{"id":1055,"date":"2021-09-02T23:54:37","date_gmt":"2021-09-02T14:54:37","guid":{"rendered":"https:\/\/mm-tips.com\/?p=1055"},"modified":"2024-05-24T14:24:44","modified_gmt":"2024-05-24T05:24:44","slug":"ta-getelingu-6r","status":"publish","type":"post","link":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/bunseki\/ta-getelingu-6r\/","title":{"rendered":"\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u8a2d\u5b9a\u306e\u6307\u6a19\u300c6R\u300d\u3068\u306f\uff1f\u6982\u8981\u3092\u5fb9\u5e95\u89e3\u8aac\uff01"},"content":{"rendered":"<h1>\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u8a2d\u5b9a\u306e\u6307\u6a19\u300c6R\u300d\u3068\u306f\uff1f\u6982\u8981\u3092\u5fb9\u5e95\u89e3\u8aac\uff01<\/h1>\n<p>\u81ea\u793e\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u6c42\u3081\u308b\u9867\u5ba2\u306b\u5bfe\u3057\u3066<span class=\"marker-under bold\">\u30cb\u30fc\u30ba\u306b\u5408\u3063\u305f\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3092\u304a\u3053\u306a\u3046\u306b\u306f\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u8a2d\u5b9a\u304c\u91cd\u8981<\/span>\u3067\u3059\u3002\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u8a2d\u5b9a\u3059\u308b\u3068\u304d\u306b\u5f79\u7acb\u3064\u300cSTP\u5206\u6790\u300d\u3067\u3059\u304c\u3001\u5206\u6790\u306e\u9032\u3081\u65b9\u3084\u30dd\u30a4\u30f3\u30c8\u3092\u77e5\u3089\u306a\u3044\u65b9\u3082\u591a\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u4eca\u56de\u306e\u8a18\u4e8b\u3067\u306f\u3001\u6226\u7565\u7684\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u8a2d\u5b9a\u306b\u6d3b\u7528\u3067\u304d\u308bSTP\u5206\u6790\u3068\u306f\u4f55\u304b\u3001<span class=\"marker-under bold\">STP\u5206\u6790\u306b\u6b20\u304b\u305b\u306a\u30446\u3064\u306e\u8981\u7d20\u300c6R\u300d<\/span>\u306f\u4f55\u306e\u6307\u6a19\u3067\u3042\u308b\u304b\u3001\u305d\u306e\u7279\u5fb4\u3092\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<p><a href=\"https:\/\/www.mapmarketing.co.jp\/lp\/store-development-tool01?grid=media-mm-blog_mokuji-cta&#038;utm_source=mm-blog&#038;utm_medium=referrer&#038;utm_campaign=mm-blog-mokuji-banner-ta-getelingu-6r\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"\/mm-blog\/wp-content\/uploads\/2022\/09\/Pattern_01_728x90.png\" alt=\"\u5ba2\u5c64\u306e\u5909\u5316\u306b\u6c17\u3065\u3044\u305f\u3089\u3000\u65e2\u5b58\u5e97\u306e\u5546\u570f\u5206\u6790\u306b\"><\/a><\/p>\n<div id=\"toc_container\" class=\"no_bullets\"><p class=\"toc_title\">\u76ee\u6b21<\/p><ul class=\"toc_list\"><li><a href=\"#STP\"><span class=\"toc_number toc_depth_1\">1<\/span> \u9867\u5ba2\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u5f79\u7acb\u3064\u300cSTP\u5206\u6790\u300d\u3068\u306f\uff1f<\/a><\/li><li><a href=\"#STP6R\"><span class=\"toc_number toc_depth_1\">2<\/span> STP\u5206\u6790\u306e\u8981\u3068\u306a\u308b\u6307\u6a19\u300c6R\u300d<\/a><ul><li><a href=\"#Realistic_Scale\"><span class=\"toc_number toc_depth_2\">2.1<\/span> \u5e02\u5834\u898f\u6a21(Realistic Scale)<\/a><\/li><li><a href=\"#Rank\"><span