165\u8005\u6570<\/p>\n<p>\u5546\u54c1B\u3092\u8cfc\u5165\u3057\u305f\u9867\u5ba2\u304c\u591a\u3044\u307b\u3069\u3001\u4fe1\u983c\u5ea6\u304c\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002<span class=\"bold\">\u4fe1\u983c\u5ea6\u304c\u4f4e\u3044\u5834\u5408\u306f\u3001\u3069\u3046\u3059\u308c\u3070\u5546\u54c1B\u3092\u5546\u54c1A\u3068\u4e00\u7dd2\u306b\u8cfc\u5165\u3057\u3066\u3082\u3089\u3048\u308b\u304b\u3092\u8003\u3048\u308b\u5fc5\u8981\u304c\u3042\u308b<\/span>\u3067\u3057\u3087\u3046\u3002<\/p>\n<h4>\u671f\u5f85\u4fe1\u983c\u5ea6<\/h4>\n<p><span class=\"bold\">\u300c\u671f\u5f85\u4fe1\u983c\u5ea6\u300d<\/span>\u306f\u3001<span class=\"marker-under bold\">\u5168\u9867\u5ba2\u306b\u304a\u3051\u308b\u3001\u306e\u3046\u3061\u3001\u5546\u54c1B\u3092\u8cfc\u5165\u3057\u305f\u4eba\u306e\u5272\u5408\u3092\u793a\u3057\u305f\u6570\u5024<\/span>\u3067\u3059\u3002\u6b21\u306e\u8a08\u7b97\u5f0f\u306b\u3088\u3063\u3066\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u671f\u5f85\u4fe1\u983c\u5ea6\uff1d\u5546\u54c1B\u306e\u8cfc\u5165\u8005\u6570\uff0f\u8cfc\u5165\u8005\u5168\u4f53\u6570<\/p>\n<p>\u5546\u54c1B\u306e\u8cfc\u5165\u8005\u6570\u304c\u591a\u3044\u307b\u3069\u671f\u5f85\u4fe1\u983c\u5ea6\u304c\u9ad8\u304f\u306a\u308b\u305f\u3081\u3001\u5546\u54c1B\u306b\u3069\u306e\u7a0b\u5ea6\u306e\u9b45\u529b\u304c\u3042\u308b\u306e\u304b\u304c\u6e2c\u5b9a\u3067\u304d\u307e\u3059\u3002<\/p>\n<h4>\u30ea\u30d5\u30c8\u5024<\/h4>\n<p>\u300c\u30ea\u30d5\u30c8\u5024\u300d\u3068\u306f\u3001<span class=\"marker-under bold\">\u671f\u5f85\u4fe1\u983c\u5ea6\u306b\u5bfe\u3059\u308b\u4fe1\u983c\u5ea6\u306e\u5272\u5408\u3092\u7b97\u51fa\u3057\u305f\u6570\u5024<\/span>\u3067\u3059\u3002\u8a08\u7b97\u5f0f\u306f\u6b21\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n<p>\u30ea\u30d5\u30c8\u5024\uff1d\u4fe1\u983c\u5ea6\uff0f\u671f\u5f85\u4fe1\u983c\u5ea6<br \/>\n\u3000\u3000\u3000\u3000\uff1d\uff08\u540c\u6642\u8cfc\u5165\u8005\u6570\uff0f\u5546\u54c1A\u306e\u8cfc\u5165\u8005\u6570\uff09\uff0f\uff08\u5546\u54c1B\u306e\u8cfc\u5165\u8005\u6570\uff0f\u8cfc\u5165\u8005\u5168\u4f53\u6570 \uff09<\/p>\n<p>\u30ea\u30d5\u30c8\u5024\u304c\u9ad8\u3044\u307b\u3069\u540c\u6642\u8cfc\u5165\u7387\u304c\u9ad8\u304f\u3001\u53cd\u5bfe\u306b\u5024\u304c\u4f4e\u3044\u5834\u5408\u3001\u5546\u54c1B\u306f\u5358\u54c1\u8cfc\u5165\u3055\u308c\u3084\u3059\u3044\u50be\u5411\u306b\u3042\u308b\u3068\u3044\u3048\u307e\u3059\u3002<span 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class=\"cfield\"><p><a href=\"https:\/\/www.mapmarketing.co.jp\/lp\/store-development-tool01?grid=media-mm-blog_bottom-cta&utm_source=mm-blog&utm_medium=referrer&utm_campaign=mm-blog-bottom-banner-basukettobunseki-toha\" target=\"_blank\" rel=\"noopener\"><img src=\/mm-blog\/wp-content\/uploads\/2022\/09\/Pattern_01_780x260.png\" alt=\"\u5ba2\u5c64\u306e\u5909\u5316\u306b\u6c17\u3065\u3044\u305f\u3089\u3000\u65e2\u5b58\u5e97\u306e\u5546\u570f\u5206\u6790\u306b\"><\/a><\/p><\/div><span class=\"tags\">\u30bf\u30b0 :  <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/framework\/\">\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af<\/a> <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/bunseki-shuhou\/\">\u5206\u6790\u624b\u6cd5<\/a> <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/tenpo-unnei\/\">\u5e97\u8217\u904b\u55b6<\/a><\/span>","protected":false},"excerpt":{"rendered":"<p>IT\u7528\u8a9e\u3068\u3057\u3066\u3088\u304f\u4f7f\u308f\u308c\u308b\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u306b\u304a\u3051\u308b\u30c7\u30fc\u30bf\u30de\u30a4\u30cb\u30f3\u30b0\u306e\u624b\u6cd5\u306e\u4e00\u3064\u3067\u3042\u308a\u3001\u5e97\u8217\u3084EC\u30b5\u30a4\u30c8\u306e\u30c7\u30fc\u30bf\u5206\u6790\u306b\u304a\u3044\u3066\u6b20\u304b\u305b\u306a\u3044\u5206\u6790\u624b\u6cd5\u3067\u3059\u3002\u3057\u304b\u3057\u3001\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u306e\u4ed5\u7d44\u307f\u3084\u6d3b\u7528\u65b9\u6cd5\u306b\u3064&#8230; <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/customer-analysis\/basukettobunseki-toha\/\">\u7d9a\u304d\u3092\u8aad\u3080<\/a><\/p>\n","protected":false},"author":1,"featured_media":2858,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[4],"tags":[62,61,72],"class_list":["post-2856","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-analysis","tag-framework","tag-bunseki-shuhou","tag-tenpo-unnei"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/posts\/2856","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/comments?post=2856"}],"version-history":[{"count":8,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/posts\/2856\/revisions"}],"predecessor-version":[{"id":2894,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/posts\/2856\/revisions\/2894"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/media\/2858"}],"wp:attachment":[{"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/media?parent=2856"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/categories?post=2856"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/tags?post=2856"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}