class=\"toc_number toc_depth_2\">2.2<\/span> \u9867\u5ba2\u306e\u512a\u5148\u9806\u4f4d(Rank)<\/a><\/li><li><a href=\"#Rate_of_Growth\"><span class=\"toc_number toc_depth_2\">2.3<\/span> \u6210\u9577\u6027(Rate of Growth)<\/a><\/li><li><a href=\"#Reach\"><span class=\"toc_number toc_depth_2\">2.4<\/span> \u5230\u9054\u53ef\u80fd\u6027(Reach)<\/a><\/li><li><a href=\"#Rival\"><span class=\"toc_number toc_depth_2\">2.5<\/span> \u7af6\u5408\u72b6\u6cc1(Rival)<\/a><\/li><li><a href=\"#Response\"><span class=\"toc_number toc_depth_2\">2.6<\/span> \u53cd\u5fdc\u306e\u6e2c\u5b9a\u53ef\u80fd\u6027(Response)<\/a><\/li><\/ul><\/li><li><a href=\"#6R\"><span class=\"toc_number toc_depth_1\">3<\/span> \u307e\u3068\u3081\uff1a\u300c6R\u300d\u3092\u4f7f\u3063\u3066\u52b9\u7387\u7684\u306b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u304a\u3053\u306a\u304a\u3046<\/a><\/li><\/ul><\/div>\n<h2><span id=\"STP\">\u9867\u5ba2\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u5f79\u7acb\u3064\u300cSTP\u5206\u6790\u300d\u3068\u306f\uff1f<\/span><\/h2>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-1058\" src=\"\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2021\/09\/ta-getelingu-6r02-1.jpg\" alt=\"\" width=\"637\" height=\"427\" srcset=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2021\/09\/ta-getelingu-6r02-1.jpg 637w, https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-content\/uploads\/2021\/09\/ta-getelingu-6r02-1-300x201.jpg 300w\" sizes=\"(max-width: 637px) 100vw, 637px\" \/><\/p>\n<p>\u300cSTP\u300d\u306f<span class=\"bold\">\u300cSegmentation\uff08\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\uff09\u300d\u300cTargeting\uff08\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\uff09\u300d\u300cPositioning\uff08\u30dd\u30b8\u30b7\u30e7\u30cb\u30f3\u30b0\uff09\u300d<\/span>\u306e\u982d\u6587\u5b57\u3067\u3059\u3002\u6982\u8981\u3068\u3057\u3066\u3001<br \/>\nS\u306f<span class=\"bold\">\u300c\u5c5e\u6027\u3054\u3068\u306e\u30bb\u30b0\u30e1\u30f3\u30c8\u306b\u5206\u3051\u308b\u3053\u3068\u300d<\/span>\u3001<br \/>\nT\u306f<span class=\"bold\">\u300c\u6a19\u7684\u3068\u3059\u308b\u5e02\u5834\u306e\u9078\u5b9a\u300d<\/span>\u3001<br \/>\nP\u306f<span class=\"bold\">\u300c\u81ea\u793e\u3084\u5e97\u8217\u306e\u5e02\u5834\u306b\u304a\u3051\u308b\u4f4d\u7f6e\u4ed8\u3051\u300d<\/span><br \/>\n\u3092\u610f\u5473\u3057\u307e\u3059\u3002STP\u5206\u6790\u3068\u306f\u3001\u3053\u306e3\u8981\u7d20\u306b\u3088\u308b\u5206\u6790\u3067\u3059\u3002<\/p>\n<p>STP\u5206\u6790\u3092\u6d3b\u7528\u3059\u308b\u3068\u3001<span class=\"marker-under\"><span class=\"bold\">\u81ea\u793e\u304c\u3069\u306e\u3088\u3046\u306a\u30b5\u30fc\u30d3\u30b9\u30fb\u5546\u54c1\u3092\u3069\u306e\u5e02\u5834\u306b\u6295\u5165\u3059\u308b\u3079\u304d\u304b\u3068\u3044\u3063\u305f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u65b9\u5411\u6027\u304c\u660e\u78ba\u306b<\/span><\/span>\u306a\u308a\u307e\u3059\u3002<br \/>\n\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u65b9\u5411\u6027\u3092\u660e\u78ba\u306b\u3057\u305f\u3046\u3048\u3067\u3001STP\u5206\u6790\u3092\u7684\u78ba\u306b\u304a\u3053\u306a\u3046\u306b\u306f\u30016R\u3068\u547c\u3070\u308c\u308b6\u3064\u306e\u6307\u6a19\u3092\u78ba\u8a8d\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n<h2><span id=\"STP6R\">STP\u5206\u6790\u306e\u8981\u3068\u306a\u308b\u6307\u6a19\u300c6R\u300d<\/span><\/h2>\n<p>STP\u5206\u6790\u3067\u4f7f\u7528\u3059\u308b6\u3064\u306e\u6307\u6a19\u306e\u982d\u6587\u5b57\u3092\u3068\u3063\u30666R\u3068\u547c\u3070\u308c\u307e\u3059\u30026R\u306f\u4ee5\u4e0b\u306e\u6307\u6a19\u3067\u69cb\u6210\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<ul class=\"bold\">\n<li>Realistic Scale\uff08\u5e02\u5834\u898f\u6a21\uff09<\/li>\n<li>Rank\uff08\u9867\u5ba2\u306e\u512a\u5148\u9806\u4f4d\uff09<\/li>\n<li>Rate of growth\uff08\u6210\u9577\u6027\uff09<\/li>\n<li>Reach\uff08\u5230\u9054\u53ef\u80fd\u6027\uff09<\/li>\n<li>Rival\uff08\u7af6\u5408\u72b6\u6cc1\uff09<\/li>\n<li>Response\uff08\u53cd\u5fdc\u306e\u6e2c\u5b9a\u53ef\u80fd\u6027\uff09<\/li>\n<\/ul>\n<p>\u5206\u6790\u30676R\u3092\u4f7f\u7528\u3059\u308b\u5834\u5408\u3001<span class=\"marker-under\"><span class=\"bold\">\u305d\u308c\u305e\u308c\u306e\u6307\u6a19\u306b\u56fa\u57f7\u3059\u308b\u3088\u308a\u7dcf\u5408\u7684\u306b\u5224\u65ad\u3059\u308b\u3053\u3068\u304c\u30dd\u30a4\u30f3\u30c8<\/span><\/span>\u3067\u3059\u3002<br \/>\nSTP\u5206\u6790\u306b\u6b20\u304b\u305b\u306a\u30446R\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3><span id=\"Realistic_Scale\">\u5e02\u5834\u898f\u6a21(Realistic Scale)<\/span><\/h3>\n<p>Realistic Scale\u3068\u306f \u3001<span class=\"marker-under\"><span class=\"bold\">\u5e02\u5834(\u30de\u30fc\u30b1\u30c3\u30c8)\u306e\u898f\u6a21\u3092\u8868\u3059\u6307\u6a19<\/span><\/span>\u3067\u3059\u3002<\/p>\n<p>\u3059\u3067\u306b\u591a\u304f\u306e\u9867\u5ba2\u5c64\u3092\u62b1\u3048\u3066\u3044\u308b\u3001\u3082\u3057\u304f\u306f1\u4eba\u5f53\u305f\u308a\u306e\u6d88\u8cbb\u91cf\u3084\u6d88\u8cbb\u984d\u304c\u5927\u304d\u3044\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306f\u3001\u4f01\u696d\u306b\u591a\u304f\u306e\u5229\u76ca\u3092\u3082\u305f\u3089\u3059\u53ef\u80fd\u6027\u304c\u5927\u304d\u3044\u3068\u5224\u65ad\u3067\u304d\u307e\u3059\u3002\u4e00\u822c\u7684\u306b\u3001\u591a\u304f\u306e\u58f2\u4e0a\u3092\u671b\u3081\u308b\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306f\u5e02\u5834\u898f\u6a21\u306e\u5927\u304d\u3044\u65b9\u304c\u5229\u76ca\u7387\u306f \u9ad8\u307e\u308b\u3068\u8003\u3048\u3089\u308c\u307e\u3059\u3002\u3057\u304b\u3057\u3001<span class=\"bold\">\u5e02\u5834\u306e\u6210\u9577\u7387\u3084\u7af6\u5408\u5e97\u306e\u72b6\u6cc1\u3082\u8003\u616e\u3057\u3066\u5e02\u5834\u898f\u6a21\u3092\u5224\u65ad\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b<\/span>\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u4e00\u65b9\u3001\u7279\u6b8a\u5316\u3057\u305f\u5ba2\u5c64\u306b\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u308a\u8fbc\u3080\u3053\u3068\u3067\u7af6\u4e89\u3092\u907f\u3051\u3001\u5c0f\u3055\u306a\u5e02\u5834\u3067\u3082\u5b89\u5b9a\u3057\u305f\u30b5\u30fc\u30d3\u30b9\u4f9b\u7d66\u3092\u3042\u3052\u308b\u3068\u3044\u3046\u65b9\u6cd5\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<h3><span id=\"Rank\">\u9867\u5ba2\u306e\u512a\u5148\u9806\u4f4d(Rank)<\/span><\/h3>\n<p>Rank\u3068\u306f\u3001<span class=\"marker-under\"><span class=\"bold\">\u81ea\u793e\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u304c\u30e6\u30fc\u30b6\u306b\u3068\u3063\u3066\u512a\u5148\u9806\u4f4d\u306e\u9ad8\u3044\u3082\u306e\u304b\u5426\u304b\u3092\u5224\u65ad\u3059\u308b\u6307\u6a19<\/span><\/span>\u3067\u3059\u3002\u5e02\u5834\u3054\u3068\u306b\u9806\u4f4d\u3092\u3064\u3051\u3066\u3001 \u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u306b\u81ea\u793e\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3078\u9ad8\u3044\u95a2\u5fc3\u3092\u6301\u3063\u3066\u3082\u3089\u3048\u308b\u304b\u3092\u691c\u8a0e\u3057\u307e\u3057\u3087\u3046\u3002\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u306e\u95a2\u5fc3\u5ea6\u304c\u9ad8\u3044\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3067\u3042\u308c\u3070\u3001\u5e02\u5834\u306b\u304a\u3044\u3066\u81ea\u793e\u3078\u306e\u6ce8\u76ee\u3092\u96c6\u3081\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<p><span class=\"bold\">\u5f71\u97ff\u529b\u3092\u6301\u3064\u30e6\u30fc\u30b6\uff08\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\uff09\u3084\u30e1\u30c7\u30a3\u30a2\u306b\u6ce8\u76ee\u3057\u3066\u3082\u3089\u3048\u308b\u5e02\u5834\u3067\u306f\u60c5\u5831\u306e\u62e1\u6563\u304c\u671f\u5f85\u3067\u304d\u308b<\/span>\u305f\u3081\u3001\u6ce2\u53ca\u52b9\u679c\uff08Ripple Effect\uff09\u304c\u3042\u308b\u3068\u3044\u3046\u610f\u5473\u3067\u512a\u5148\u5ea6\u304c\u4e0a\u304c\u308a\u307e\u3059\u3002\u305f\u3060\u3057\u3001\u3044\u304f\u3089\u5f71\u97ff\u529b\u306e\u3042\u308b\u30e6\u30fc\u30b6\u304c\u3044\u308b\u5e02\u5834\u3067\u3042\u3063\u3066\u3082\u3001\u81ea\u793e\u88fd\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3068\u30bf\u30fc\u30b2\u30c3\u30c8\u304c\u7570\u306a\u308b\u5834\u5408\u306f\u95a2\u5fc3\u3092\u5f15\u304f\u3053\u3068\u304c\u96e3\u3057\u3044\u3067\u3059\u3002<\/p>\n<h3><span id=\"Rate_of_Growth\">\u6210\u9577\u6027(Rate of Growth)<\/span><\/h3>\n<p>Rate of Growth\u3068\u306f\u3001<span class=\"marker-under\"><span class=\"bold\">\u5e02\u5834\u306e\u6210\u9577\u6027\u3092\u793a\u3059\u6307\u6a19<\/span><\/span>\u3067\u3059\u3002\u7af6\u5408\u306e\u58f2\u4e0a\u9ad8\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u6d88\u8cbb\u984d\u30fb\u5bfe\u8c61\u3068\u306a\u308b\u30b8\u30e3\u30f3\u30eb\u306e\u5546\u54c1\u306a\u3069\u3092\u53c2\u8003\u306b\u3057\u3066\u5224\u65ad\u3057\u307e\u3059\u3002<\/p>\n<p>\u73fe\u6bb5\u968e\u3067\u5e02\u5834\u898f\u6a21\u304c\u5c0f\u3055\u304f\u3066\u3082\u4eca\u5f8c\u6210\u9577\u304c\u898b\u8fbc\u3081\u308b\u3001\u307e\u305f\u306f\u73fe\u6bb5\u968e\u3067\u5e02\u5834\u898f\u6a21\u304c\u5927\u304d\u304f\u3066\u3082\u5c06\u6765\u7684\u306b\u7e2e\u5c0f\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3068\u3044\u3063\u305f\u3088\u3046\u306b\u3001<span class=\"bold\">\u6210\u9577\u6027\u306b\u3064\u3044\u3066\u306f\u9577\u671f\u7684\u306a\u8996\u70b9\u3067\u5224\u65ad\u3059\u308b\u5fc5\u8981<\/span>\u304c\u3042\u308a\u307e\u3059\u3002\u6210\u9577\u6027\u3060\u3051\u3067\u306f\u306a\u304f\u300c\u6709\u52b9\u306a\u898f\u6a21\u300d\u300c\u7af6\u5408\u300d\u3068\u5171\u306b\u5224\u65ad\u3057\u305f\u65b9\u304c\u3001\u5e02\u5834\u306e\u5168\u4f53\u50cf\u3092\u628a\u63e1\u3057\u3084\u3059\u304f\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3><span id=\"Reach\">\u5230\u9054\u53ef\u80fd\u6027(Reach)<\/span><\/h3>\n<p>Reach\u3068\u306f\u3001<span class=\"marker-under\"><span class=\"bold\">\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u5bfe\u3057\u3066\u7684\u78ba\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u304d\u308b\u304b\u3092\u5224\u65ad\u3059\u308b\u6307\u6a19<\/span><\/span>\u3067\u3059\u3002\u81ea\u793e\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306b\u3064\u3044\u3066\u3055\u307e\u3056\u307e\u306a\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3092\u4ed5\u639b\u3051\u305f\u3068\u3057\u3066\u3082\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u30e6\u30fc\u30b6\u306b\u5c4a\u304b\u306a\u3051\u308c\u3070\u610f\u5473\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u65b0\u3057\u304f\u5b50\u3069\u3082\u670d\u306e\u30b7\u30e7\u30c3\u30d7\u3092\u30aa\u30fc\u30d7\u30f3\u3059\u308b\u3053\u3068\u306b\u306a\u3063\u305f\u3068\u304d\u3001\u30d5\u30a1\u30df\u30ea\u30fc\u4e16\u5e2f\u304c\u591a\u3044\u30a8\u30ea\u30a2\u3068\u9ad8\u9f62\u4e16\u5e2f\u304c\u591a\u3044\u30a8\u30ea\u30a2\u3068\u3067\u306f\u3001\u30d5\u30a1\u30df\u30ea\u30fc\u4e16\u5e2f\u306e\u591a\u3044\u30a8\u30ea\u30a2\u306b\u51fa\u5e97\u3057\u305f\u65b9\u304c\u6709\u5229\u3060\u3068\u8003\u3048\u3089\u308c\u307e\u3059\u3002\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u304b\u3089\u8ddd\u96e2\u304c\u96e2\u308c\u3066\u3044\u308b\u306a\u3069<span class=\"bold\">\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u306b\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u304c\u5c4a\u304f\u4ed5\u7d44\u307f\u304c\u69cb\u7bc9\u3055\u308c\u3066\u3044\u306a\u3044\u5834\u5408\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u30d7\u30e9\u30f3\u3092\u898b\u76f4\u3059\u5fc5\u8981\u304c\u3042\u308b<\/span>\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3><span id=\"Rival\">\u7af6\u5408\u72b6\u6cc1(Rival)<\/span><\/h3>\n<p>Rival\u3068\u306f\u3001<span class=\"marker-under\"><span class=\"bold\">\u7af6\u5408\u4ed6\u793e\u3084\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u304c\u3069\u306e\u304f\u3089\u3044\u3042\u308b\u306e\u304b\u3092\u5224\u65ad\u3059\u308b\u6307\u6a19<\/span><\/span>\u3067\u3059\u3002\u30e9\u30a4\u30d0\u30eb\u306e\u6570\u3060\u3051\u3067\u306a\u304f\u3001\u5730\u7406\u7684\u306a\u74b0\u5883\u306a\u3069\u4ed6\u306e\u6761\u4ef6\u3082\u5408\u308f\u305b\u3066\u898b\u6975\u3081\u308b\u3053\u3068\u304c\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u3002<\/p>\n<p>\u30e9\u30a4\u30d0\u30eb\u306e\u6570\u81ea\u4f53\u304c\u5c11\u306a\u3051\u308c\u3070\u5546\u6a5f\u306f\u3042\u308b\u3068\u8003\u3048\u304c\u3061\u3067\u3059\u304c\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u304c\u591a\u304f\u5c45\u4f4f\u3057\u3066\u3044\u308b\u30a8\u30ea\u30a2\u304b\u3089\u96e2\u308c\u305f\u5834\u6240\u306b\u51fa\u5e97\u3059\u308b\u306a\u3069\u3001\u4ed6\u306e\u539f\u56e0\u3067\u96c6\u5ba2\u304c\u6357\u3089\u306a\u3044\u53ef\u80fd\u6027\u3082\u3042\u308a\u307e\u3059\u3002\u7af6\u5408\u306e\u6570\u304c\u591a\u304f\u3066\u3082\u5e02\u5834\u898f\u6a21\u304c\u5927\u304d\u3051\u308c\u3070\u65b0\u898f\u53c2\u5165\u306f\u671b\u3081\u308b\u306a\u3069\u3001<span class=\"bold\">\u5358\u7d14\u306b\u30e9\u30a4\u30d0\u30eb\u6570\u3060\u3051\u3067\u5224\u65ad\u3067\u304d\u306a\u3044<\/span>\u3053\u3068\u3092\u7406\u89e3\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3><span id=\"Response\">\u53cd\u5fdc\u306e\u6e2c\u5b9a\u53ef\u80fd\u6027(Response)<\/span><\/h3>\n<p>Response\u3068\u306f\u3001<span class=\"bold\"><span class=\"marker-under\">\u30a2\u30d7\u30ed\u30fc\u30c1\u306e\u52b9\u679c\u3092\u6e2c\u5b9a\u3067\u304d\u308b\u304b\u5224\u65ad\u3059\u308b\u6307\u6a19<\/span><\/span>\u3067\u3059\u3002\u8ca9\u4fc3\u3084\u5e83\u544a\u306a\u3069\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u5e83\u3081\u308b\u305f\u3081\u306b\u3055\u307e\u3056\u307e\u306a\u65bd\u7b56\u3092\u304a\u3053\u306a\u3063\u3066\u3082\u3069\u308c\u3060\u3051\u52b9\u679c\u304c\u3042\u3063\u305f\u304b\u3092\u5206\u6790\u3067\u304d\u306a\u3051\u308c\u3070\u3001\u76ee\u6a19\u9054\u6210\u304c\u9060\u306e\u304f\u3060\u3051\u3067\u306a\u304f\u30c1\u30fc\u30e0\u5168\u4f53\u306e\u30e2\u30c1\u30d9\u30fc\u30b7\u30e7\u30f3\u4f4e\u4e0b\u306b\u3082\u7e4b\u304c\u3063\u3066\u3057\u307e\u3044\u307e\u3059\u3002\u307e\u305f\u3001<span class=\"bold\">\u52b9\u679c\u6e2c\u5b9a\u3092\u6b63\u3057\u304f\u884c\u306a\u3063\u3066\u3044\u308c\u3070\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u5206\u6790\u3067\u304d\u3001\u30b3\u30b9\u30c8\u306e\u8abf\u6574\u3082\u52b9\u7387\u7684\u306b\u884c\u3048\u308b<\/span>\u3067\u3057\u3087\u3046\u3002\u65bd\u7b56\u306e\u52b9\u679c\u3092\u6e2c\u308b\u3068\u304d\u306b\u306f\u3001\u5168\u4f53\u3060\u3051\u3067\u306f\u306a\u304f\u65bd\u7b56\u4e00\u3064\u3072\u3068\u3064\u306e\u52b9\u679c\u3092\u6e2c\u308b\u6307\u6a19\u3092\u4f5c\u3063\u3066\u304a\u304f\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n<h2><span id=\"6R\">\u307e\u3068\u3081\uff1a\u300c6R\u300d\u3092\u4f7f\u3063\u3066\u52b9\u7387\u7684\u306b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u304a\u3053\u306a\u304a\u3046<\/span><\/h2>\n<p>\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u308b\u3068\u304d\u306b\u304a\u3053\u306a\u3046STP\u5206\u6790\u3067\u5fc5\u8981\u306a6R\u306f\u3001\u305d\u308c\u305e\u308c\u91cd\u8981\u306a\u6307\u6a19 \u3067\u3059\u3002<\/p>\n<p>\u81ea\u793e\u306e\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u304c\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u306b\u9069\u3057\u3066\u3044\u308b\u304b\u3001\u5e02\u5834\u306e\u5c06\u6765\u6027\u306f\u3042\u308b\u304b\u3001\u73fe\u6bb5\u968e\u3067\u691c\u8a0e\u3057\u3066\u3044\u308b\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u306f\u9069\u5207\u304b\u306a\u3069\u3092\u5224\u65ad\u3059\u308b\u57fa\u6e96\u3068\u306a\u308b6R \u3092\u6d3b\u7528\u3057\u3066\u3001\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u304a\u3053\u306a\u3044\u307e\u3057\u3087\u3046\u3002<\/p>\n<div class=\"cfield\"><p><a href=\"https:\/\/www.mapmarketing.co.jp\/lp\/store-development-tool01?grid=media-mm-blog_bottom-cta&utm_source=mm-blog&utm_medium=referrer&utm_campaign=mm-blog-bottom-banner-ta-getelingu-6r\" target=\"_blank\" rel=\"noopener\"><img src=\/mm-blog\/wp-content\/uploads\/2022\/09\/Pattern_01_780x260.png\" alt=\"\u5ba2\u5c64\u306e\u5909\u5316\u306b\u6c17\u3065\u3044\u305f\u3089\u3000\u65e2\u5b58\u5e97\u306e\u5546\u570f\u5206\u6790\u306b\"><\/a><\/p><\/div><span class=\"tags\">\u30bf\u30b0 :  <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/targeting\/\">\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/a> <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/marketing\/\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/a><\/span>","protected":false},"excerpt":{"rendered":"<p>\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u8a2d\u5b9a\u306e\u6307\u6a19\u300c6R\u300d\u3068\u306f\uff1f\u6982\u8981\u3092\u5fb9\u5e95\u89e3\u8aac\uff01 \u81ea\u793e\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u6c42\u3081\u308b\u9867\u5ba2\u306b\u5bfe\u3057\u3066\u30cb\u30fc\u30ba\u306b\u5408\u3063\u305f\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3092\u304a\u3053\u306a\u3046\u306b\u306f\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u8a2d\u5b9a\u304c\u91cd\u8981\u3067\u3059\u3002\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u8a2d\u5b9a\u3059\u308b\u3068\u304d\u306b&#8230; <a href=\"https:\/\/www.mapmarketing.co.jp\/mm-blog\/bunseki\/ta-getelingu-6r\/\">\u7d9a\u304d\u3092\u8aad\u3080<\/a><\/p>\n","protected":false},"author":1,"featured_media":1057,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[6],"tags":[51,27],"class_list":["post-1055","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bunseki-framework","tag-targeting","tag-marketing"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/posts\/1055","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/comments?post=1055"}],"version-history":[{"count":4,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/posts\/1055\/revisions"}],"predecessor-version":[{"id":4112,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/posts\/1055\/revisions\/4112"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/media\/1057"}],"wp:attachment":[{"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/media?parent=1055"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/categories?post=1055"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mapmarketing.co.jp\/mm-blog\/wp-json\/wp\/v2\/tags?post=1055"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}